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Participation Opportunities Jerry Hubbard Executive Vice President, Business Development.

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Presentation on theme: "Participation Opportunities Jerry Hubbard Executive Vice President, Business Development."— Presentation transcript:

1 Participation Opportunities Jerry Hubbard Executive Vice President, Business Development

2 Energistics is your organization A Member-driven standards community –Relies on volunteers with technical expertise –We look to the Members for guidance Members power the ideas and projects –Market-based standards with real business value –We facilitate projects, finances and standards maintenance Success through individual Member efforts –Championing standards in your organizations –Participating in standards development projects –Weaving the open standards message into presentations

3 Member Satisfaction Survey

4 Membership and the Global Community Energistics Members –Three levels of participation available to Members Sustaining Contributing Associated Energistics Community Members –Upstream oil and natural gas industry –Users of open data exchange standards –Other global standards organizations

5 Global open standards community… Energistics Global Regions: –North America (United States, Canada and Mexico) –South America (Central and South America) –Western Europe (European Union and Scandinavia) –Eastern Europe (Russia, Kazakhstan and non-EU states) –Middle East (Saudi Arabia, Kuwait, UAE, Bahrain…) –Africa (Angola, Equatorial Guinea, Nigeria, South Africa…) –Asia South (India, Malaysia, Pakistan, Australia, New Zealand…) –Asia Pacific (China, Japan, Korea, Vietnam, Philippines…)

6 Region Meetings Asia South –New Delhi on 14 January 2007 -Sponsored by ONGC –Region Lead Venu Bandaru - Satyam North America –Houston on 8 March 2007 - Sponsored by Landmark –Region Lead TBA Western Europe –Paris on 11 May 2007 - Sponsored by Total –Region Lead Tracey Dancy – Paras Consulting

7 Goals of Globalization An inclusive approach to development –Speaking same electronic ‘language’ and in the same ‘dialects’ earlier in our business relationships –Interaction and honest exchange of ideas builds trust A viral approach to deployment –So time and money are NOT spent developing ‘internal standards’ that will hamper interoperability –Oilfield service and software companies are key to introducing data exchange standards to the globe through their applications

8 Goals of Collaboration Achieving collaborative results without duplication or gaps in the solutions Willingness to seek solutions to data exchange intersection points with other standards bodies: –PIDX –PPDM –ECCMA –OGP –POSC Caesar Providing linkage throughout the industry to discover best practices in data exchange

9 Business and Technical Member Contacts Appoint a Technical Contact from your organization for Energistics –The Business Contacts tend NOT to be the people who participate in the SIGs and Work Groups Make Energistics participation a Key Performance Indicator for your technical employees –Volunteering in industry-wide projects is a good way to build additional technical and management skills Something to put on your CV! –Participation in standards activities separates you from the crowd the next time you are up for promotion

10 Current participation opportunities Special Interest Groups –WITSML Drilling SIG –PRODML Production SIG –Data Management SIG –Geology SIG –Geoshare SIG –eRegulatory SIG Work Groups –Projects associated with SIGs Global Regions –Potential for developing new SIGs or Work Groups

11 New opportunities and projects in 2007 Global Unique Well Identifier –Energistics and IHS Energy collaboration –Project being defined and scoped now Products, Services and Equipment Classification –Energistics, PIDX, ECCMA and POSC Caesar collaboration –Project being defined and scoped now Geophysical SIG –Asia South Region and ONGC collaboration –SIG being re-energized now

12 A synchronized message is key If you write technical papers for industry journals –Energistics can provide you with language covering the open standards message –We can help edit or co-author papers and articles If you speak to industry conferences and groups –Energistics can help you deliver the open standards message –We can provide PowerPoint slides and talking points If you have internal company knowledge transfer or learning sessions –Energistics can present the open standards message –We can provide brochures and graphics about standards

13 Importance of Open Data Exchange Standards Optimizing benefits of highly instrumented assets through technology and collaboration Making efficient use of real-time data streaming from multiple sources Open data exchange standards should be: –Freely available –Universally applicable –Plug-and-play

14 Business Value Message for Standards Standards developed but sitting on the virtual, or any other, shelf have no business value… Standards developed in a collaborative fashion but not widely adopted only have potential business value… Standards developed in collaboration, widely adopted by the industry and deployed in the oilfield have tangible business value that result in: –Improved rates of return –Production optimization –Operational efficiency

15 Focus on Standards Deployment The natural life-cycle of a standard contains three main stages… –The Development Stage attracts the devout E&P data management practitioners and visionaries who understand both the need for and application of open standards –The Pilot Stage adds the back office IT and technical field operations personnel from the operators and service companies to the Development Stage group –The Deployment Stage is of interest to all those focused on bringing efficiency to their operations…and is where we need to focus our efforts

16 Opportunities at Energistics Become an active participant –Special Interest Group –Work Group –Region Deliver the standards message –Improved rates of return –Production optimization –Operational efficiency Build the Business Case –Upstream Standards. Bottom line Results.

17 Thank you!


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