1. Motorola Mobility Services Platform
Management Software: Stage Edition

2. Agenda Key mobility challenge: mobile device deployment
The solution: automated staging
Key features and benefits
The value proposition
Why Motorola
Motorola Enterprise Mobility Services

3. Manual staging: The issues
Staging requires multiple steps:
Manual device configuration
installation of software
delivery of devices to end-users
Very time-consuming and costly
Error prone when executed manually
Can delay the realization of benefits
Staging requires multiple steps that can be a very time-consuming and costly effort — especially in the enterprise, which often has large pools of devices that will be utilized throughout a geographically dispersed area (either nationally or internationally)

4. The solution: Automated staging capabilities
Advanced out-of-box automated and remote staging with Motorola Mobility Services Platform (MSP) 3 Stage Edition

5. Motorola MSP 3 Stage Edition
Centralized and remote staging capabilities
Dramatically simplifies the staging of as many as tens of thousands of mobile devices around the world — in minutes instead of months
Comprehensive flexible features to automate this heavily manual process
Frees up hundreds of hours of IT time
Eliminates staging errors — and the resulting time required by IT and employees to correct
Enables a rapid realization of benefits from your enterprise mobility solution

6. Key features and benefits

7. Features and benefits Flexible and secure configuration methods
ActiveSync, cradle or on connection to a pre-defined staging network
Plug-in support
Enables expansion of services and customization of staging capabilities
Template based configuration
Superior level of automation
Customizable user messages
Native language messages guide end-users through steps, eliminating confusion or delays
Flexible and secure configuration methods
Provides four simple options to best meet the needs of your users and the enterprise: bar code scan, ActiveSync, cradle or on connection to a pre-defined staging network
Plug-in support
Enables expansion of services and customization of staging capabilities, providing pinpoint control over the many specific aspects of your particular mobile devices, accessories, applications and connectivity options including: device backlight, Bluetooth settings, custom application settings
Template based configuration from a single point of control
Brings a superior level of automation to the staging process
Customizable user messages
Enables the delivery of customized messages to guide end-users through any necessary steps; ensures end users take the right steps at the right time, eliminating any confusion or delays in staging
Enables the delivery of customized messages to guide end-users through any necessary steps
Ensures end users take the right steps at the right time, eliminating any confusion or delays in staging
Enables message delivery in end-user native language
Built-in staging client
No need to load the staging agent prior to dissemination of devices to the field — enables true out-of-the-box staging, unlike competitive solutions
Built-in staging client
No need to load the staging agent for true out-of-the-box staging, unlike competitive solutions

8. Features and benefits Enhanced enterprise scalability
Supports up to 60,000 mobile devices from a single server, and 2,000 remote sites
True on-demand staging
Central execution via a server or local execution via a laptop
Software-only solution
No appliance required, works on any Windows 2003 server
MSP 2.x compatible
Protects current investment for existing Motorola MSP customers
Enhanced enterprise scalability
Tested and certified to support up to 60,000 mobile devices from a single server, with support for 2,000 remote sites
True on-demand staging
Flexible staging capabilities can be executed centrally from a server or locally via a laptop for locations that may not have a broadband connection — a Network Operations Center (NOC) connection is not required
Software only solution
No appliance is required — easy to install on any server with a Windows 2003 operating system, allowing you to use the equipment you already own instead of requiring the purchase of a new server
Backward compatibility with MSP 2.x agents
Single universal mobile device client delivers 100% backward compatibility, ensuring investment protection for customers with Motorola MSP 2.x implementations
Built on defacto industry standards
Offers maximum stability and maximum uptime at a low cost
Conforms to industry standards
Maximum stability and maximum uptime at a low cost

9. Motorola MSP 3 Stage Edition: Real business value

10. Rapid return on investment (ROI)
The right functionality at the right price
Manual mobile device one-time deployment cost: $40 to $100 per device Initial staging only: does not including ongoing updates for applications, operating systems or firmware
Motorola MSP Stage Edition $15 per device
Ongoing staging: including ongoing updates for applications, operating systems or firmware
Field interviews reveal that the initial cost of manual deployment of mobile devices costs approximately $40 to $100 per device — not including ongoing updates for the applications, operating systems or firmware
Motorola MSP Stage Edition is priced to deliver a nearly instantaneous ROI — approximately $15 per device

11. Reduce costs and improve productivity
Less time = less cost
Increase productivity
Eliminates virtually hundreds of hours in IT time
Significantly reduces the operational expenditures (OPEX) typically associated with the initial deployment of mobility solutions
High value IT staff now has more time to focus on more strategic business issues and initiatives

