2. Using Audio MCOM 257 April 10, 2009

3. The power of sound Think of the power of sound when watching movies –What would Star Wars be without this:

4. Good audio… Can help your audience experience the story on a deeper level –Consider these “Sound Clips” from NPR Florida panther Hummingbird

5. Good audio can also… Add to your multimedia storytelling. Remember the Minneapolis Star Tribune Project?Minneapolis Star Tribune Project? Now check out this audio memorial to the World Trade Centersaudio memorial

6. The actuality An actuality is the audio equivalent of a sound bite for TV or a quote for print It is the “actual” voice of the newsmaker Actualities add: –Emotion –Variety –Credibility –Impact

7. Natural Sound Natural Sound is the sound that’s happening around you as your reporting the story –Crowd cheering at a Raven’s game It helps pull your listener into your story

8. New rules for interviewing When gathering sound: –Don’t say “uh-huh” or “hm…mmm” when your source is talking –Hold the microphone up close –Wear headphones (don’t just trust those levels on the recorder) –Listen! –Ask open-ended questions that lead your source to tell a story. Ex. “Describe for me…” –Don’t interrupt!

9. Be prepared In addition to the usual preparation you must do before an interview, gathering sound adds a new level –Make sure you understand how your gear works before you head out –Make sure you have extra batteries –ASK before you record –Take notes—a recorder can’t remember visual details –Test levels and listen with your headphones

10. Audio Editing You have the free software Audacity on your Portable Apps –Editing with audacity is as easy as cutting and pasting in MS Word –Tips on audio editing can be found on your tutorial page tutorial page

11. Ethics and the actuality Just as with quotes, you must be careful how you edit an actuality Don’t change the meaning of the actuality –Imagine if someone edited out the third word in this famous Richard Nixon sound bite, “I am not a crook!” –You can edit out “umms” and stumbles, but you may not do edits that change the meaning –Try to avoid sound effects

12. Where you can you be inspired? This American Life Radio Lab The Signal National Public Radio Media Storm