1. “Cumple y Gana” Project Public Awareness Component May 2007 Natalia Álvarez R. Coordinator of Public Awareness Component

2. “CUMPLE Y GANA” Project Public Awareness Component The main objective is to have a greater Public Awareness of the labour rights and obligations, and their protection methods: leylaboral.com….number of visits Labor Ministries….number of consultations Courses… increase of knowledge Laws acquaintance… percentage of knowledge Public Awareness activities  brochures, radio programmes, road signs, etc. The main objective is to have a greater Public Awareness of the labour rights and obligations, and their protection methods: leylaboral.com….number of visits Labor Ministries….number of consultations Courses… increase of knowledge Laws acquaintance… percentage of knowledge Public Awareness activities  brochures, radio programmes, road signs, etc.

3. “CUMPLE Y GANA” Project Public Awareness Component Challenges :  Radio + TV  Informative materials  Rural areas  Call center  Institutional strengthening  Broadening of leylaboral  Training cap 16 CAFTA  Training of Trainers, T4T Challenges :  Radio + TV  Informative materials  Rural areas  Call center  Institutional strengthening  Broadening of leylaboral  Training cap 16 CAFTA  Training of Trainers, T4T

4. “CUMPLE Y GANA” PROJECT Overall Achievements  Production and Public Awareness of more than 1.9 million information units.  From these, 1.2 million were information fliers disseminated en masse in CA and DR  More than 130.000 autoevaluación sheets  There have been made 49 different advertisements, validated in a tripartite way, almost 2.000 are advertised per month, more than 50 radio programmes.  Publication of information posters in Hon, Pa, ES, DR.  300 Mupis (bus shelter advertising) in Guatemala, 60 in CR and 60 in Panama, with interinstitutional collaboration.  Production and Public Awareness of more than 1.9 million information units.  From these, 1.2 million were information fliers disseminated en masse in CA and DR  More than 130.000 autoevaluación sheets  There have been made 49 different advertisements, validated in a tripartite way, almost 2.000 are advertised per month, more than 50 radio programmes.  Publication of information posters in Hon, Pa, ES, DR.  300 Mupis (bus shelter advertising) in Guatemala, 60 in CR and 60 in Panama, with interinstitutional collaboration.

5. “CUMPLE Y GANA” PROJECT Overall achievements  Leylaboral.com has more than 1.2 visits up to date, and its peaks reflect a direct relationship with the Public Awareness activities. More than 93% of the visitors express their satisfaction.  More than 95 courses or workshops for approximately 4.000 participants.  Training-of-trainers courses are being held in Costa Rica, Nicaragua, Honduras and El Salvador.  Institutional strengthening processes through team and training.  Leylaboral.com has more than 1.2 visits up to date, and its peaks reflect a direct relationship with the Public Awareness activities. More than 93% of the visitors express their satisfaction.  More than 95 courses or workshops for approximately 4.000 participants.  Training-of-trainers courses are being held in Costa Rica, Nicaragua, Honduras and El Salvador.  Institutional strengthening processes through team and training.

6. Tools and alternatives for the promotion of labour legislation Radio  There have been made 49 different radio spots, validated in a tripartite way, almost 2.000 are advertised per month, more than 50 radio programmes  Appropriate for the labour legislation of each country  Proposal or comprehensive revision by the MLs  Production in each country  Negotiations with the radio stations:  Bonuses in national stations  Free advertisements in local stations (Gua and Hon)  Radio programmes on labour issues  Mentions  Possibilities of continuation by the MLs  There have been made 49 different radio spots, validated in a tripartite way, almost 2.000 are advertised per month, more than 50 radio programmes  Appropriate for the labour legislation of each country  Proposal or comprehensive revision by the MLs  Production in each country  Negotiations with the radio stations:  Bonuses in national stations  Free advertisements in local stations (Gua and Hon)  Radio programmes on labour issues  Mentions  Possibilities of continuation by the MLs

7. Tools and alternatives for the promotion of labour legislation Road signs  Texts validated in a tripartite way  Flamboyant and public awareness-raising designs  Responsible collaboration of the enterprises awarded with the “mupis” (bus shelter advertising)  Sponsorships for carrying on  Texts validated in a tripartite way  Flamboyant and public awareness-raising designs  Responsible collaboration of the enterprises awarded with the “mupis” (bus shelter advertising)  Sponsorships for carrying on Support from related institutions  300 Guatemala, Attorney’s Office of Human Rights  60 Panamá, Town Hall of the City of Panama  60 Costa Rica, Municipaliy of San Jose

10. Tools and alternatives for the promotion of labour legislation Distribution networks  Mass type materials Production and Public Awareness of more than 1.9 million information units.  From these, 1.2 million were information fliers disseminated en masse in CA and DR  More than 130.000 self-evaluation checklists  Detailed mapping of metropolitan areas  Impact reflected on leylaboral.com and on the report of the people who hand out the “fliers”  Support from the MLs for the second phase  Support from the counterparts  Mass type materials Production and Public Awareness of more than 1.9 million information units.  From these, 1.2 million were information fliers disseminated en masse in CA and DR  More than 130.000 self-evaluation checklists  Detailed mapping of metropolitan areas  Impact reflected on leylaboral.com and on the report of the people who hand out the “fliers”  Support from the MLs for the second phase  Support from the counterparts

12. Tools and alternatives for the promotion of labour legislation Distribution Network Honduras: “Educatodos”  Coverage network of more than 100 thousand students, throughout the whole country  Opennness for emphasizing the labour issue  Possibilities of continuing this relationship with the SlSS Mobil unit:  Distribution of 2.300 informative materials Honduras: “Educatodos”  Coverage network of more than 100 thousand students, throughout the whole country  Opennness for emphasizing the labour issue  Possibilities of continuing this relationship with the SlSS Mobil unit:  Distribution of 2.300 informative materials El Salvador: Social Security  Coverage network of more than 30.000 employers, throughout the whole country  Openness for including a labour issue  Possibilities of continuing this relationship with the SLSS

14. Tools and alternatives for the promotion of labour legislation Training of Trainers Nicaragua: INPYME / INATEC Reply to 273 Training of trainers Costa Rica: Workers organizations Training on labour techniques and standards Reply from UNA Trade Union, 30 individuals El Salvador / Honduras Training on labour techniques and standards ML civil sevants, trade unions Employers sector

15. Tools and alternatives for the promotion of labour legislation www.leylaboral.com  Tripartite validation  Estimation of benefits  Summaries in English language  Labour legislation  More than 1.2 million visits  93% of user satisfaction  Source of response to consultations  Tripartite validation  Estimation of benefits  Summaries in English language  Labour legislation  More than 1.2 million visits  93% of user satisfaction  Source of response to consultations

16. Tools and alternatives for the promotion of labour legislation Institutional strengthening  WEB sites, trained staff  Equipment for the press/design offices  Training of civil servants for sustainability purposes  Technical support in design and web  Communication strategy  Delivery of materials to the MLs  Participation in training-of-trainers programme  WEB sites, trained staff  Equipment for the press/design offices  Training of civil servants for sustainability purposes  Technical support in design and web  Communication strategy  Delivery of materials to the MLs  Participation in training-of-trainers programme