1. Education Archiving, Internet & Social Media Monitoring
Welcome everyone to the GWAVA webinar Education Archiving... Internet & Social Media Monitoring... Who needs it? You Need It!
Today, I’ve got excellent information for you about archiving and monitoring ALL communications, why your organization should do it and how you can do it effectively with GWAVA.
Mike Silverman
Director of Sales
GWAVA
Education Archiving, Internet & Social Media Monitoring

2. Agenda Retain Unified Archive Why Archive Communications
The Need for Monitoring
GWAVA Solutions
Next Steps
Today we will be discussing: the need for archiving communications; why it is essential to monitor internet traffic, and social media communications; and, the tools and the solutions that GWAVA provides. So, let’s get started.
© GWAVA Inc, Confidential & Proprietary

3. Why Monitor & Archive? Violent Behavior Cyber-bullying & Harassment
42% of teenagers with tech access cyber-bullied
Cyber-bullying & Harassment
Dangerous Situations
1 in 3 kids have been threatened online
Violent Behavior
3 million children are absent because of bullying
Inappropriate, malicious or harmful content
Let’s start by talking about why you should monitor and archive , social media and internet traffic:
The threats to your students and school are real and ever-increasing. Some of these threats include:
Cyber-bullying and harassment. Here are some findings from a recent survey:
42% of teenagers with tech access report being cyberbullied over the past year
One in three kids have been threatened online
Three million children are absent from school each month because of bullying
Inappropriate, malicious or harmful content
Violent or dangerous incidents
© GWAVA Inc, Confidential & Proprietary

4. Regulation Compliance
FINRA, SEC, MiFID, FSA
Archiving Regulations
FRCP
HIPAA, HITECH
Various State Laws
Freedom of Information Act
Sunshine Laws
FERPA
Now, let’s begin by talking about why you need to archive. There are the specific government regulations that are specific to educational organizations that apply to archiving electronic communications. You need to be sure that you understand and comply with these regulations. Failure to do so can lead to litigation, fines and sanctions.
These regulations include:
Family Education Rights and Privacy Act (FERPA)
Freedom of Information Act
State Sunshine Laws
© GWAVA Inc, Confidential & Proprietary

5. Statistics
The Enterprise Strategy Group has found that 46% of organizations have had an eDiscovery request in the past 12 months. 46%!
© GWAVA Inc, Confidential & Proprietary

6. Statistics
Furthermore, 75% of global companies will have to produce messages for eDiscovery by the end of this year.
If your school has not had to deal with eDiscovery, it is more than likely that you will sooner rather than later.
© GWAVA Inc, Confidential & Proprietary

7. In 2008, Michael Osterman predicted, “it’s not a matter of IF, but WHEN.”
eDiscovery and electronic communications litigation is inevitably coming to your organization
In 2008, Michael Osterman of Osterman Research predicted, “it’s not a matter of If, but when.” From his research about the legal archiving trend, Osterman has concluded that eDiscovery and litigation is inevitably coming to your business.
© GWAVA Inc, Confidential & Proprietary

8. The Real Costs Archiving is no longer a COST of doing business…
…but a cost SAVINGS
With these stats, case studies and regulations, it is apparent that archiving is about saving the costs associated with litigation and eDiscovery. Not only that, but archiving helps ensure that your day to day business communications are preserved and that you comply with regulations to avoid penalties, fines and sanctions.
© GWAVA Inc, Confidential & Proprietary

9. Demand for Archiving NICE to Have NEED to Have MUST Have NICE to Have
Archiving
NICE to Have
NEED to Have
MUST Have
Communications Archiving
NICE to Have
NEED to Have
MUST Have
Archiving has always been beneficial in organizations. For decades, lawsuits and other legal actions have made it imperative for companies to be able to retrieve . Archiving has dramatically evolved over the past few years. With recent laws and regulations, archiving has gone from a ‘nice to have’, to a ‘need to have’, to a ‘must have’.
And now it’s expanded beyond . HIPPA regulations, Sarbannes-Oxley requirements, FINRA, HITECH and many other protocols demand that ALL communications data be archived and immediately accessible; otherwise, fines, penalties and heavy sanctions are levied.
© GWAVA Inc, Confidential & Proprietary