12. Reduce costs and improve productivity
Extensible — adapts to
evolving needs
Cost-effective MSP 2.x
migration path
Single solution easily expands via plug-ins to enable control over settings for the specific devices, applications, accessories and wireless networks in use in the enterprise
Leverage existing technology investments
Further reduce ROI
Protecting against the need for a forklift upgrade
Extensible
Ability to expand functionality through plug-ins allows you to add new capabilities as needed to control settings for device types, new applications, new accessories and new wireless networks
Cost-effective migration from Motorola MSP 2.x
The ability to easily upgrade from Motorola MSP 2.x enables the leveraging of existing technology investments, further reducing ROI and protecting against the need for a forklift upgrade

13. Superior scalability Buy what you need today — easily and
cost-effectively add what you need tomorrow
Cost-effective modular licensing price model
Quickly and easily add licenses as needed to meet increased capacity demands
Investment protection — what you buy today easily scales to meet the demands of a growing workforce
Cost-effective modular licensing price model allows enterprises to purchase only what is needed today, with the ability to quickly and easily add licenses as needed to meet increased capacity demands.
Provides peace of mind that the solution you buy today can scale as your company needs grow to meet the demands of tomorrow.

14. Why Motorola

15. Why Motorola? The industry leader you can trust
World-wide leader in mobility solutions — inventor of bar code scanning, first and second generation WLAN architecture, and many other technology innovations
Trusted the world over by the largest enterprises
Proven technology
Innovative technology differentiators
Deep enterprise experience across industries with tried and true industry best-practices

16. Motorola Enterprise Mobility Services

17. Services for Motorola MSP 3
The following Enterprise Mobility Services are available to ensure peak performance throughout the lifecycle of your Motorola MSP 3 mobility management solution:
Advanced Services provide assistance with assessment through design and implementation to ensure rapid deployment of a Motorola MSP 3 management solution
Customer Services provide the ongoing post-deployment support you need to keep your management solution up and running at peak performance and always up-to-date with:
Around the clock access to technical support resources
Rights to software updates and releases
Access to electronic support information

18. Why Motorola Enterprise Mobility Services?
Protects your investment and helps you maintain the highest levels of functionality and support
Offers more complete coverage at a lower cost — truly more for less
Price-protected fixed costs
Easy on the budget
Covers much more than the standard warranty
Provides service peace of mind
Completes your solution

19. MSP 3 Advanced Services at-a-glance
Service Part Number
Advanced Service
Service Description
COM-MSP-SV1
MSP Custom Commissioning
Large-scale commissioning engagement for global deployments
COM-MSP-SV2T
MSP Full Server Commissioning
End-to-end commissioning for large MSP deployments
COM-MSP-SV3T
MSP Standard Commissioning
Basic commissioning for smaller MSP deployments
COM-MSP-MUC
MSP Mobile Unit Commissioning
Mobile terminal rollout as part of and MSP deployment
CNS-MSP-ONST
MSP On-Site Consulting
Daily rate MSP technical assistance (first day)
TRN-MSP-CUS
MSP Customer Implementation Training
4-day hands-on MSP implementation training for customers at Motorola site

20. MSP 3 Customer Services at-a-glance
Service Part Number
Customer Service Description
SWS-MSP-STA
1 Yr MSP Stage Support, for up to 50 licensed devices
SWS-MSP-STA
1 Yr MSP Stage Support, for up to 100 licensed devices
SWS-MSP-STA
1 Yr MSP Stage Support, for up to 250 licensed devices
SWS-MSP-STA
1 Yr MSP Stage Support, for up to 500 licensed devices
SWS-MSP-STA
3 Yr MSP Stage Support, for up to 50 licensed devices
SWS-MSP-STA
3 Yr MSP Stage Support, for up to 100 licensed devices
SWS-MSP-STA
3 Yr MSP Stage Support, for up to 250 licensed devices
SWS-MSP-STA
3 Yr MSP Stage Support, for up to 500 licensed devices
SSW-MSP-STA
3 Yr Service from the Start MSP Stage Support, for up to 50 licensed devices
SSW-MSP-STA
3 Yr Service from the Start MSP Stage Support, for up to 100 licensed devices
SSW-MSP-STA
3 Yr Service from the Start MSP Stage Support, for up to 250 licensed devices
SSW-MSP-STA
3 Yr Service from the Start MSP Stage Support, for up to 500 licensed devices

21. Thank You