2. SAFE HARBOR LANGUAGE In order for us to take advantage of safe harbor rules, I would like to remind you that any projections or statements made today reflect our current views with respect to future events and our financial performance. There is no assurance that such events will occur or that any projections will be achieved. Our actual results could differ materially from any projections due to various risk factors, which are described from time to time in our periodic reports with the SEC.

3. W HY INVEST IN HIBBETT? Smaller market focus creates competitive advantages Attractive store model Significant untapped market potential Track record of sales and earnings growth

4. S ERVING SMALL TO MID-SIZE MARKETS 634 stores in 23 states as of August 4, 2007 Target markets of 30,000 –100,000 in population

5. H IBBETT SPORTS IS NEEDED Customers Community Vendors Landlords

6. S TRATEGIC POSITIONING NationalFootwearChainsNationalFootwearChainsLocalFull-LineIndependentsLocalFull-LineIndependents Extensive selection of local and regional merchandise Strong local advertising program Broad branded product offering Sophisticated systems Small market focus Team sports emphasis Customer service

7. M ERCHANDISING STRATEGY Broad assortment of quality athletic equipment, footwear and apparel Brand names Emphasis on team sports Local and regional products

8. F OOTWEAR FULL SERVICE

9. T EAM SPORTS – FULL SERVICE

10. T RAINING

11. P RODUCT KNOWLEDGE

12. C OMPETITIVE STRENGTHS Consistent strategy for 30+ years Small market “know how” Geographically concentrated store base Product mix Strong information systems Experienced management team

13. W HY INVEST IN HIBBETT? Smaller market focus creates competitive advantages Significant untapped market potential Track record of sales and earnings growth Attractive store model

16. H IBBETT STORE MODEL – 5,000 SQ.FT. PROTOTYPE ($ in thousands) (1) Net of trade payables. Net of landlord allowance. (2) Includes pre-opening expenses and depreciation. Initial Investment (1) Sales % growth Store Contribution (2) Contribution Margin Return on Investment Initial Investment (1) Sales % growth Store Contribution (2) Contribution Margin Return on Investment $181 $681 $79 11.6% 43.6% $181 $681 $79 11.6% 43.6% Year1 $721 5.9% $122 16.9% 67.4% $721 5.9% $122 16.9% 67.4% Year2 Strip Center Stores

17. F OCUS ON LOW COST OPERATIONS Highest operating margins in sporting goods industry Geographically concentrated store base - Distribution efficiencies - Regional management efficiencies Geographically concentrated store base - Distribution efficiencies - Regional management efficiencies Tight expense controls - Store-level operating expenses - Real estate costs - Corporate overhead Tight expense controls - Store-level operating expenses - Real estate costs - Corporate overhead

18. W HY INVEST IN HIBBETT? Smaller market focus creates competitive advantages Attractive store model Track record of sales and earnings growth Significant untapped market potential

19. G ROWTH OPPORTUNITIES 634 stores in 23 states as of August 4, 2007 Over 400 potential markets identified for future expansion 17 22 18 10 11 6 4 37 64 59 25 12 2 2 51 5 15 25 21 31 28 14 16 11 30 46 48 76 27 43 11 2 4 3 5 80 3

20. S TATE POPULATIONS - SUNBELT STATE19902005DIFFERENCE% DIFFERENCE Alabama4,040.64,557.8517.212.8% Arkansas2,350.72,779.2428.518.2% Arizona3,665.25,939.32,274.162.0% Florida12,937.917,789.94,852.037.5% Georgia6,478.29,072.62,594.440.0% Kentucky3,685.34,173.4488.113.2% Louisiana4,220.04,523.6303.67.2% Mississippi2,573.22,921.1347.913.5% New Mexico1,515.11,928.4413.327.3% North Carolina6,628.68,683.22,054.631.0% Oklahoma3,145.63,547.9402.312.8% South Carolina3,486.74,255.1768.422.0% Tennessee4,877.25,963.01,085.822.3% Texas16,986.522,860.05,873.534.6% Virginia6,187.47,567.51,380.122.3% TOTAL82,778.2106,562.023,783.828.7%

