1. Make a Compelling Pitch A KSHAYA P ATRA A CADEMY

2. The 3 Parts of a Strong Pitch  PART ONE: Make “the argument” for Akshaya Patra’s work  Summarize the challenge  Discuss the solution  Explain Akshaya Patra’s role  Show the impact of the intervention  PART TWO: Make the person feel that he or she can play a large and meaningful role in the solution  Power of One Campaign  PART THREE: Use strong stories to connect the reader to the problem and the solution  Highlight the successes of the program  Share why you became involved in Akshaya Patra  Share the stories of Akshaya Patra Beneficiaries

3. Part One: Make the Argument  Challenge  Solution  Our Role  Impact Make “the argument” for Akshaya Patra’s work

4. C HALLENGE India has 40% of the world’s malnourished children !

5. S OLUTION School meals in government schools help fight poverty, illiteracy and malnutrition.

6. O UR R OLE We serve hot, school meals to give families an incentive to send their children to school where they have access to life- changing education

7. I MPACT The enrollment of students and attendance has increased significantly.

8. Part Two: Connect the Donor Make the person feel that he or she can play a large and meaningful role in the solution  $ 15 and Akshaya Patra  Power of One Campaign

9. $ 15 and Akshaya Patra  Akshaya Patra’s partners with the government to receive cash and grain subsidies that reduce cost per meal by 60%.  Akshaya Patra’s innovative kitchen technology reduces cost  It costs just $15 to feed one child for an entire year with Akshaya Patra.  Every donor has a huge impact in the lives of the children we serve –whether a one-time gift or renewing commitment.  $15 feeds 1 child for a year  $30 feeds 2 children for a year  $60 feeds 4 children for a year  $100 feeds 7 children for a year  $180 feeds 12 children for a year

10. Power of One Campaign “As ONE person, you can change the world!” With an renewing gift of just $15 a month, a donor can transform the life of one child every month by providing them with food for education!

11. Part Three: Tell Strong Stories Use strong stories to connect the reader to the problem and the solution  Highlight the successes of the program  Share why you became involved in Akshaya Patra  Share the stories of Akshaya Patra Beneficiaries

12. The Program’s Success Feeding 1.4 million students in 10,661 schools in 9 states Goal is to feed 5 million students daily by 2020 Students who previously were not going to school have not only started attending, some have become university graduates !

13. Share Your Story  Discuss and explain:  Why the issue of child hunger in India motivates you and inspires you to act  How you learned about Akshaya Patra, and why you believe in the work that the organization is doing  Be sure to highlight:  Any trips you have taken to India where you have seen children and/or the foundation’s work  Any direct contact you have had with people in India

14. Share Their Stories

15. Some Final Tips DO Draft and rehearse your presentation Educate your audience Follow up on questions you can’t answer Show your energy and enthusiasm DON’Ts Attempt the presentation on the fly (“wing it”) Aggressively sell to them Attempt an answer you are unsure of Be overly pushy or argumentative

16. Pitch Workshop Write a short paragraph about why hunger, malnutrition, and lack of access to education is an important challenge to solve. Include an explanation of how school meals can help solve these problems. List 2 compelling facts about Akshaya Patra’s impact that explain why Akshaya Patra is the solution. Write 3 sentences about how a donor can make a difference. Write a brief paragraph about your own passion for the cause: – Passionate about the issues of hunger/lack of education? – Inspired by your own experiences in India or with those that are hungry? – Touched by the story of Akshaya Patra beneficiaries? – Inspired by an aspect of Akshaya Patra’s school meal program? Breakdown into groups and practice your pitch! Give constructive feedback. C ONVEY YOUR P ASSION IN YOUR P ITCH, IT IS I NFECTIOUS !