1. Information Technology Users Omnivores - 15 Connectors – 26 Lackluster veterans – 8 Connected but hassled – 5 Indifferent – 1

2. Tools - RSS Feeds RSS (Rich Site Summary or Really Simple Syndication) is a format for delivering regularly changing web content. Many news-related sites, weblogs and other online publishers syndicate their content as an RSS Feed to whoever wants it. http://www.youtube.com/watch?v=0klgLsSxGsU http://www.google.com/reader/view/?hl=en&tab=wy#overview-page American Libraries Online Resource Shelf LIS News

3. Information Access – Traditional Model

4. Information Search & Retrieval - ASK Generator’s Image of the world Conceptual State of Knowledge User’s Image of the world Conceptual State of Knowledge Information Text ASK Request Belief, intent, knowledge of user transformations Realization of need Linguistic, pragmatic transformations Belkin, N. (1980), Anamalous States of Knowledge as a Basis for Information Retrieval. The Canadian Journal of Information Science, Vol. 5, pp. 133-143.

5. Anomalous State of Knowledge

6. Continuum of specifiability at the cognitive level New problem ________________________________Defined Problem New situation __________________________Well understood situation “Connections” _________________________________________ “Gap” “Questions” _____________________________________”Commands” “Experiential needs” _________________________”Informative Needs”

7. Information Search & Retrieval - ASK Generator’s Image of the world Conceptual State of Knowledge User’s Image of the world Conceptual State of Knowledge Information Text ASK Request Belief, intent, knowledge of user transformations Realization of need Linguistic, pragmatic transformations Belkin, N. (1980), Anamalous States of Knowledge as a Basis for Information Retrieval. The Canadian Journal of Information Science, Vol. 5, pp. 133-143.

8. Continuum of specifiability at the linguistic level System language poorly understood _______ System language well understood Wrong system _________________________________________ Right system Poorly defined problem structure _____________ Well defined problem structure

9. Information Search & Retrieval - ASK Generator’s Image of the world Conceptual State of Knowledge User’s Image of the world Conceptual State of Knowledge Information Text ASK Request Belief, intent, knowledge of user transformations Realization of need Linguistic, pragmatic transformations Belkin, N. (1980), Anamalous States of Knowledge as a Basis for Information Retrieval. The Canadian Journal of Information Science, Vol. 5, pp. 133-143.

10. Environmental Scanning Environmental scanning is the internal communication of external information about issues that may potentially influence an organization's decision making process. Environmental scanning focuses on the identification of emerging issues, situations, and potential pitfalls that may affect an organization's future. The information gathered, including the events, trends, and relationships that are external to an organization, is provided to key managers within the organization and is used to guide management in future plans. It is also used to evaluate an organization's strengths and weaknesses in response to external threats and opportunities. In essence, environmental scanning is a method for identifying, collecting, and translating information about external influences into useful plans and decisions. (Kendra S. Albright, 2004. Environmental scanning: radar for success. Information Management Journal, May-June 2004 v38 i3 p38(7) )

11. Francis Aguilar (Aguilar, F. 1967. Scanning the Business Environment, p. 11)

12. Modes of Scanning 1. Undirected Viewing – general exposure to information 2. Conditioned Viewing – directed exposure 3. Informal Search – limited and unstructured effort to obtain specific information or information for a specific purpose 4. Formal Search – a deliberate effort to secure specific information or information for a specific situation. (Aguilar, F. 1967. Scanning the Business Environment, p. 19)

13. Weick and Daft (Choo, C.W., 2001. Environmental Scanning as Information Seeking and Organizational Learning. Information Research, Vol. 7, No. 1)

14. Weick and Daft – Environmental Sectors (Choo, C.W., 2001. Environmental Scanning as Information Seeking and Organizational Learning. Information Research, Vol. 7, No. 1) 1.Customers 2.Competition 3.Technology 4.Regulatory 5.Economic 6.Sociocultural

15. Weick and Daft – Environmental Scanning as Organizational Learning (Choo, C.W., 2001. Environmental Scanning as Information Seeking and Organizational Learning. Information Research, Vol. 7, No. 1)

16. Choo – Environmental Scanning as Information Seeking (Choo, C.W., 2001. Environmental Scanning as Information Seeking and Organizational Learning. Information Research, Vol. 7, No. 1)

17. Video - Memetics Daniel Dennett Center for Cognitive Studies University Professor Austin B. Fletcher Professor of Philosophy Tufts University Medford, MA 02155-7059 Click on the picture to go to the video.

18. Librarianship as Interactive Conversation “You must keep this craving for interaction in mind when designing information or products for your customers. Make it as if you’re having a casual, informative, and interactive meeting about your product or service. Tell your audience the basics, anticipate their questions, supply them with the answers, and give them extra tools to increase their own usability and empowerment. Most of all, make it fun, and make it real.” Wurman, p. 115 If the form [search results] gives you back what you asked for, you limit your opportunities. A truly intelligent search mechanism would go two or three levels beyond your original request. P. 122.

19. Information Exchange "We all want information that takes us just past what we want to do. We want conversations that answer our desires and needs at the moment. We want books that way. So we are in an ever-expanding world of understanding.“ "This is exactly what today's conversationalists need - concise information that takes them just past where they want to go. Show them how to get there and then give them a teaser. What's their next stop after they find what they're looking for?"