1. Analytical and Knowledge Sharing Programs on Mobile Applications for Development Siou Chew Kuek Consultant skuek@worldbank.org June 2010

2. Agenda 1.Learn about exciting m-Apps developments from this workshop 2.Share with you about our analytical program, particularly on m-Apps 3.Invite you to join our knowledge sharing platform for ICT4D 2

3. Agenda 1 Learn about exciting m-Apps developments 3

4. Agenda 2 Share about our analytical program 4

5. GICT Analytical Program Comprehensive analytical program on ICT4D Covers various sub-topics Available for use at www.worldbank.org/gict www.worldbank.org/gict 5

6. 6 Recent Flagship Program in 2009 Part I 1.Overview 2.Convergence 3.Economic Impact of Broadband 4.Backbone Networks in Africa 5.E-government Experiences from India 6.National E-government Institutions 7.IT and IT-enabled Services Part II 1.Key Trends in ICT Development 2.Progress in Measuring ICT 3.At-a-glance Tables for 150 Economies Available for use at www.worldbank.org/ic4d

7. New Flagship Program for 2011 Mobile Applications for Sectoral Development 7

8. Program Goals Increase awareness of m-Apps and their development impact Provide systematic trend analysis and in-depth case studies of m-Apps Provide “how to” manual to make m-Apps financially and operationally sustainable in developing countries 8

9. 9 Program Objectives Summarize trends and usage in m-Apps for development Provide practical operational cases/examples and analyses of how mobile can be used to improve development outcomes Analyze the mobile “ecosystem” in developing countries, and how this might be optimized to develop viable sectoral m-Apps Identify innovative new mobile services and applications, including candidates for scaling-up and replication

10. Program Scope 5 m-Sectoral Chapters –Mobile Money –Social Networking –Education –Health –Rural Development 1 Technology Chapter –Mobile technology trends, including m-broadband 1 Overview Chapter –Operationally useful, practical, and actionable ideas –Policy and regulatory guidance –Business and operating models in the mobile ecosystem 10

11. Program Description Phase I –Develop the 6 sectoral and technology chapters Phase II –Summarize cross-sector lessons for overview chapter –Develop consolidated flagship report –Mass dissemination: Global workshop, road shows, etc. 11

12. Analytical Approach - 1 Review and analyze context –M-Broadband –Converged Devices –Location-based Services –Virtual Communities –Socio-cultural Environment Collect sectoral examples –Literature Review –Field Surveys and Interviews –Experts’ Contributions for each Sector 12

13. Analytical Approach - 2 Analyze Sectoral Examples –Impact, sustainability, limits, etc. –Usage frequency and scale-up potential –Impact of traditional services and technology advancement –Usage skills and barriers to adoption Apply Evolutionary Models –Trends, scalability, policy/regulatory and operational implications 13

14. Analytical Approach - 3 Identify and analyze mobile “ecosystems” for each sector –Each stakeholder’s role in setting up, operating, financing/sustaining, and expanding the system 14 Source: Jonathan Dolan. 2009. Mobile Money Summit 2009: Accelerating the Development of Mobile Money Ecosystems”. http://www.hks.harvard.edu/m-rcbg/CSRI/publications/report_39_mobile_money_january_09.pdf http://www.hks.harvard.edu/m-rcbg/CSRI/publications/report_39_mobile_money_january_09.pdf Example: Mobile Money Ecosystem

15. Relevance to You Sound analytical basis and ready toolkits to support and transform your work in various sectors using m-Apps –Let us know of any new innovative and promising m-Apps cases –Look out for our m-Apps publication next year –Visit our website for various publications to refer and use 15

16. Agenda 3 Invite you to join our knowledge sharing platform 16

17. e-Development Thematic Group Virtual forum for knowledge sharing and learning on ICT4D Global community of practice with over 150 learning events and 2300 members Innovative use of technologies for sharing 17

18. Join Us Join our network of global practitioners Participate in our events via VC, webcast, Twitter, blog, etc. –Website: www.worldbank.org/edevelopmentwww.worldbank.org/edevelopment –Contacts:edevelopment@worldbank.org (General)edevelopment@worldbank.org opetrov@worldbank.orgopetrov@worldbank.org (Oleg Petrov, eTG Coordinator) 18

19. Thank You! 19 m-Apps for Development