21. S TATE POPULATIONS - SNOWBELT STATE19902005DIFFERENCE% DIFFERENCE Connecticut3,287.13,510.3223.26.79% Illinois11,430.612,763.41,332.811.66% Indiana5,544.26,272.0727.813.13% Iowa2,776.82,966.3189.56.82% Kansas2,477.62,744.7267.110.78% Maine1,227.91,321.593.67.62% Massachusetts6,016.46,398.7382.36.35% Michigan9,295.310,120.9825.68.88% Minnesota4,375.15,132.8757.717.32% Missouri5,117.15,800.3683.213.35% Nebraska1,578.41,758.8180.411.43% New Hampshire1,109.11,309.4200.318.06% New York17,990.519,254.61,264.17.03% North Dakota638.8636.7(2.1)-.33% Ohio10,847.111,464.0616.95.69% Pennsylvania11,881.612,429.6548.04.61% Rhode Island1,003.51,076.272.77.24% South Dakota696.0775.979.911.48% Vermont562.8623.160.310.71% Wisconsin4,891.85,536.2644.413.17% West Virginia1,763.51,816.9548.04.6% TOTAL104,511.2113,712.39,201.17.2%

22. US Census Bureau Population Projection SUN BELT % Change STATE2000 - 20102010 - 20202020 - 20302000 - 2030 Alabama3.4%2.9%3.1%9.6% Arkansas7.5%6.4%5.9%21.2% Arizona29.4%27.4%26.7%108.8% Florida20.5%21.6%22.6%79.5% Georgia17.1%13.1%10.8%46.8% Kentucky5.5%3.7%3.0%12.7% Louisiana3.2%2.3%1.8%7.5% Mississippi4.5%2.5%1.6%8.7% New Mexico8.9%5.3%0.7%15.4% North Carolina16.1%14.6%14.2%51.9% Oklahoma4.1%4.0%4.8%13.4% South Carolina10.8%8.5%6.8%28.3% Tennessee9.5%8.8% 29.7% Texas18.2%16.2%16.4%59.8% Virginia13.2%11.3%10.2%38.8% TOTAL11.5%9.9%9.2%35.5%

23. US Census Bureau Population Projection SNOW BELT % Change STATE2000 - 20102010 - 20202020 - 20302000 - 2030 Connecticut5.0%2.7%0.4%8.3% Illinois4.0%2.5%1.5%8.2% Indiana5.1%3.7%2.8%12.0% Iowa2.9%0.4%-2.2%1.0% Kansas4.4%3.0%1.7%9.4% Maine6.4%3.8%0.2%10.7% Massachusetts4.7%3.1%2.3%10.4% Michigan4.9%2.6%0.0%7.6% Minnesota10.2%8.9%6.9%28.2% Missouri5.8%4.7%3.7%14.9% Nebraska3.4%1.9%1.0%6.4% New Hampshire12.1%10.0%8.0%33.2% New York2.5%0.7%-0.5%2.6% North Dakota-0.9%1.0%-3.7%-5.5% Ohio2.0%0.6%-0.8%1.7% Pennsylvania2.5%1.6%-0.1%4.0% Rhode Island6.5%3.4%-0.1%10.0% South Dakota4.2%2.0%-0.2%6.0% Vermont7.2%5.9%3.1%16.9% Wisconsin6.8%4.8%2.4%14.7% West Virginia1.2%-1.5%-4.5%-4.9% TOTAL4.8%3.1%1.0%9.3%

