1. Purchasing Green Power – WWF recommendations Jean Philippe Denruyter Manager Global Renewable Energy Policy, WWF International Climate Savers Workshop Brussels, Wed 27 October 2010 © photo credit

2. Content 1.What is green power and why do we buy it? 2.Status Quo 3.WWF recommendations 4.Green Power and Climate Savers

3. What is green power? Renewable Energy is energy produced from renewable sources Renewable Electricity is electricity from renewable sources A small proportion of renewable electricity is sold as green power or green electricity On top of existing legal support schemes, the electricity producer can obtain voluntary certificates per MWh produced, which he can sell on the private market. These certificates are then used by retailers to “green” their electricity offers to the final consumers. 1.What is green power & why do we buy it?

4. What is green power (cont’d)? Green electricity is a virtual product and a marketing product A potential tool for individuals and companies to make a real difference A “feel good” product for individuals and a “brand greening” tool for companies 1.What is green power & why do we buy it?

5. Three criteria for green power to be effective: Expand the renewable energy industry beyond legislated targets (“renewable energy additionality”) Create real emissions reductions that make a difference to global warming, i.e. reduce emissions over and above national emission reduction targets (“climate additionality”) Ensure the power we buy is ecologically sound – green power should have limited impacts on ecosystems (“eligibility”), e.g. hydropower, biomass…  Very few green power offerings comply with this! 1.What is green power & why do we buy it?

6. Climate additionality explained In countries with a Kyoto commitment, a voluntary contribution to a green power scheme no longer has any “additional” benefit, it simply helps governments meet targets they have to meet anyway. If a consumer spends a premium for green power, governments or electricity suppliers will have to spend less to cut their emissions. However the overall emission result is unchanged, the country simply meets its cap. 1.What is green power & why do we buy it?

7. Renewable energy additionality explained Green power demand is currently far lower than renewable electricity supply. As long as this is the case, electricity suppliers will be able to “tap” green power from the existing renewable electricity portfolio instead of producing new green power. This is especially obvious in Europe, where most of the “green power” sold is old hydropower from Norway. There are support policies for renewable energy. In most cases, it is a profitable business. Green power sales will just make the business even more profitable, if consumers pay a premium for green power 1.What is green power & why do we buy it?

8. Renewable energy additionality explained (cont’d) Several countries have mandatory renewable energy targets. The credits from green power sales are counted towards the target The more a consumer spends on green power the less electricity suppliers need to spend to cut their emissions The overall renewable electricity production remains the same. 1.What is green power & why do we buy it?

9. Eligibility explained Very few green power offers make any promises regarding mitigation of the ecological impacts of generating green power 1.What is green power & why do we buy it?

10. Positive: Grid-connected solar PV growth ~ average 60% every year for the past decade The last 5 years, wind power capacity grew an average of 27% annually, solar hot water by 19% annually, and ethanol production by 20% annually. 2. Status Quo

11. Negative: Several economies in transition have seen very little of the growth in renewable energy; The CDM market is concentrated in a few countries like China and India This despite the crucial role renewable energy can play in providing modern energy services to the 1.6 billion people currently without access to them. In 2009: 19% RES, ~ 90% from traditional biomass and large scale hydro. We are still far from our goal. IF we want -80% GHG by 2050 we NEED 25% global RES growth per year starting NOW (Climate Solutions 2) 2. Status Quo

12. Uptake of green power Worldwide ~ 6 million green power customers EU: 209 TWh of certificates issued in 2009, 91% hydro (Norway, a major hydro producer, issued 62 percent of all certificates under the EECS in 2009.) USA: >1 million green power consumers purchased 24 TWh in 2008 Australia: 900,000 green power residential consumers and 34,000 business consumers who collectively purchased 1.8 TWh in 2008. Japan’s Green Power Certification system sold 58 GWh of certificates in 2006 2. Status Quo

