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Introduction to the Management of Technology and Innovation TMGT1006 G. Brophey W’08.

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Presentation on theme: "Introduction to the Management of Technology and Innovation TMGT1006 G. Brophey W’08."— Presentation transcript:

1 Introduction to the Management of Technology and Innovation TMGT1006 G. Brophey W’08

2 Discussion structure 1. Innovation, technology management and business. How does it fit together? 2. As aspiring managers why should we care about innovation? 3. Some innovation fundamentals, definitions, types, metrics 4. Innovation can be looked at in a variety of ways 5. Where can you learn more about the topic?

3 Technology management Financial management Personnel managemen t Marketing management Operations management Where does it fit? - Technology management and the functional business areas

4 Organizational Strategy Technology management Financial management Personnel managemen t Marketing management Operations management Where does it fit? Technology and Strategy

5 Where does technology management and innovation management fit? Organizational Strategy Technology management Financial management Personnel managemen t Marketing management Operations management Non mission-critical technologies Mission-critical technologies Innovation Management Idea Generation, Evaluation, Implementation

6 As aspiring managers why should we care about innovation? Leading Western economists Solow and Lipsey have assessed economic history and found that economic growth derives primarily from technological change (Solow,1988) (Lipsey, 1996). Solow found that gross output per hour of work in the US economy doubled between 1909 and 1949 with 7/8 ths of this increase directly attributable to technological change. Solow won a Nobel prize for his work. What about recently though?

7 Based on a Google and MSN search (10/06) looking for Ontario manufacturer’s mission statements that contain; “Innovative" or "New Ideas" or "Creative" or "Creativity", or "Leading Edge" "or "Latest Technologies" or "Continuous improvement"

8 As aspiring managers why should we care about innovation? If this quick sample shows innovation is important to small Ontario manufacturer's, what about these other industries? Music Communication Mining Automotive Steel Biotech Health care Is innovation important to them?

9 Some innovation fundamentals Managers do not agree on a lot of the aspects of innovation (Storey, 2000) Innovation types Product, process, service, radical, incremental, explorative, exploitative, technical, administrative, variation, reorientation, line extension, breakthrough, etc., etc., etc.,!!!

10 Innovation can be looked at from a variety of levels The innovation process A piece of the innovation process An individual innovation An overall innovation program (e.g. How to figure out whether an R&D department is doing a good job?) The overall firm The industry (autos or communications or mining) Region (Ontario vs. Saskatchewan) National (Canada vs. U.S) Position in the technology trajectory (From sheet music to MP3 files – Are we half done yet? What’s next?)

11 Looking at innovation as a process

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13 Previous Research -Idea generation

14 Idea evaluation

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16 Piece of innovation process level How do you know you are good or bad at __________? Idea generation or acquisition? Idea evaluation? Idea implementation?

17 Per innovation As a project manager what definitions and metrics would you use to decide whether your innovation project was a success? For product innovations? Process innovations? Service innovations? Combination innovations?

18 Per innovation programme As a manager of multiple innovations how do you evaluate success? How would you decide whether to agree to a request to bump R&D spending by 10% this year? What things would you want to look at?

19 At the firm level? As senior managers, is innovation always a good thing to do? Olson et al, (2005) suggests otherwise. They found that for some businesses, financial performance could be negatively impacted by an orientation towards product innovation. Can you identify what sort of business they might be referring to?

20 Schools of thought on how to innovate at the firm level New economy model – disruptive vs. sustaining innovations Innovate in order to learn to innovate Intrapreneurship can solve everything Organic Disciplined Organic then Disciplined

21 New Economy Model

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25 Schools of thought on how to innovate New economy model – disruptive vs. sustaining innovations Innovate in order to learn to innovate Intrapreneurship can solve everything Organic Disciplined Organic then Disciplined

26 Innovation can be looked at from a variety of levels The innovation process A piece of the innovation process An individual innovation A overall innovation programme (e.g. how to figure out whether an R&D program is doing a good job?) The overall firm The industry (autos or communications or mining) Region (Ontario vs. Saskatchewan) National (Canada vs. U.S) Position in the technology trajectory (From sheet music to MP3 files – Are we half done yet? What’s next?)

27 At the level of the technology trajectory Study and prediction of where enabling technologies are going next. Issues of publicity, scalability, required absorptive capacity all affect innovation diffusion rates. Some enabling technologies currently in play;  Human Genome  GIS  RFID  Convergence

28 Where can I learn more about innovation and technology management? Right here in your BBA program. Technology Management Stream =Core BBA courses + 5 core TMGT courses+ 4 TMGT electives Core TMGT courses, ADMN 3837 Organizational Development and Change TMGT 2106 Systems Analysis and Design TMGT 2807 Project Management TMGT 3006 Technology, Business and Society TMGT 4006 Management of Innovation and Technology

29 Choose 4 from these electives Accounting Information Systems Information Systems Auditing and Assurance Genetics Genetics and Society General Chemistry Introduction to Computer Science Programming in C++ Object Oriented Programming Database Maintenance Introduction to Environmental Science Discrete Mathematics I Reasoning and Logical Argument General Physics Introduction to Psychology I Behavioural Neuroscience Fundamentals of GIS and Computer Mapping Programming for Business Field Placement in Technology Management Networking in a Business Environment E-Business Current Trends in Technology Management

30 Summary Innovation is tough to manage partly because it is tough to measure and partly because it requires comprehensive skills to manage it. Innovation is where the action is in terms of economic growth and firm survival and it has many exciting career possibilities. Check out the TMGT stream here at NipU Check out www.IDEO.com for a good example of the type of work involved with innovation


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