1. Deputy Director (In-charge) IPO-Pakistan Regional Office, Lahore
IN THE NAME OF ALLAH, THE MOST BENEFICENT, THE MOST MERCIFUL
Geographical Indications: Economic Importance: Need for Identification and Database Development
Muhammad Ismail
Deputy Director (In-charge)
IPO-Pakistan Regional Office, Lahore

2. CONTENTS IP Management in Pakistan
Value of GIs as Economic Tool: Case Studies
Current Status of GI Protection in Pakistan: Future Scenario
Need for GI Survey
How to Conduct the Survey

3. What is Intellectual Property
Brain to Business
Knowledge Management

4. INTELLECTUAL PROPERTY ASSETS
Patents
Trade Secrets
Industrial Designs
Genetic Resources
Trade Marks
Traditional Knowledge
Service Marks
Geographical Indications
Copyrights
Plant Breeders Rights

5. Legal Framework (Old and New)
OLD NEW
PATENTS AND DESIGNS ACT, 1911 THE INTELLECTUAL PROPERTY ORGANISATION OF PAKISTAN ORDINANCE, 2005 (renewed, 2010)
PATENT ORDINANCE (AMENDED IN 2002 & 2006)
TRADE MARKS ACT, TRADE MARKS ORDINANCE 2001
COPYRIGHT ORDINANCE COPYRIGHT ORDINANCE. 1962,
(AMENDED IN 2000)
THE REGISTERED DESIGNS ORDINANCE, 2000
THE REGISTERED LAYOUT-DESIGNS OF
INTEGRATED CIRCUITS ORDINANCE, 2000
PLANT BREEDERS RIGHTS BILL (Under approval)
STAND-ALONE GEOGRAPHICAL
INDICATION LAW (Under submission)

6. IP Management in Pakistan
AUTOMATION OF IP REGISTRIES
IMPROVEMENT IN SERVICE DELIVERY
PUBLIC AWARENESS CAMPAIGN
EMPOWERMENT OF FIA FOR INTERDICTION OF PIRACY
ACTIVATION OF CUSTOMS FOR BORDER CONTROLS AGAINST PIRACY AND COUNTERFEITING

7. GI DEFINITION
Geographical Indications: indications which identify a good as originating in the territory of a Member (Country), or a region or locality in that territory, where a given quality, reputation or other characteristic of the good is essentially attributable to its geographic origin. (TRIPS Article-22)

8. FEATURES OF GIs Specific qualities of a product due to human factor.
Place of origin :a village or town, a region or a country.
A specific link exists between the products and their original place of production.

9. GIs as Economic Tool for SMEs
Increase in market value
Premium Price Advantage
Development of Branding culture
Preservation of Heritage
Association of small business

10. Case Study-1: Cheddar Cheese
GIs as Economic Tool
Case Study-1: Cheddar Cheese
Origin: English village Cheddar
History: Since 12th Century
Annual Production (UK): 258,000 tons
Annual Sales: £1.9 billion(Rs. 275 billion)
Source:

11. Case Study-2: Darjeeling Tea
GIs as Economic Tool
Case Study-2: Darjeeling Tea
Origin: Darjeeling, Indian Bengal
History: Since 17th Century
Annual Production: million Kgs
Annual Revenue: $7.5 million(Rs. 675million)
Source:

12. GIs as Economic Tool Case Study-3: Jamaica Blue Mountain Coffee
Origin: Jamaica, S.A
History: Since 1885 A.D
Annual Production: million pounds
Annual Revenue: $2.8 billion(Rs. 250 billion)
Source:

13. GI Protection Systems in the world
Composite with Trademarks
Collective Marks
Certification Marks
Pakistan, United States, Japan etc.
Stand Alone GI Law
Separate Geographical Indications Law
European Union, India, China etc.
Article of TRIPS Agreement deal with GIs. There is no obligation for separate GI protection.

14. Current Status of GI Protection in Pakistan
Collective Marks
Section 82 of Trademarks Ordinance, 2001 read with First Schedule
Certification Marks
Section 83 of Trademarks Ordinance, 2001 read with Second Schedule

15. Application Procedure
Collective Mark: Form TM-3 (Fee Rs. 2000/-)
(a) the name of the association of persons and their respective office address; (b) the object of the association; (c) the details of members; (d) the conditions for membership and relation of each member with the group; (e) the persons authorized to use the mark and the nature of control the applicant exercise over the use of the collective mark; (f) the conditions governing use of the collective mark, including sanctions; (g) the procedure for dealing with appeals against the use of the collective mark; and (h) such other particulars as may be called for by the Registrar.
Certification Mark: Form TM-4 (Fee Rs. 2000/-)
(a) The description of the applicant; (b) the nature of the applicant’s business; (c) the particulars of technical manpower support; (d) the applicant’s competence to administer the certification scheme; (e) the applicant’s financial arrangement; (f) an undertaking from the applicant that there will be no discrimination of any party if they meet the requirements set down in the regulation; (g) the characteristic the mark will indicate in the certified goods or in relation to the rendering of certified services; (h) the manner of monitoring the use of the mark in Pakistan; and (i) such other particulars as may be called for by the Registrar.

16. Future Scenario: Stand-Alone GI Law
Stand-Alone GI Law Drafted and submitted to Law Division for final vetting.
Consultations with Stakeholders in progress.

17. Need for GI Survey Identification of GIs
Development of Database and Publication of GIs Book
Exhibition of selected GIs on World IP Day, the 26th April, 2012
Formation of Right-holders’ Associations
Registration at National and International Level
Commercialization of GIs and development of national economy

18. How to Conduct the Survey
Target Sectors to be approached
Producers/Growers
Processors
Traders
Exporters
Other local personnel having information about the product

19. Survey Form (English)

20. Survey Form (Urdu)

21. Table of Contents (GI Survey)
Sr. No
Identified GI
No. of Survey Forms
(Urdu)
No. of Survey Forms (English)
Total Forms 1 2 3 4 5 6 7 8 9 10
Signature
Name & Designation of Officer
PSIC Office
Telephone: Fax:
Postal Address:

22. E-mail: lahore@ipo.gov.pk
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