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BSc (Hons) Multimedia Design Technology BA (Hons) Interactive Media Design Presented by Dr. Tony Sampson (BSc, PGCE, MA, PhD) School of Arts and Digital.

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Presentation on theme: "BSc (Hons) Multimedia Design Technology BA (Hons) Interactive Media Design Presented by Dr. Tony Sampson (BSc, PGCE, MA, PhD) School of Arts and Digital."— Presentation transcript:

1 BSc (Hons) Multimedia Design Technology BA (Hons) Interactive Media Design Presented by Dr. Tony Sampson (BSc, PGCE, MA, PhD) School of Arts and Digital and Industries

2 The Field and School Programmes Media Studies Film and Video BSc (Hons) Multimedia Design Technology BA (Hons) Interactive Media Design Computer Games Design Computer Games Technology Communication Studies MA Programmes in Multimedia & Digital Culture PhDs Media Communications and Screen Studies in the new School of Arts and Digital Industries

3 Teaching and Research Rated among the top 10 modern universities for research by the Guardian

4 Undergraduate Programmes in New Media BSc (Hons) Multimedia Design Technology BA (Hons) Interactive Media Design

5 Approach: Thinking and Doing 1.Design 2.Technology/Production 3.Research

6 What do we do? Designing User Experiences Design Dead 0n Arrival Dead 0n Arrival Interactive Comic

7

8 The Gadget Show and UEL Student Work See related news stories From 2011: Channel 5 calls on UEL expertise for Gadget Show From 2008: Award-winning UEL comic book stars return to heroes’ welcome See the Gadget ShowGadget Show See Dracula: The Interactive ComicThe Interactive Comic

9 What do we do? Navigation Design D Navigating the Space of Interaction Bursary project Artist’s portfolio

10 What do we do? Design Principles Design principles Interface design Interaction design Navigation design Information design Designing user choices, feedback and experiences Graphics, Photoshop, Illustrator, web design, Flash, 3D, mobile and pervasive design

11 What do we do? Tech/Production Technology & Production

12 What do we do? Tech/Production/Ubicomp

13

14 What do we do? Educational Software The Project Blog http://www.affect-ed.com

15 What do we do? Participatory Media http://www.playratecreate.co.uk

16 What do we do? Tech/Production Tech/Production Web authoring, multimedia authoring (Flash), media production (audio, video) graphics, ubicomp, Photoshop, Illustrator, multimedia hardware (platforms), 3D Max, dynamic web (php, MySQL), major project work at level 3 BSc (Hons) Multimedia Design Technology (coding, hardware/software, php) BA (Hons) Interactive Media Design (media production - audio, video)

17 What do we do? Research Research

18 What do we research? Users What users think and feel about new media experiences User Experience Design

19 What do we research? Users Preliminary User Testing: Card Sorting

20 What do we research? Users Preliminary User Testing with PrototypesUser Testing

21 What do we research? Users Preliminary Flow ChartsResults

22 New investment in UXD research and user testing software See related industry link

23 What do we research? User Experiences Ideas Concepts and Methods Interactivity, network space, convergence, collective intelligence, participation, mobile, experience, attention, emotional, pervasive, affect… Proposing ideas and research questions User testing Researching User Experience 1.Understand how users think (cognitive) 2.Usages (behavioural) 3.Emotional responses (visceral)

24 Where are they now? Examples of Former Students User Experience Design Specialist UXD Consultant Production & Marketing Director Senior Web Developer - Team Lead at NokiaSenior Web Developer - Team Lead at Nokia Head of New Media Productions at Travel Channel InternationalHead of New Media Productions at Travel Channel International Freelancers