10. Proactive vs. Reactive Archiving is essential
Maintain a record of past occurrences
Monitoring and filtering can prevent situations
Now we have touched a lot on the need for archiving and why it is essential to help ensure that your school: complies with regulations; prepares for potential litigation; and, helps you reduce the costs associated with that litigation.
But really, the point of archiving is all about protecting your students and school. The archive gives you a record of what has happened and can help you if any number of situations have occurred, whether that is bullying, harassment, violence, cheating, etc.
Now, to prevent situations from ever occurring, you must be monitoring! Let’s take a few minutes to talk about the need for monitoring social media & communications as well as internet traffic. In other words, using a proactive, instead of a reactive approach to protect your students and school.
© GWAVA Inc, Confidential & Proprietary

11. Threats to Your School
7.4% of high school students threatened or injured with a weapon
12% reported physical fights at school
8% of teachers threatened by students
1-2% homicide rate at US schools
7.4% of high school students that reported being threatened or injured with a weapon at school at least once in the last year, as of 2011 Only 7.4 percent? That may not seem like much until you realize that’s one in 13 kids. The report rate for high school injuries and threats involving weapons has hovered around 8 percent since 1993.
12% of high school students who reported being in a physical fight on school property at least once in the last 12 months, as of 2011
8.1% of public teachers who reported a student threatened to injure them during the school year
Of the millions of students who attend public schools every year, 17 were killed during the school year. The proportion of youth homicides occurring at school has held steady at around 1 to 2 percent since the school year.
These threats are real! Things can happen, we must reduce or even stop this violence in schools. Here are a few alarming statistics about cyber-bullying.
© GWAVA Inc, Confidential & Proprietary

12. Compare physical harm to online bullying.
These statistics are daunting. Just think of how technology has taken off among kids!
69% of teens own their own computer or smartphone device
80% of those teens are active on one or more social media sites
And, of course, the troubling statistic:
42% of teens with tech acccess report being cyberbullied over the past year!
Teenagers are going to be online, they are going to continue to adopt new technology. We must find a way to combat this type of harassment!
© GWAVA Inc, Confidential & Proprietary

13. Now on to facebook usage.
1 in 10 kids report being bullied on facebook, 1 in 10!
7.4 million facebook users are under the age of 13, think of that, 800,000 kids are bullied on facebook.
It gets worse…
© GWAVA Inc, Confidential & Proprietary

14. 1 in 3 kids have been THREATENED online
81% of youths day bullying online is easier to get away with then in person.
1 in 3 kids have been THREATENED online
And finally, and sadly enough, 3 million kids are absent from school each month because their fear bullies.
We want our kids to feel safe, we want them to be able to go online without the fear of being bullied. We want our schools to be safe.
What can we do? How can we prevent these harmful situations? How can we protect our students and schools?
© GWAVA Inc, Confidential & Proprietary

15. GWAVA has the technology to help protect your school
GWAVA has the technology to help protect your school! GWAVA has the solutions to monitor and archive communications and filter internet traffic, these solutions can help prevent the very situations we have been discussing. Let’s touch on how…
The GWAVA Solution

16. Retain Unified Archive
GWAVA Retain provides you the ability to archive all communications – , mobile, and social in one central location! This archived data is easily accessed through the Retain Web Access Archive viewer.
Additionally, search, publish and eDiscovery of the archive can be easily achieved from the central Retain Archive. This is why it is called the ‘Unified Archive’. Retain archives single or mixed messaging platforms including; Exchange, GroupWise, Gmail or Office 365, as well as social media, and mobile communications.
With Retain you are in full compliance with communication regulations and you are protected from the risks associated with using electronic communications such as , social media and mobile communications, in particular.
This graph shows what GWAVA will be supporting. When it comes to Social Media, currently GWAVA supports Facebook and Twitter. And the mobile devices that GWAVA currently supports are BlackBerry and Android.
So no matter what collaboration system you are using, Retain will support it. And you can be assured that you can be in compliance with government regulations and that you avoid the risks of misuse of collaboration tools. Additionally, with Retain, many of the problems that may arise with cloud-based systems are remedied, because you maintain control of your data and can rely on a secure, easily accessible, searchable and discoverable archive.
© GWAVA Inc, Confidential & Proprietary

