1. Using Career Cases to teach Career Studies Kerr Inkson University of Waikato ICSS 2009

2. Sample cases Megan (fashion designer) Troy (garbage collector) Jimmy (retail butcher) Julie (executive)

3. Reasons for using Case Studies Working from reality to theory Enables student to empathise with real people Respectable history in pedagogy e.g. management studies Interesting and lively

4. Cases in Understanding Careers Every chapter starts with a case 50+ cases in all Two complex cases: Aston and Brigid Some celebrity cases Cases discussed in the text Use of larger-scale parent case as key assessment

5. Sources of Cases Research Deliberate development for teaching Family/friends Biography – public figures Internet (NB: ethical issues, need for permission, disguise etc)

6. Principles to Follow Keep most cases simple Have a few more complex cases Choose and write the cases with theory in mind Cases from personal experience add authenticity