Presentation on theme: "Food fortification: Public-private sector partnership to address a public health problem France Begin ADB-UNICEF Regional workshop on the Role of Non-State."— Presentation transcript:
1 Food fortification: Public-private sector partnership to address a public health problem France BeginADB-UNICEF Regional workshop on the Role of Non-State Providers in Delivering Basic Social Services for ChildrenManila, April 19-20, 2010
2 Food fortification: A shorter road to better nutrition Require collaboration between the public and private sectorFortification Regulation“Market driven fortification” vs “Mass fortification”“Voluntary” vs “Mandatory”little evidence that mass fortification can be implemented successfully on a voluntary basis by food producersCreation of an even playing field through mandatory fortificationUNICEF 2010
3 Private sector: What is in there for me? Key components of a business caseCreate new market and product developmentStimulate innovationBuild positive brand name by improving health & nutritionEnact cooperate valuesMotivate employeesStrengthen community & government relationsDevelop a healthy and productive labour forceContribute to country development
4 Food fortification in the Asia region Most successful FF progCountryMandatorySalt iodizationMandatory wheat flour fortificationOther foods being fortified (M/V)ChinaYesNoSoy sauceIndonesiaOil, rice, sugarPhilippinesVietnamNo*Fish sourceBangladesh--IndiaNepalSri Lanka* Will be shortly
6 Some lessons learned To achieve USI , focus shifted towards: Securing political commitment national legislationForming partnerships and coalitionsQuality assurance and enforcementInvolving large scale producers; all types of saltIncluding cost of fortification in the routine cost of production and be absorbed by the consumerStrengthen monitoring system: salt production and quality (iodization), hh use and urinary iodine levelsUNICEF 2010
7 Lessons learned and way forward Experience with fortification of other foods has been more limited but is expected to increase in futureFood fortification is a key component of nutrition programsHome fortification – to reach children under 2 years oldOwnership by national public, private and civil society leaders is key to ensure sustainability and success of fortification programsDocument process and lessons learned on these PPP initiativesU
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