1. WP2: Engagement and Dissemination Daniele Catteddu Cloud Security Alliance 1 This document produced by Members of the Helix Nebula Partners and Consortium is licensed under a Creative Commons Attribution 3.0 Unported License. Permissions beyond the scope of this license may be available at http://helix-nebula.eu/ The Helix Nebula project is co-funded by the European Community Seventh Framework Programme (FP7/2007-2013) under Grant Agreement no 312301

2. Goal Report main results of Communication and Dissemination activities throughout the HN project Showcase impact of HN initiative 2

3. Overview Engagement Plan Main results from actions of Engagement Plan Workshops and events Online outreach Website analytics HN in the press Targeted communications Impact 3

4. Engagement Plan From September 2013 to May 2014 Main objectives: -Raise awareness for the Helix Nebula initiative -Promote HN’s cloud services for e-Science -Engage new users and ‘communities’ Implementation mode: Target important stakeholders that could benefit from HNX (policy makers, academia, research, industry) 4

5. Engagement Plan Stakeholders 21 stakeholders and key multipliers 5

6. Engagement Plan Actions 26 actions in Engagement Plan – 32 undertaken: Cloudscape-VI: presented in plenary session & demo. HNX : Presentations on supply side, user side, round table discussion, Position paper, demo of HNX Result: won the prize of the “Best Position paper” ESFRI projects: 3 presentations at ESFRI projects events, i.e. CLARIN Result: Presentation at an additional event & EPOS interested in collaboration with HN (D2.2, Section 2.1 Goals of Engagement Plan) 6

7. HN workshops & Events Two public events (Frascati, Geneva) & one workshop organized by the Helix Nebula Initiative, 100+ participants at each event Overall 79 events targeting identified audiences: -4 meetings (10 th e-Infrastructure meeting, TERENA meeting, etc ) -41 events (CSA EMEA Congress, TechnItaly, Digital Agenda Assembly, GigaOM, TERATEC,RDA, EGU General Assembly, etc ) -16 workshops (Japan, EC workshops, e-IRG workshop, Copernicus, FET flagship, Singapore, etc) -18 conferences (Annual European, ISC conference, EUDAT, RSA conference, etc) 7

8. Online Outreach Website redesigned in April 2014, in association with the launch of the HNX platform, Average increase of 100 more visits/day from June 2013 – May 2014 3470 page views per month (July 2013-April 2014, Most visitors: Germany, U.S., UK, Italy) Social networks: Twitter 374, Facebook 380, LinkedIn 335, Youtube 3242 views. (Average increase of more than 100) 8

9. Website Analytics Peak in the website visits, coincides with the public event in May 2014. The average number of unique visitors increased: 100 more unique visitors/day between June 2013 and May 2014. Overall, 10269 unique visitors browsed the website and 14456 visits have been registered from June 2013 to May 2014. (average visit duration: 2.37 minutes. Most viewed: Use cases) 9

10. HN in the press Enhanced the visibility of activities of the Helix Nebula project through web magazines & partners dissemination channels (CERN, ESA, TERENA, Interoute, PrimeEURmagazine, ISGTW, HPC in the Cloud, CORDIS, CSA, ESRF, EMBL etc.) Example: 6 reports/ press releases disseminated through 24 channels Master Thesis: Exploring Value Co-creation in the Cloud- Computing Platform Ecosystem: A Revelatory Case Study, Michael Blaschke (SAP), Uni of Augsburg, Feb. 2014 The Helix Nebula Marketplace kick-off press release, May 2014 Generated new articles on HNX: “Europe Gets Cloud Marketplace That Actually Has Chance of Survival” (thenewstack.io) 10

11. Public Event 14 May 2014, CERN: “From cloud-ACTIVE to cloud-PRODUCTIVE” 11 Zoran Stančič Deputy DG, DG CONNECT With a further 80+ connections via webcast

12. Targeted Communications Stakeholders targeted through different means: 26 interviews conducted on the initiative + results Additional interviews for media channels as GIGAOM, iSGTW, etc. for specific target audiences 3 minutes videos presenting the Vision, the Objectives and the Results of the HN initiative 18 presentations for different events and target groups 3 newsletters circulated to the HN database and to the partner networks. Goal: information on the progresses of the project 12

13. HN’s impact on policy makers The scientific community has a clear need for powerful, high capacity and dependable infrastructure that can be used to advance their research without exposing it to data loss, corruption or intrusion. Secure scientific clouds can meet these requirements, and several projects within the EU have been set up to satisfy this demand, including the Helix Nebula project and through GÉANT. However, further work is needed to integrate existing science clouds, to promote their adoption, and to enhance their usability. Secure clouds for science applications offer clear benefits in terms of scale, integrity and confidentiality. Further EU work is urgently needed to achieve this goal Helix Nebula in the European Cloud Partnership steering board press release along with document “Establishing a Trusted Cloud Europe”. 13

14. Helix Nebula impact on H2020 Make it possible to trade services -Services from commercial and public providers offered on a pay- per-usage model should be considered eligible costs for EC projects Model GA article13 — Implementation of Action Tasks by Subcontractors The beneficiaries must ensure that the majority of the research and development work done by the subcontractor(s) (including the work of the main researchers) is located in the EU Member States or associated countries (‘place of performance obligation’). 14

15. Final Impact Actions set in Engagement Plan were completed Raised global awareness on Helix Nebula Proposals for the hybrid public-commercial cloud model (i.e. EIROforum: - the forum of the European Research Organisations) Engagement of new users and new potential communities (i.e. National funding agencies) New members joined the consortium (user & supply sides) – Memset, Ultimum Tech, Yandex, PIC, ESO etc. Strong impact on industry, research communities, policy makers, government 15