25 Our Graduates: Talking about UX consultancy for BBC project

26 Level 1 BSc (Hon) Multimedia Design Technology AMS1304 Introduction to New Media  Weds am MS1301 Visual Design Tues pm IM1024 (to become MS1309) Web Authoring and Web Management Mon pm BMS1310 Multimedia Principles and Design (Precursor MS1301) Weds pm Options MS1404 Media Production 2 (precursor MS1301) Monday am MS1600 Multi-Media Advocacy Theory & Practice Mon pm (3-5pm) Or University-wide option MS1302 Web Page Design (Precursor MS1301) Fri pm Level 2 MMDT AMS2305 Multimedia Design (Prerequisite MS1302) Tuesday am Module Leader: Jeff MS2309 Multimedia Hardware (Prerequisite MS1310 or MS1302) Weds am Module Leader: Marian MS2301 3D Modelling (Prerequisite MS1301) (Fri am) IS2101 User Interface Design (2011/12) (Thurs am/pm) IS2103 Programming and Scripting (2011/12) (Monday pm) or University-wide Option BMS2306 New Media Research Concepts and Methodologies (Prerequisite MS1304) Tues pm Module Leader: Tony MS2303 Live Team Project ¶ (Prerequisite MS2305) Weds am Module Leader: Mary Option IS2108 Information Systems Development (2011/12) Thurs am/pm Or University-wide option (in 2012/13 MS3304 will become a core level two module in this slot) Level 3 MMDT AMS3307 (MS3000) Dissertation/Project ‡ (Prerequisite MS2306, MS2303) (Co-requisite MS3305) Thurs am (sem A) Thurs pm (sem B) Module Leader: Tony MS3308 New Media Portfolio* (Prerequisite MS2306, MS2303) (Co-requisite MS3305) Thurs early pm slot in semester A Thursday am slot in semester B Module Leader Sem A: Tony Module Leader Sem B: Marian MS 3304 Dynamic Content: Design, development and management of database driven systems Tues am In 2012/13 a new level three core module on mobile and pervasive computing Module leader: Grethe BMS3305 User Experience Design: Theory/Practice Tues am Module Leader: Tony

27 Level 1 BA (Hons) Interactive Media Design AMS1403 Media Production 1 Monday am MS1301 Visual Design Tuesday pm MS1304 Introduction to New Media  Weds am BMS1404 Media Production 2 (Precursor MS1403) Monday am Options (Media Theory Strand) CC1703 Consumption and Representation (Thurs am) MS1402 Media Meanings (Fri am) MS1600 Multi-Media Advocacy Theory & Practice Mon pm (3-5pm) MS1310 Multimedia Principles and Design ** (co-requisite MS1302) Weds pm MS1302 Web Page Design (Precursor MS1301) Fri pm Level 2 IMD AMS2305 Multimedia Design (Prerequisite MS1302) Tuesday am Module Leader: Jeff Two Options: MS2301 3D Modelling (Prerequisite MS1301) (Fri am) MS2405 Media Production 3 (Prerequisite MS1404) Weds am IS2101 User Interface Design (2011/12) (Thurs am/pm) IS2103 Programming and Scripting (2011/12) (Monday pm) MS2309 (IM2075) Multimedia Hardware (Prerequisite MS1310 or MS1302) Weds pm MS 2401 Media, Culture and Identity (Prerequisite MS1402) (Monday pm) MS2103 Youth Cultures (Monday am) BOptions MS2402 Media Production 4 (Prerequisite MS2405) Thursday am IS 2104 Networking (2011/12) Fri pm IS2108 Information Systems Development (2011/12) Thurs am/pm Or University-wide option MS2303 Live Team Project ¶ (Prerequisite MS2305) Weds am Module Leader: Mary MS2306 New Media Research Concepts and Methodologies (Prerequisite MS1304) Tues pm Module Leader: Tony Level 3 IMD AMS3307 (MS3000) Dissertation/Project ‡ (Prerequisite MS2306, MS2303) (Co-requisite MS3305) Thurs am (sem A) Thurs pm (sem B) Module Leader: Tony MS3308 New Media Portfolio* (Prerequisite MS2306, MS2303) (Co-requisite MS3305) Thurs early pm slot in semester A Thursday am slot in semester B Module Leader Sem A: Tony Module Leader Sem B: Marian MS3304 Dynamic Content: Design, development and management of database driven systems Tues am Module Leader: Grethe Or a university-wide option BMS3305 New Media Theory/Practice: User Experience Design Tues pm Module Leader: Tony

28 Graduate Opportunities Commercial sector –Broadband –Production / development companies –Freelancers Publicly funded –The BBC –Public Records Office General or specialist roles New Media producers Dynamic content managers Project managers Interactive content developers Designers Researchers/editors Games designers

29 Programme Focus BSc (Hons) Multimedia IT skills Programming, scripting and dynamic content IT companies & working practices HCI Concepts and theories about relationship between ICTs and society BA (Hons) Interactive Media Media production skills Sound, video, audio graphics Media industry and working practices Media concepts and theories concerning representation identity and information


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