1. TRAIT & MARKET SEGMENT BREEDING TARGET ESTABLISHMENT GENOME SCANS GDR, COMPARATIVE GENOMICS New QTLs discovered PBA: crop - wide Breeding markers Screening services Marker priorities Crossing scheme Trial MASS Socio-economics information DNA information Efficient routine breeding operations Better fruit STANDARDIZED PHENOTYPING GERMPLASM CHOICE Seedling selection scheme MAB PIPELINING 8. News & Events BREEDERS’ TOOLBOX DEVELOPMENT

2. Primary Target Audiences & Goals Rosaceae Breeders Goal: Improved breeding efficiency by the use of marker-assisted breeding Allied Scientists Goal: Use of knowledge generated to impact and advance their own work Industry Stakeholders – Growers and Market Intermediaries Goal: Improved profitability by adoption of new and better cultivars

3. Staying Connected Extension & Outreach of RosBREED is all about staying connected with our Project Participants and the Target Audiences! Various ways: Newsletters Presentations at Professional Meetings Website: www.rosbreed.orgwww.rosbreed.org Participatory workshops (starting this year!) Regional workshops (later…) PBGWorks

4. RosBREED Newsletters

5. RosBREED Presentations at Meetings

6. RosBREED Website

7. Upcoming Participatory Workshops for Rosaceae Breeders Duration: 2 days Venue: 3 locations (Washington, California, South Carolina) Dates: To be determined Content:

8. PBGWorks & eXtension Goal: Reaching out to rest of the community breeders Content: Adopt content developed for Participatory workshops in eXtension format

9. Grower Meetings and Clicker Surveys Grower Survey Break-out Session 2.A Room B108/B110

10. Developing the RosBREED Calendar Too many dates to remember….. So, we will develop a GIANT RosBREED CALENDAR and make it available to everyone through the website…. We will be busy bees in the coming years: 1.Participating in Grower meetings – SE team clicker surveys 2.Webinars 3.Participatory workshops 4.Annual meetings 5.Presentations at conferences 6.Regional workshops Project calendar development Break-out Session 4.B Room B108/B110

11. Acknowledgements This project is supported by the Specialty Crops Research Initiative of USDA’s National Institute of Food and Agriculture