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Types of advertising media

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Presentation on theme: "Types of advertising media"— Presentation transcript:

1 Types of advertising media
Chapter = 10 Types of advertising media

2 Wells Burnett says “Media refers to the channels of commun
ication that carry the message gfrom advertiser to audiee to tage from advertiser to audie

3 Types of advertising media
Print media Broadcast media Outdoor or mural advertising Direct mail advertising Internet advertising Other types of advertising

4 Print Media Newspapers Magazines and Journals

5 Broadcast Media Television Radio

6 Outdoor or mural advertising media
Neon signboard Posters Vehicles Sky advertising Stickers Sandwichmen Banners Wall printing Mobile bill boards Ambient advertising

7 Direct mail advertising media
Pamphlets Circulars Catalogues Booklets and Brochures Business reply cards Personal letters Company magazines Annual reports

8 Internet advertising World wide Web page Banner ads Pop ups E-mail
Skyscrapers Business to Business network Portals

9 Other types of advertising media
Film advertising Point of Purchase advertising Promotional advertising Entertainment advertising Tele advertising Mobile phone advertising Video advertising Yellow pages advertising

10


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