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Economic Development …a Changing Environment Smaller budgets Funding uncertainty Shrinking staffs Steady Workload.

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Presentation on theme: "Economic Development …a Changing Environment Smaller budgets Funding uncertainty Shrinking staffs Steady Workload."— Presentation transcript:

1 Economic Development …a Changing Environment Smaller budgets Funding uncertainty Shrinking staffs Steady Workload

2 Transparency Data Driven Decisions Utilize data to make more informed decisions

3 What is GIS? Combining maps with data to visualize and analyze Geographic Information Systems Tools to help entrepreneurs visualize their market Tools that the “Big Boys” already use Uses of GIS Map customers Build a Profile (demographics/lifestyles) Find additional customers that match profile Determine competitor locations Market analysis Identify growth segments

4 DESIGN geographic solutions EXPLORE geographic data ANALYZE geographic information VISUALIZE geographic results ACT on geographic knowledge ASK geographic questions Geographic Methods - Spatial Thinking

5 Commercial Government Real Estate Who’s Using GIS?

6 Commercial Government Real Estate Bridging Disciplines Economic Development

7 Data Sources and Assessment Tools Attract and retain businesses. Find opportunities to build and grow existing businesses Better visualize where your customers are (or are not) located Compare your community with neighboring cities Help businesses target their marketing efforts Create attractive, substantive prepackaged reports

8 Data and Assessment Tools Web-based, on-demand GIS market analysis tool Data, mapping, imagery, and interactive features

9 Data and Assessment Tools Web-based, on-demand GIS market analysis tool Data, mapping, imagery, and interactive features

10 Market and Demographic Profiles Population Households Hosing Units Household Income Home Value Per Capita Income Age Sex Population by Race/ Ethnicity Market Potential Business Locations Socioeconomic Profiling Employment Status Labor Force

11 Leakage/ Surplus Factor by Industry Group

12 Analyze- Leakages and Surpluses Retail Marketplace Profiles Key to understanding the needs of a community Not Enough Supply (Leakage): Too Much Supply (Surplus):

13 Economic Gardening An Entrepreneurial Approach to Economic Development Entrepreneurs Driving Economies Healthy Communities Information Based Physical, Quality of Life, and Intellectual Infrastructure Connections Community Development Adaptation through Innovation

14  Data Driven Decisions  Connecting the Dots between Government, Commercial, Real Estate and Utilities  Data Sources and Assessment Tools  Economic Gardening How GIS can help entrepreneurial and economic development

15 Running a Successful 1 or 2 Person Economic Development Program Tina Sumner Community and Economic Development Director, City of Clovis Dwayne Dalman Senior Economic Development Manager, City of El Cerrito


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