1. The Voice of the Innovation Economy M EASURING B ROADBAND P ROGRAM I MPACTS John B. Horrigan, PhD Vice President, Policy Research

2. H OME BROADBAND ADOPTION 2001 -- 2012 (Source: Pew Internet & American Life Project)

3. P ERCENT OF A MERICANS WITH S MARTPHONES

4. S MARTPHONES & H OME B ROADBAND 83% of those with smartphones have home broadband. Put differently, 23% of those without home broadband have smartphones only. Adding “smartphone only” adopters to home broadband yields 73% of Americans with either home broadband or smartphone. But smartphones have: – Variable speed – Data caps

5. U PSHOT : C OST OF D IGITAL E XCLUSION R ISING Explosion of mobile connectivity & applications increase power of Internet Rising expectations: – Any problem can be solved with smart devices! Lack of connectivity exacerbates economic & cultural isolation

6. W HAT TO DO ? Two options: – Nothing – Something

7. L EVERAGING B ROADBAND A DOPTION I NFRASTRUCTURE Coordination: – National Broadband Clearinghouse to share information & best practice (NBP, rec. 9.13) – How to tether Lifeline reform to BTOP Assessment: – Focus on program outcomes, not execution – Develop “Big Social Data” for underserved communities