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LICEO VITTORIA TORINO - ITALY YOUTH FOR CHANGE Young Entrepreneurs for Sustainability 2013-2015 Vittoria Sweet Company 1 st year.

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Presentation on theme: "LICEO VITTORIA TORINO - ITALY YOUTH FOR CHANGE Young Entrepreneurs for Sustainability 2013-2015 Vittoria Sweet Company 1 st year."— Presentation transcript:

1 LICEO VITTORIA TORINO - ITALY YOUTH FOR CHANGE Young Entrepreneurs for Sustainability 2013-2015 Vittoria Sweet Company 1 st year

2 During the Law and Economics lessons younger students from 1 st and 2 nd discussed how to make their Economic Company. They decided for a SWEET COMPANY to commercialize honey and products with honey.

3 They surfed the net to look for Italian laws concerned with opening and dealing a company. They also devoted some hours to study in details everything concerned with honey, its characteristics, how bees make various kinds of hone.

4 They organized themselves in a team of entrepreneurs dividing their duties inside the working team. The students “administrators” asked the headmistress to lend them a certain amount of money to buy the honey. The marketing administrators looked for honey from the hills of Torino and contacted a HONEY LOCAL APICULTURIST. They discussed the weight and the price of the jars with the young beekeeper. They tasted the honey and they choose “Wildflowers honey” from Cellarengo.

5 They bought 50 jars of 500 g, for € 175.00 to be sold at € 5.00 each one, and 50 jars of 1000 g for € 300.00 to be sold at € 10 each one.

6 At the end of November students charged of Marketing were able to invent some posters, to write a sort of drug information leaflet to go with each jar, respecting the UE indications for the labels

7 Honey makes you healthy, beautiful and good

8 Honey makes you healthy, beautiful and good

9 The packaging begins in the first week of December 2013

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12 and by December the confezioni were ready

13 Two weeks before Christmas the Honey Company could advertise their products, sell it inside and outside school. It was a great success and they sold all the jars.

14 The Young Honey Entrepreneurs could then make a balance of their business: They gave back to the headmistress the money they borrowed from the school: € 500.00 (€ 475.00 for honey, € 25.00 for labels, poster, packaging). They calculated how much money they earned from this first Market € 750.00 The profit of € 250.00 was given to CISV to support the Senegal project for children

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17 YOUTH FOR CHANGE 2013-2015 Vittoria Sweet Company Second Year

18 In February 2014 the Vittoria Sweet Company begun to discuss its products for 2014/2015. They decided to commercilize tipycal Piedmontese cookies: “TORCETTI” WITH HONEY

19 WORKS IN PROGRESS

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21 2 nd Market Balance The Young Honey Entrepreneurs calculated how much money they earned from this second market: PROCEEDS: € 395.00 - EXPENSES: € 145.00 = PROFITS: € 250.00 The profit of € 250.00 was given to CISV to support the Senegal project for children

22 The packaging of “Torcetti” for Christmas begins in the second week of December 2014

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26 The two companies from Liceo Vittoria “Sweet and Vintage Companies” sold their products together to organize a CHARITY RAFFLE during the Christmas party at school

27 Christmas Party

28 Christmas Charity Raffle with Sweet and Vintage Company products

29 Who will get the lucky tickets?

30 CHARITY RAFFLE BALANCE Sweet Company and Vintage Company made € 730.00 The Vintage Company expenses were of € 136.00 The Sweet Company expenses were of € 60.00 Total Expenses € 196.00 Sweet Company profits: PROCEEDS: € 365.00 (730.00 : 2) - EXPENSES: € 60.00 = PROFITS: € 305.00 Vintage Company profits: PROCEEDS: € 365.00 (730.00 : 2) - EXPENSES: € 136.00 = PROFITS: € 229.00 Sweet Company and Vintage Company profits: PROCEEDS € 730.00 - EXPENSES € 196.00 = PROFITS € 534.00

31 The profit of € 534.00 was given to IWCT to support the projects for hill children

32 Final Balance Vittoria Sweet Company First year PROCEEDS: € 750.00 - EXPENSES: € 500.00 = PROFITS: € 250.00 Second year PROCEEDS: € 395.00 - EXPENSES: € 145.00 = PROFITS: € 250.00 PROCEEDS: € 365.00 - EXPENSES: € 60.00 = PROFITS: € 305.00 Total profits given for charity = € 805.00


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