1. Accessible audiovisual media in Finland Smart Accessibility on Connected TV Barcelona 18 th March 2015 Eliisa Reenpää (FICORA)

2. | Accessible audiovisual media in Finland Information society code Subtitling services Audio-subtitling services Sign language Other means Challenges 18.3.2015 Eliisa Reenpää 2

3. | Information society code Programmes accessible to people with a visual or hearing disability (Section 211) »Finnish Broadcasting Company (YLE) and the commercial public interest channels must provide a sufficient share of programmes with both an audio-subtitling and a subtitling service. »FICORA supervises that the broadcasters comply with their obligation. An audio-subtitling and subtitling service has to be provided for a certain share of each channel's programmes. Increasing quotas are laid down by a Government Decree and they are counted as shares of the annual volume of programme hours on the channel. The costs of implementing audio-subtitling and subtitling incurred by an operator other than a public service television broadcaster shall not exceed one per cent of the operator’s prior financial period. 18.3.2015 Eliisa Reenpää 3

4. | Subtitling services for television programmes Subtitles with sound representations are provided in programmes that are in Finnish or in Swedish »In the original language, i.e. in Finnish in Finnish programmes and in Swedish in Swedish programmes »Exception: sports programmes and musical performances Important for the hearing-impaired and people learning the language Quotas for YLE: »2011: 50 % - 2012: 60 % - 2013: 70 % - 2014: 80 % - 2015: 90 % - 2016: 100 %. Quotas for public interest channels: »2011: 15 % - 2012: 25 % - 2013: 35 % - 2014: 40 % - 2015: 45 % - 2016: 50 %. 18.3.2015 Eliisa Reenpää 4

5. | Subtitling services in on-demand services One third of the imposed percentage shares of the programme hours can be transmitted in a television broadcaster's on-demand service. This is a way of encouraging the channels to provide subtitling services in on-demand services as well. YLE has increasing amount of programmes with subtitling services in its on-demand service YLE Areena. Of the public interest channels MTV also provides subtitling services in its service Katsomo, however, Nelonen does not. Some of the programmes are only available in the on- demand service. 18.3.2015 Eliisa Reenpää 5

6. | Subtitling services provided in 2014 TV1TV2TeemaYLE Fem TV1 HD TV2 HD Teema HD Fem HDMTV3NelonenFox Total number of programme hours subject to the subtitling obligation4001198210641361391417531064136117441461747 Programme hours provided with subtitles 227014821009528227014821009528814747384 Total number of on- demand programme hours provided with subtitles99166938327099166938327045400 Number of on-demand programme hours provided with subtitles included in the calculations991500552649912715526440700 Share of programme hours provided with subtitles81,5 %100 % 58,2 %83,3 %100 % 58,2 %70 %51,1 %51,4 % 18.3.2015 Eliisa Reenpää 6

7. | Audio-subtitling services for television programmes Audio-subtitling = service where the text of the subtitled programme is converted to synthetic speech. Service that helps the visually impaired and print disabled people. All programmes that are not in Finnish or in Swedish – except sports programmes and musical performances Not available in on-demand services Quota for YLE: 100 % Quotas for public interest channels: »2011: 15 % - 2012: 25 % - 2013: 35 % - 2014: 40 % 2015: 45 % - 2016: 50 % 18.3.2015 Eliisa Reenpää 7

8. | Audio-subtitling services provided in 2014 TV1TV2Teema YLE Fem TV1 HD TV2 HD Teema HD Fem HDMTV3NelonenFox Total number of programme hours subject to the audio subtitling obligation210318561903644210318561903644253729104738 Programme hours provided with audio subtitles210318561903644210318561903644251329104738 Share of programme hours with audio subtitles100 % 99,1 %100 % 18.3.2015 Eliisa Reenpää 8 Obligation to provide audio-subtitling is complied with very well.

9. | Sign language Act on Yleisradio states that YLE must provide services in sign language. »There are no quotas or specific obligations YLE shows news broadcasts in sign language every day. In addition Parliament's question hours as well as panel discussions preceding elections are provided with interpretation to sign language. There are more programmes in YLE Areena in sign language than on TV channels. »News broadcasts »Children's broadcasts – fairytails in sign language The Finnish Association of the Deaf provides an internet-tv service in sign language. 18.3.2015 Eliisa Reenpää 9

10. | Other means Audio description »YLE has had audio description for the visually impaired in only a few programmes »Not yet available in YLE Areena »YLE plans to have one drama series produced with audio description per year Automatic speech recognition »Not available in Finnish – subtitling of live interviews in news broadcasts are currently made based on scripts and test-interviews Written interpretation »An interpreter re-phrases, summarizes and writes spoken text on screen in a flow »YLE has piloted this in live news broadcasts 18.3.2015 Eliisa Reenpää 10

11. | Challenges Audio-subtitling »A quota of 100 % (YLE) is always difficult to achieve 2014 is the first year YLE has managed to get to 100 % on all channels »News programmes are a challenge for all the channels Finnish or swedish-speaking news programmes may involve interviews in other languages YLE is making efforts to make this possible »Not available in on-demand services Subtitling »Live broadcasts Subtitling is only added after the first (live) broadcast »Reruns and catch-up-services »Morning programmes? »The modern way to publish the whole season of a series at once »Costs 18.3.2015 Eliisa Reenpää 11

12. Thank you! 18.3.2015 Eliisa Reenpää 12