Presentation on theme: "THE ROLE of REGIONAL DEVELOPMENT AGENCIES IN EUROPE Jacques Evrard EURADA EURADA President."— Presentation transcript:
THE ROLE of REGIONAL DEVELOPMENT AGENCIES IN EUROPE Jacques Evrard EURADA EURADA President
Im from the government and Im here to help - Ronald W. Reagan -
RDAs in Europe Core businesses: - Regional strategy implementation - Infrastructures (industrial parks, incubators, …) - Support to enterprises, mainly SMEs (creation, development, innovation, access to finance, clustering) - Attraction of FDI & territorial marketing. EURADA federates 150 RDAs active in more than 20 European countries.
FDI modus operandi of RDAs Own offices abroad (USA, Japan, …) Using existing diplomatic channels (i.e. trade commissioners) Hands in hands with national agencies Hiring consultants
KEY QUESTION IS : HOW TO DIFFERENTIATE ? Economic profile Markets Taxes Regulations Labor climate Suppliers & know-how Utilities Incentives Quality of life Infrastructure & logistics Sites & offices (real estate) Divergence Convergence Source : Buck Consultants International – Eurada meeting 10.02.2004 Challenges (1)
Challenges (2) Providing a unique selling point Indeed most EU regions have similar competitive advantages Focus on regional strengths Or/and Better market segmentation
Challenges (3) Direct Inward Investment in developed countries ATTRACT ADDED VALUE SMEs TALENTED PEOPLE
Region attractiveness ATTRACTIVENESS FACTORS OF A REGION: –Clusters –Human capital (training) –Excellence in RDT or innovation –Quality of life –Proximity of the markets QUESTION : Are these competing advantages reflected in the advertisements for the regions? Territorial marketing
Your consent to our cookies if you continue to use this website.