24. N UMBER OF WAL-MART STORES PER STATE STATE SUPER CENTERS REGULAR WAL-MART TOTAL WAL-MART TOTAL HIBBETT STORES Alabama84109476 Arizona Arkansas 52 62 12 18 64 80 4 31 Florida1514419527 Georgia1171112882 Illinois657313815 Indiana76199516 Iowa4313565 Kansas45105515 Kentucky67168333 Louisiana7388128 Mississippi5686450 Missouri853211721 Nebraska280 4 New Mexico283315 North Carolina893112043 Ohio1043714114 Oklahoma62228426 South Carolina53126527 Tennessee99610545 Texas2864833454 Virginia69188711 West Virginia322344 TOTAL18264532279636

25. I NFRASTRUCTURE IN PLACE TO SUPPORT GROWTH Personnel - Strong management team - Comprehensive training program focusing on customer satisfaction - Emphasize selling skills and product knowledge Personnel - Strong management team - Comprehensive training program focusing on customer satisfaction - Emphasize selling skills and product knowledge MIS - Timely merchandising information - State-of-the-art POS system - Comprehensive store level information - Sophisticated financial reporting systems - EDI with vendors MIS - Timely merchandising information - State-of-the-art POS system - Comprehensive store level information - Sophisticated financial reporting systems - EDI with vendors Distribution center can support over 850 stores

26. Per RIS News, December 2005 Stated the Top 45 Leaders in retail-focused software are: RankCompanySystem 5JDA SoftwareMerchandise System 12Lawson Software GL/AP/AR/HR 15Datavantage POS 21Manhattan Assoc.Warehouse Mgmt. Stated the Top 45 Leaders in retail-focused software are: RankCompanySystem 5JDA SoftwareMerchandise System 12Lawson Software GL/AP/AR/HR 15Datavantage POS 21Manhattan Assoc.Warehouse Mgmt.

27. W HY INVEST IN HIBBETT? Smaller market focus creates competitive advantages Attractive store model Significant untapped market potential Track record of sales and earnings growth

28. S TRONG UNIT GROWTH Stores at fiscal year-end 1999 171 2000 223 2001 282 2002 329 2003 371 CAGR=17.30% Growth % 2004 428 2006 549 2005 482 26.5 16.7 12.8 15.4 12.6 2007 613 13.9 11.7 42.5 30.4

29. S TRONG FINANCIAL PERFORMANCE Net Sales ($ in millions) CAGR=17.25% 1999 $143.4 2000 $174.3 2001 $209.6 2002 $241.1 2003 $279.2 (Comparable Store Sales %) 5.3 3.0 2.0 2.7 3.9 5.7 2004 $321.0 $440.3 2006 5.6 2005 $377.5 $512.1 2007 3.8

30. S TRONG FINANCIAL PERFORMANCE Comp Sales by Class FYE 2007 @ 3.80% 2001 2003 2000 1999 2.71% 2002 2004 5.21% Before ‘98 1998 2005 1.80% 7.64% 3.78% 3.59% 4.99% 1.41% 6.98%

31. S TRONG FINANCIAL PERFORMANCE Operating Income ($ in millions) CAGR=23.78% 1999 $11.2 2000 $14.5 2001 $18.2 2002 $19.0 2003 $22.6 Margin % 7.8 8.3 8.7 7.9 9.6 8.1 10.4 2004 $30.8 11.8 2005 $39.4 2007 $61.7 2006 $51.7 12.1

32. 1999 $0.21 2000 $0.27 2001 $0.32 2002 $0.34 2003 $0.41 S TRONG FINANCIAL PERFORMANCE Earnings Per Share (diluted) CAGR=23.95% 2004 $0.55 2005 $0.70 2007 $1.17 2006 $0.98

33. C APITALIZATION SUMMARY ($ in thousands) Cash & Short Term Inv. $ 9,872 $ 5,464 August 4, 2007 July 29, 2006 Inventory $ 149,753 $ 131,168 Long-Term Debt $ 0 Total Stock shares repurchased as of February 23, 2007: 5.0 million shares and $118.1 million dollars