1. Jamal carter, block 9

2. We will be showing advertisement 4 weeks prior to the release of the film. The first trailer will be shown on channel BET,MTV,TVONE,COMEDYCENTRAL. Advertisement will be shown 3 weeks after the film is released. Advertising

3. Lions gate company is going to have a release party 1 day after the movie release. Everyone is invited to come. Actor making attendance to party are Tyler Perry, Matthew fox, Rachel Nichols. Party will be held at your local movie theater. Depending on when the movie release's in your area. Public relations

4. Check with your local radio because they will be giving free tickets to a caller of their choice. Also you could hang with cast and crew of the movie. Incentives

5. When purchase the movie Alex Cross get a free meal at the movie. Anything at the stand up to 3 items. Deals

6. Come see the movie the 1 st day it releases and 4% reduction on cost of tickets and kids from ages 7-16 get in free. Premiums

7. You get a chance to enter a sweepstakes in your area. Go online or the radio and give the required info. You could watch the movie Alex Cross for free, and money, free iPhone 5 with Alex Cross cover. Sweepstakes