2. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Oracle Sales Cloud How to Tailor a Simple and Efficient Mobile User Experience Jeremy Ashley, Vice President Oracle Applications User Experience Killian Evers, Senior Director Sales Cloud User Experience October 2014

3. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Safe Harbor Statement The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.

4. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Agenda 1 2 3 4 Oracle Applications Cloud: User Experience Design Strategy Oracle Applications User Experience Methods Driving the User Experience Forward Demos: User Experience Highlights Across Releases 4

5. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. User Experience Design Strategy and Methodology 5

6. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Simplicity Easily access essential information and actions to support your work. Mobility Take advantage of UIs that are optimized for wherever and however you work. Extensibility Customize and extend the user experience to best map to your company’s identity and fit your business processes. Oracle User Experience Strategy 6

7. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. User Interface The look and feel of an application, including the layout and interaction model. User Interface vs. User Experience User Experience The complete experience for a user around accomplishing a task, including across traditional applications boundaries. 7

8. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Building the Oracle Applications User Experience USERS BUSINESS PROCESSES TECHNOLOGY Observe & Understand VISUALIZEPROTOTYPECODE Design OBSERVEUSERSUNDERSTAND Measure 8

9. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. What you do 1 Define your intent Create library of UX design patterns, or developer buildings blocks, and similar page templates 2 CREATE VIEW Extending and Customizing User Experience What we do Identify tasks, templates, and best practices 1 Make easy additions to customize or extend 3 Choose your workflow and browse available UX design patterns and page templates 2 3 ATTACH EDIT SEARCH Provide tools and templates for you to easily extend the Oracle user experience 9

10. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Driving the Oracle User Experience Forward 10

11. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. IndustryInnovatorsMedia Inspiration for Innovation in the Oracle UX 11

12. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Today's Innovation Trends ConnectedDevicesInteractions Multiple form factors Convenient Consumer acceptance Generational change in device usage Ubiquitous computing Any device, any location Intelligent context What matters most Small, quick, casual interactions Multimodal input 12

13. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Mobility: How We Go Through Our Day 132456 TRAVELINGWALKINGAT WORKTRAVELINGEND OF THE DAYBEFORE WORK 13

14. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. The Cloud as a Platform 14

15. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. InfoletFlowOmniboxCapture Consistency: Beyond the Visual 15

16. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Elements of Context in Your Data WHERE HOW YOU 16

17. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Looking Forward Across the Cloud as a Platform 17

18. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Virtualization: Applications in Layers 18

19. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Dongle Extended Screen: Looking Forward Across Devices 19

20. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. Design Philosophy Guides Oracle User Experience GlanceScanCommit 20

21. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. User Experience Highlights Across Releases 21

22. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Oracle’s Modern Sales User Experience … Increases user adoption Provides solutions to support mobile lifestyles Introduces smarter analytics Enables you to easily do your job – when you need to, wherever you are. 22

23. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Increasing user adoption 23 through the simplicity of design DEMO

24. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. What Did You Just See? Sales reps do not want to waste time laboriously entering data. It is frustrating to enter data only to find that it already exists in the system. If your users can’t easily enter data, they won’t. Increase user adoption Oracle Sales Cloud has simplified data entry while mitigating duplicate data. So you can increase user adoption through the simplicity of design. 24

25. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Providing solutions to support mobile lifestyles 25 because this is how you work DEMO

26. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. What Did You Just See? Sales professionals live life on the go. You do not want to waste time or stop your day to update information. You need software that understands your busy life. You need a mobile experience that can keep up with you. Oracle Sales Cloud has introduced mobile cloud applications that keep your business moving forward because they keep up with your daily life. Providing solutions to support mobile lifestyles 26

27. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Introducing smarter analytics 27 to enable quick but thorough decision-making DEMO LOOKING FORWARD

28. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Data lists are cumbersome and take time to analyze. You need to determine the next step quickly, but make sure you understand all of the details. Analytic data, when done well, is easy to interpret. Oracle Sales Cloud blends the power of smart analytics with robust data, driving the user to the next appropriate action and enabling quick but thorough decision-making. What Did You Just See? Introducing smarter analytics 28

29. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Questions?

30. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Oracle Applications Cloud User Experiences: Trends, Tailoring, and Strategy – Jeremy Ashley, Jatin Thaker, Anthony Lai Session ID: CON7198 2:45 - 3:30 p.m. 9/29/2014 Learn How to Create Your Own Java and Internet of Things Workshop – Anthony Lai Session ID: CON7056 4 - 5 p.m. 9/29/2014 Oracle HCM Cloud User Experiences: Trends, Tailoring, and Strategy – Jeremy Ashley, Aylin Uysal Session ID: CON8156 12 - 12:45 p.m. 9/30/2014 Oracle Sales Cloud: How to Tailor a Simple and Efficient Mobile User Experience – Jeremy Ashley, Killian Evers Session ID: CON7172 4:30 - 5:15 p.m. 10/1/2014 Oracle Applications Cloud: First-Time User Experience – Laurie Pattison, Juliette Fleming Session ID: CON7972 12 - 12:45 p.m. 10/2/2014 Using Apple iBeacons to Deliver Context-Aware Social Data – Anthony Lai Session ID: CON8918 3:15 - 4 p.m. 10/2/2014 Monday, Sept. 29 − Thursday, Oct. 2, 2014 User Experience Sessions at Oracle OpenWorld 2014

31. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. See firsthand how Oracle tests application designs using various tools and innovative technology. Open to OpenWorld 2014 attendees; more than 150 visitors last year. Details: – Where: Oracle Headquarters Building 200, Redwood City, CA – Round-trip transportation SF-HQ-SF – Advance sign-up is required for this event. To sign up, contact Jeannette.Chadwick@Oracle.comJeannette.Chadwick@Oracle.com. Exclusive Usability Lab Tours at Oracle HQ Thursday, Oct. 2, and Friday, Oct. 3, 2014

32. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Oracle.com/UsableApps Blogs.Oracle.com/VoX Blogs.Oracle.com/UsableApps YouTube: oracleusableapps UsableApps on Facebook Twitter: @UsableApps Usable Apps on LinkedIn Learn More Online

33. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. appsconnect.oracle.com Events: Attend exclusive events and access replays 1 2 3 4 1 2 3 4 Idea Lab: Share ideas and learn about ideas from other members Recent Posts: Post comments and read posts from your colleagues Invite Co-workers: Invite coworkers to join the community Oracle Applications Customer Connect

34. Copyright © 2014 Oracle and/or its affiliates. All rights reserved. Oracle Applications Customer Connect This community is open to Oracle Applications Customers. If you are not a member yet, contact us at appsconnect-help_ww@oracle.com to find out how to join. appsconnect-help_ww@oracle.com

35. Copyright © 2014 Oracle and/or its affiliates. All rights reserved.