1. Market Roadmap Bio-Based Plastics Henna Jääskeläinen Pöyry Management Consulting 17 March, 2015

2.  Focuses on the IB sector as a whole as well as on a selection of five IB business cases for Europe  Provides an overview of the current market in the EU with demand projections extending to 2030  Provides information on the current and future value chains, highlighting key drivers and barriers impacting market development Market Roadmap The current version is the final draft of the market roadmap and is based on literature study, 70 expert interviews and on the information collected through 8 regional and 5 business case specific workshops 2

3. 3 Market Value of Industrial Biotechnology in the EU NOTE: In this roadmap, demand for bio-based plastics refer to all plastics that are bio-based, not only to products produced through industrial biotechnology (IB)

4. Brand-owners committing to bio-based plastics Bio-Based Plastics in 2014 Limited cost-competitiveness Shale gas boom has halted planned projects Volumes still very low compared to fossil-based plastics Market driven by packaging applications Many new facilities are built outside Europe 4

5. 5 Main Hurdles and Solutions (1/2) Added value compared to fossil plastics 1.Valorisation of potential of IB in developing new functionalities 2.Information campaigns to increase awareness of bio-based plastics by demonstrating their safety and environmental benefits with more harmonised ecolabels 3.Selective bans on non-biodegradable plastics where biodegradable plastics have demonstrable environmental benefits

6. 6 Main Hurdles and Solutions (2/2) Lack of common agenda for bioplastics development 1.Common future agenda for both drop-in bio-based and biodegradable plastics by e.g. European Bioplastics 2.Public procurement with periodic reporting

7. 7 1.Valorisation of Potential of IB in Developing New Functionalities WHAT? WHEN? WHO? IMPACT? COST?

8. 8 Contact Details www.industrialbiotech-europe.eu Henna Jääskeläinen Pöyry Management Consulting henna.jaaskelainen@poyry.com