13. WWF Green Power Policy A.Reduce your consumption as much as possible B.Produce renewable energy, on-site or off-site C.Purchase green power in line with WWF’s three criteria 3. WWF Recommendations

14. A. Reduce your consumption as much as possible It is recommended that Climate Savers companies first and foremost invest in energy efficiency measures in order to reduce their energy consumption, and complement this effort with producing and/or financing and/or purchasing renewable energy. 3. WWF Recommendations

15. B. Produce Renewable Energy, on-site or off-site 3. WWF Recommendations If the company wants to produce renewable energy as part of their Climate Savers commitment: 1.The company can invest in the production of renewable energy on site. 2.The company can financially be involved in the production of renewable which may or may not happen on site. In most countries this renewable energy will be ‘eligible’ but not necessarily ‘additional’, as it will contribute to the national targets. However, since the company is actively involved in the production of renewable energy and the development of infrastructure and the market for renewable energy, it is considered as eligible for Climate Savers.

16. C. Purchase green power in line with WWF’s 3 criteria 3. WWF Recommendations OK Power in Germany Naturemade Star (pay attention, there is also a Naturemade Basic) in Switzerland Green Power in Australia Green-e in the US Green Power, Japan’s certicificate system GoldPower, based on Gold Standard RE projects (global) WWF is not in a position to individually assess and endorse non- labeled green power offers in different countries.

17. GoldPower Explained GoldPower is a global green power product developed by Climate Friendly, in association with WWF. It is sourced from Gold Standard renewable electricity projects in developing countries that have no Kyoto target, making the resultant reductions in greenhouse gas emissions truly additional. 3. WWF Recommendations

18. GoldPower Explained (cont’d) 3. WWF Recommendations A company has emissions from electricity use. A customer’s electricity use in any country is matched with certificates in megawatt hours (MWh) from developing country Gold Standard projects that produce as much renewable electricity as the customer uses. This creates a global renewable energy product accessible anywhere in the world.

19. Benefits GoldPower 3. WWF Recommendations Meets formal carbon additionality criteria 100% emissions savings – certified Reportable under WWF’s Climate Savers programme – Help companies meet emission reduction targets Reportable under the Carbon Disclosure Project (*) Creates certified greenhouse savings equal to client’s emissions Verified and audited by independent third parties Global standard product so customers can source consistent quality renewable energy for multi-national operations * In answers 21.4 and 21.5 in CDP Investor Survey 2010

20. Scope 2 reporting under Climate Savers The Climate Savers reporting guidelines are generally in line with the CDP reporting guide for Scope 2 Indirect GHG emissions. The green power purchases (e.g., project-based carbon credits, Renewable Energy Certificates, etc.) are reported separately from company’s own emissions; however there are some subtle differences between the reporting guidelines of Climate Savers and CDP. 4. Green power and Climate Savers

21. Climate Savers guidelines CDP 2010 Information Request 1 The company generates renewable electricity on-site 0 Emissions0 Emissions if RECs are not sold or passed on; Grid average factor if RECs are sold or passed on 2 The company invests in off-site generation of renewable electricity 0 Emissions (for the equivalent share of its financial contribution) Grid average emission factor 3 The company hosts renewable electricity generation by third parties on its facility; the generated electricity is fed into the grid 0 EmissionsGrid average factor 4 The company purchases renewable electricity from green power labels endorsed by WWF 0 Emissions (for the quantity of renewable electricity actually purchased, or the equivalent share in the case of a blended product) Grid average emission factor OR a different figure if they are considered as contractual arrangements 5 The company purchases GoldPower0 Emissions 6 The company purchases renewable electricity from green power labels or schemes which are not endorsed by WWF Grid average emission factor a) Emission factor specific to the method of generation if electricity is NOT counted in calculating the national grid average, OR b) Grid emission factor if electricity is counted in calculating the national grid average Scope 2 reporting under Climate Savers (cont’d)

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