17. Retain Social Retain for Social Securely Archives:
Archive Twitter & Facebook communications
Intelligent threading, view messages in their original context
Regulation compliance
Retain Social will help your school be protected in case of a harmful situation.
Retain Social securely archives social media communications. This archived data can be instantly retrieved and reviewed.
When you implement Retain in your system you are creating a record which, in turn, protects your students and staff. Unfounded allegations can be checked on. Students and staff can be easily cleared of accusations of wrongdoing because you have a record of what actually happened and was actually said.
And when bad behavior IS happening, Retain keeps that record, too. Policies can be enforced when evidence is recorded using Retain. Now you can encourage appropriate communications while at the same time you deter cyber-bullying and potential violence.
And we can even take this a step further…
© GWAVA Inc, Confidential & Proprietary

18. Retain Mobile Android BlackBerry SMS/MMS, Phone Usage
BBM, PIN, SMS/MMS, Phone
Retain Mobile securely archives SMS/MMS and phone call logs for Android as well as BBM, PIN, SMS/MMS and phone call logs for BlackBerry devices.
If you can search teacher and staff communications that occur on their mobile devices, think of the issues you can anticipate, catch and resolve before they turn into real problems.
GWAVA is helping you ensure that your school is a safe haven—protected from these evolving problems and challenges that Social Media and Mobile Devices have created!
Now, let’s hit on GWAVA Messaging security and discuss how this solution can help protect your network and your students.
© GWAVA Inc, Confidential & Proprietary

19. Messaging Security
GWAVA protects your networks from cyberthreats, including spam, viruses, cybercrime, illicit images, and DoS/DDoS attacks. And with web and content filtering, GWAVA ensures that your school is protected from malicious websites and content.
There are a few specific features of GWAVA that will help ensure that your school is protected…
© GWAVA Inc, Confidential & Proprietary

20. Image Analyzer Illicit Material Blocking Regulations and Policies
Internal Threats
Protection for Tomorrow
GWAVA uses Image Analyzer, to analyze the composition of images and videos. Instead of the more commonly used signature databases, its sophisticated probability engine scans incoming images, reliably distinguishes between pornographic and non-pornographic content, and stops the content from entering your messaging system. Image analyzer scans both incoming and outgoing mail. This will help ensure that illicit images do not enter your school, are not spread throughout your school and do not get sent from your school via .
Protect your students, teachers and staff from pornographic material!
© GWAVA Inc, Confidential & Proprietary

21. Keyword Content Scanning
Scan inbound and outbound for keywords
Prevent physical or virtual threats to your organization
Scan for trigger words to diffuse potential incidents
GWAVA gives you the ability to scan incoming and outgoing for keywords and phrases. This content scanner gives you the ability to scan for trigger words such as gun, kill, plot, maim, shoot, destroy, harass, or other violent or illicit language.
These messages can be flagged, blocked or deleted and administrators are notified of these communications.
Help ensure that a potential incident or tragedy can be prevented and that your school is protected!
© GWAVA Inc, Confidential & Proprietary

22. Web & Content Filtering
Monitor online postings
Filter internet traffic
Block inappropriate content or communications
Protect your school!
And finally, GWAVA monitors and filters internet traffic and web content. This monitoring allows you to protect your school, students, teachers and staff from participating in harmful, inappropriate or other dangerous communications. By monitoring what is posted online, you can stop a violent situation from ever occurring. By filtering internet traffic, you can be assured that your students are not accessing or posting inappropriate materials and that malicious sites do not damage your network.
© GWAVA Inc, Confidential & Proprietary

23. Next Steps Start Protecting Your School Today! 866-GO-GWAVA GWAVA.com
GWAVA.com/quote
GWAVA gives you the ability to comply with regulations, prevent harmful situations and protect your school from potential litigation. GWAVA Messaging Security and Retain Unified Archiving, work in tandem to provide you monitoring and web and content filtering along with , social media and mobile communications archiving.
Start protecting your school today! Please contact us for a no obligation quote or go ahead and try it out these solutions for yourself. We offer a free 30 day trial, visit to download it now!
And be sure to visit our YouTube page, GWAVATV for access to videos about this material and to view this webinar recording!
© GWAVA Inc, Confidential & Proprietary

24. We have a few minutes for questions, please feel free to put those through in the chat window, or the Q&A window. Also, if you raise your hand using the “raise your hand” feature in GoToMeeting, we will unmute you and you can ask the question over the air.
Q&A

25. Thank you for your time today and be sure to contact us if you need anything.
Thanks!
Thank You!