1. 1 Business Boot Camp: Putting Veterans in Business

2. Jim Gleason, CBC Franchise Consultant Indiana University – BS in Marketing Butler University – Masters Degree 30+ years experience in companies ranging from small family owned businesses to Fortune 500 companies Certified Business Coach Former Board Member Indiana Christian Businessmen’s Committee 20 years experience in business ownership Former Board member of the Exchange Club of Speedway

3. Who is FranNet? Over 26 years in business We have worked with SBA, SCORE, and the ASBDC. Only consulting firm with those relationships. Locally based: we have a representative in your area Veterans nearly 10% of 2013 FranNet placements FREE TO YOU

4. We’re not talking a job change. We’re talking a life change. Why Own Your Own Business?

5. In other words, what do you want to BE? Why Own Your Own Business?

6. What is it for you? What Do You Want to BE?

7. What is Franchising? The creation of a distribution channel to build brand identity and attain market dominance… QUICKLY! Franchise Headquarters Franchise Operators Customers

8. Franchise is… A license to use: Name and trademarks Products Business Systems In exchange for: Initial franchise fee Ongoing royalties

9. Government Disclosure: FDD Franchisor Info –Time in business –Business experience –Bankruptcies –Litigation Costs –Total Investment Franchise fee Other fees (Adv, Equip,Supplies, Insurance, etc.) Working capital –Royalties Franchise Contract

10. Government Disclosure: FDD Obligations for Franchisor & Franchisees Territory Listing and Contact Info For: Current franchisees Past franchisees Earnings Claims Financial Statements Manager Policy Renewal, Termination & Transfer Policies

11. VetFran Program Founded in 1991 to support veterans transitioning back into civilian life after the Gulf War. More than 400 IFA member companies participate –Offer financial incentives, training, and mentoring for Vets interested in starting their own franchise business “Operation Enduring Opportunity” –Campaign to recruit and hire as franchise owners 75,000 Veterans and their spouses and 5,000 Wounded Warriors –The IFA has partnered with the White House Joining Forces Initiative, the SBA, and The US Chamber of Commerce in this unprecedented recruitment effort –The program offers tax credits to employers who hire unemployed Vets

12. “Help Veterans Own Franchising Act” (HVOF) –Establishes a tax credit for Vets to become franchise owners –Allows a tax credit of 25% of the Franchise Fee to offset start-up costs 1 in 7 franchises are owned by Vets –66,000 Veteran owned franchises in the US provide 815,000 American jobs and generate $41B in GDP Veteran success in Franchising is driven by: –Outstanding leadership and teamwork skills –Ability to implement and execute systems –Franchises provide extensive training –Franchises offer on-going business support More information is available on the IFA’s VetFran Directory –http://www.franchise.org/Veteran-Franchise.aspx. VetFran Program

13. Business ownership is one of the hardest, but most rewarding thing you’ll do. You have to really want it. However, as a Vet, military discipline and focus help immeasurably. One in seven franchises in the U.S. is owned by a veteran. Is Franchising Right for You?

14. What do franchisors look for in a prospective franchisee? Can you follow a system? Are you willing to work long hours? Have you thoroughly researched the business? Do you know the market for your business? Do your skills match the franchise needs? Can you afford to buy & operate the business? Can you manage people? Are you passionate?? Do a Self Assessment Is Franchising Right for You?

15. Franchising Fact #1: FACT: Over 3,100 different franchise companies In more than 80 industries With over 900,000 operating units Popular Categories Education Retail Pet Care Cleaning Real Estate Senior Care Home Repair IT Services

16. Franchising Fact #2: FACT: Average Initial Investment RangePercentage Under $50,00013% $50,001 to $100,00017% $100,001 to $250,00028% $250,001 to $500,00023% Over $500,00018%

17. Financing Facts: How Much Do I Need? Typically, 25-30% of the total investment will be your money. Financing is relatively easy to get for 70-75% of the total investment including working capital.

18. Financing Facts: Sources: Personal savings Friends, relatives or partner Home equity line of credit Financial Institutions Seller financing – resale 401K, IRA, etc.

19. Franchising Fact #3: FACT: There is no automatic correlation between the cost of the franchise and the potential return.

20. Franchising Fact #4: FACT: Service businesses require far less capital investments and frequently yield higher returns.

21. The Benefits of Franchising Proven, systematic approach to starting and staying in business – Experience – Simplicity – Initial Training & Ongoing Support – Name Recognition – Sales, Marketing & Operational Systems – Culture of Teamwork

22. Franchising Benefits You’re in business for yourself, but not by yourself.

23. Why Own a Franchise? If you pick a franchise that is a great fit for you, it is: –Vehicle that can get you to your destination while meeting your lifestyle and financial goals –Way to reduce risk

24. How Do You Find a Business That is a Great Fit? Separate the function of the business, from the function of the business owner!

25. Determine Your Business Model 25 Identify your Financial & Lifestyle Goals 5 Years 10 Years 20 Years

26. What Are Your Transferable Business Skills? Customer Service Marketing Management Sales

27. Your Business Model Types of Customers Service or Product New or Established Industry Room for Growth Other Items? Employees Budget Business Environment Full or Part-time Hours Number of Units Business Preferences

28. Business Characteristics These are preferences It will not be perfect Expect some of your preferences to conflict Be clear about your few “must haves” versus your many “nice to haves”

29. Finding a Great Fit Match your business model with franchisors who are looking for people with your characteristics, attributes, goals and business preferences.

30. Plan Your Strategy When you are thinking about being a business owner, you should develop: Short-term strategy Long-term strategy Exit (Destination) strategy

31. Conducting Your Research We'll coach you through a 4 Step Research Plan and you’ll determine if one of the franchises is great fit for you. We do not sell franchises.

32. Professional Advisors Ad Additional Resources You Should Use Accountant Franchise Attorney

33. Business Selection Criteria Do I “Fit” this business –Attributes –Characteristics –Goals Am I willing to follow the franchisor’s system? Is it affordable? Is the risk level acceptable? Will I enjoy my business?

34. The Science of Psychology

35. FranNet Means Business Thank you for your service to our country. Allow us to be of service to you. Questions?