1. Theory of Change & Logic Model Design Toni Wiley and Tanya A. Hills Capacity Building Program Three-Day Training February 18-20, 2015 Orlando, Florida

2. Benefits of Use Clear, concise and consistent communication with staff, BOD, donors, media outlets and the community More clearly express the mission of NJTL Establish alignment between staff and BOD Establish community buy-in for NJTL as a youth development program – not just tennis.

3. Theory of Change 3 A Theory of Change is a specific and measurable description of a social change initiative that forms the basis for strategic planning, on-going decision- making and evaluation. -Center for Theory of Change, 2013

4. Theory of Change For example: Low literacy levels among adults Hunger in our community Significant pedestrian accidents Etc. 4 Assumption: there is a condition we want to change/achieve

5. Theory of Change NJTL participants will have better graduation rates because… NJTL participants will be better prepared for success in school/college/life because… 5 Our Starting Assumptions:

6. Social Change is a Process Example: Literacy rates will not improve overnight. We ask: What is my starting point ? What steps do I take to move my community towards literacy? How do I know these steps will/are working? 6 Turning a ship, not flipping a switch

7. Social Change is a Process To improve literacy rates in young adults, we could: Focus on young adults Start with high school students Intervene in middle school Create a family based initiative, etc. 7 Turning a ship, not flipping a switch

8. Sportsman’s 8 “Using tennis as a vehicle to open doors of opportunity for inner city youth.” How? This is not a theory of change, it’s a slogan.

9. Theory of Change Building blocks required to bring about a long-term goal. A causal pathway from here to there What you want to achieve (TOC)vs. what you are doing

10. Sportsman’s Character Education Graduation Health 10 “Using tennis as a vehicle to open doors of opportunity for inner city youth.” How?

11. NJTL Theory of Change Building blocks required to bring about a long- term goal: Tennis, Health, Education and Life Skills A causal pathway from here to there Graduation, College, etc.

12. Sportsmen’s Theory of Change 12 Complete High School Pursue Post Secondary Education Live Healthy, Active Lifestyles Be contributing members of their community PHYSICAL ACTIVITY THROUGH TENNIS ACADEMIC ENRICHMENT SOCIAL DEVELOPMENT & Sportsmen’s Tennis Club TOOLS Structured, small group instruction; Trained staff; Teaching styles that match learning styles; Skill inventories; Fun GUIDANCE Coach/tutor/mentor/ teacher relationship; Learning how to learn; Emphasis on improvement; Relationship with others in small group ENVIRONMENT/CULTURE Belief in all students’ ability to learn & improve; High expectations; Sense of community; Abundance of role models Low-Income youth and young adults who reside or attend school in STC neighborhoods

13. When to Use a TOC Choosing your program offerings. Programs should help you execute your theory of change. Secure funding and partners. If a funder supports education, you can’t ask for funding for tennis. Develop a plan for success. Evaluate outcomes at the appropriate time and in the right sequence. How do you prove along the way that you’re on track. Identify or explain exactly why an initiative was successful or unsuccessful. Poor plan, or poor execution? -Clark and Anderson, 2004

14. TOC Model -Clark and Anderson, 2004

15. TOC Example http://www.theoryofchange.org/wp- content/uploads/toco_library/pdf/Fiver ChildrensFoundationTheoryofChangea ndNarrative.pdf -Center for Theory of Change, 2013

16. Questions

17. TOC Elevator Speech

18. Similarities Summary Summarize a complex theory or program into basic parts Illustrate your work; make it tangible Communicate with a diverse range of audiences Build buy-in for your organization or program Show the impact of your organization

19. Differences Summary Theories of ChangeLogic Models Starts with “What do we want to achieve” Broad Organization Level Strategic Thinking Illustration of “How” and “Why” Change Occurs Explanatory: Requires Justification Evidence or Indicators of Success are Defined Starts with “ What do we do” Specific Programmatic Level List of Components Illustration of Program Components Descriptive: Identifies Program Components No Evidence or Indicators of Success are Required

20. Logic Model Graphic illustration of the key components of a program What you do, how you do it and why you do it What you are doing vs. what you want to achieve

21. When to Use a Logic Model Describe a program or initiative at a glance; give someone a basic understanding of your program or initiative Demonstrate you have identified the basic components of your program/initiative Provide details on the inputs, outputs and outcomes for your work -Clark and Anderson, 2004

22. Capacity Building Program Logic Model What we are doing: community assessments targeted training and technical assistance promising tennis and education programs curricula capacity building grants What we want to achieve: deliver results-based tennis and education programs serve a greater number of constituents achieve higher levels of saturation reach a broader more diverse population attain sustainability efficiently and effectively achieve their mission

23. Logic Model Example

24. Questions

25. Logic Model Elevator Speech

26. Activity One As a table: Describe the benefits of having/using a Theory of Change and a Logic Model Describe the different audiences that they can be used with Are the benefits to each audience different, the same or a bit of both?

27. Activity Two Make a list of the different components of a logic model in your workbook Define/describe each component as a table

28. Activity Three In your workbook, make a list of the types of information you need in order to develop your logic model In your workbook, make a list of the individuals that will be included in the development of your logic model(s); how will they inform the process? Discuss your lists and rational in pairs

29. Activity Four In your workbook, develop a list of specific local organization and individuals you will share your logic model with In pairs, discuss which components of the model you will emphasize for each organization/individual

30. Develop a Draft Logic Model

31. Presentations In three minutes or less: Define a Logic Model: what it is, the process, who is involved, etc. Present your draft logic model Describe a key take away from this course

32. Deliverable Due June 1, 2015: Internalize the logic model within your organization Incorporate Theory of Change language into grants, mission statement, etc. Submit to your to Tanya A. Hills a draft logic model for your organization

33. Questions

34. References Clark, H. & Anderson, A. (2004) Theories of Change and Logic Models: Telling Them Apart, http://www.theoryofchange.org/wp- content/uploads/toco_library/pdf/TOCs_and_Logic_Models_forAEA.pdfhttp://www.theoryofchange.org/wp- Theory of Change Center, Inc., 2013, http://www.theoryofchange.org/