1. We teach new dogs old tricks
Serving Medina, Portage, Summit & Wayne Counties
BUSINESS PLANS TM
One Cascade Plaza Akron, OH 44308
AKSCORE
We teach new dogs old tricks
SCORE is a resource partner of the U.S. Small Business Administration
Ref: Entrepreneurship for Ohio (MO)

2. SCORE’s Mission Statement
Stimulate the Greater Akron economy, which includes Summit, Medina, Portage and Wayne Counties, by using the business knowledge and skills of our volunteers to successfully guide and lead entrepreneurs and existing small businesses toward their goals. TM
Akron SCORE® Mission Statement:
Our mission is to stimulate the Greater Akron economy by using the business knowledge and skills of our volunteers to successfully guide and lead entrepreneurs and existing small businesses toward their goals. 2
We teach new dogs old tricks

3. ANIMATED CLICK TO ADVANCE POINT
SCORE®
Nationwide
Akron SCORE
Resource Partner with SBA
11,500 volunteers — 390 chapters
Small Business mentoring and advice
Face-to-face or counseling
Skills in business planning, strategies for growth, and all aspects of business operations
Business workshops for start-up and existing businesses
70+ volunteer Counselors
40+ years of service to the business community
3,000 client services per year
40% follow-on mentoring relationships
60% existing businesses counseled
Satellite locations: Kent State University, Wayne College, Medina Economic Development Corp.
ANIMATED CLICK TO ADVANCE POINT
SCORE®
Nationwide, 11,500 volunteer business counselors in over 350 Chapters
Small Business mentoring & advice
Face-to-face or counseling
Well versed in business planning, strategies for growth and all aspects of business operations
Business Workshops for start-up & existing businesses

4. Akron SCORE Serves 4 Ohio Counties

5. SCORE Partners Economic Development & Entrepreneur Regional Impact
Medina County
Economic Development
Portage County
Wayne College
Akron Global
Business Accelerator
Akron
Urban League
Partnership for the
Minority Business
Accelerator
Hispanic Business
Association
University of Akron
Small Business
Development Center
Kent State
University
Portage Lakes
Career Center
Wayne County
Economic Council
Regional
Chambers of Commerce
Administration
International
Institute
University Park
Alliance
City of Akron
Greater Akron
Chamber of Commerce
Summit County
Economic Dev
Akron Schools
DECA 5

6. Counseling & Business Workshops
Free and confidential
Long-term follow-up at a SCORE location, business or a convenient place
Skill Sets:
Accounting
Advertising
Bidding & Estimating
Buy & Sell
Cash Management
Community Relations
Computer Applications
Construction
Credit & Collection
Education
Engineering
Environmental
Financial Analysis
Franchising
Human Resources
Insurance
International Import/ Export
Inventory Management
Leasing
Marketing & Sales
Patents
Product Development
Public Relations
Research & Development
Sales
Taxation
SCORE® Counseling & Business Workshops
SCORE® counseling is:
Free & confidential
Long-term follow-up
Essential to success
Available to all citizens
Resource Partner with U.S. Small Business Administration SBA

7. Workshops Offered Business Basics Marketing on a Mini Budget
Business Plan
Great Customer Service
Leadership & Management
Financial Management
Not for Profit
Resume Writing
Day & evening workshops
Various locations
Customized presentations
All services are FREE & CONFIDENTIAL

8. Small Business . . .the Pride of America!
Over 26.8 Million Small Businesses in the U.S.
Small Businesses represent 99.8% of all businesses
50% of All Goods and Services
50% of Our Nation’s Workers
… the Pride of America!
Over 22 Million Small Businesses
50% Of All Goods and Services
50% Of Our Nation’s Workers

9. Issues of All Businesses
HUMAN RESOURCES
FINANCE
PRODUCT &
SERVICES
MARKETING

10. Small Business also means RISKS …
10% truly successful
40% operate marginally
50% fail — % fail during the first year!!!
ANIMATED CLICK TO ADVANCE POINT
Small Business also means: RISKS. . .
10% truly successful
40% operate marginally
50% fail
25% fail during the first year!!!

11. Why Some Businesses Struggle
Owner/Manager inexperience…
in the specific line of business
in management
Owner/Manager inability…
to manage tasks
to manage others
Costs…
underestimated
Cash Flow…
not understood or not watched
INADEQUATE BUSINESS PLANNING
ANIMATED CLICK TO ADVANCE POINT
(9 0ut of 10 cases)
Owner/Manager inexperience. . .
in the specific line of business
In management
Owner/Manager inability. . .
to manage tasks
to manage others
Costs…
underestimated
Cash Flow…
not understood or not watched
“INADEQUATE BUSINESS PLANNING”

12. The Business Plan A Management Guide
A Road Map to Achieving Your Goals
ANIMATED CLICK TO ADVANCE POINT
BUSINESS PLAN
Establish realistic goals & a Business Plan
The Business Plan – A daily management guide
H/O: “Why you Must have a Business Plan” “Business Plan Guide”

13. IT’S THE ROADMAP TO YOUR BUSINESS SUCCESS
Business Plan
Documents a comprehensive detailed overview of all aspects of your business. It provides:
The underlying structure that provides the basis of your entire operations
The pros and cons of your proposed business before you make a financial and emotional commitment
IT’S THE ROADMAP TO YOUR BUSINESS SUCCESS

14. Why Write a Business Plan
Establishes business goals and facilitates reaching them successfully
Takes an objective look at your business — provides critical, unemotional insight
Is an operating tool for managing your business
Communicates your ideas
Provides the basis for financing
Aids in creating a successful marketing plan

15. Importance of a Business Plan
Planning cannot be over emphasized---
Forms the proper direction of your business
Pinpoints business needs
Identifies business opportunities
Spots problems
Provides view of market conditions
Identifies all costs and marketing pricing
Identifies and evaluates areas of strengths and weaknesses
These insights will help you achieve your business goals — QUICKLY & EFFECTIVELY!

16. Starting Your Business Plan
 Define your business purpose
 Identify measures of success
 Do your market and industry research
 Visualize your business in 2 years
 Become familiar with standard format of a business plan
 Start drafting your business plan
 Develop and review the plan with your SCORE® counselor 
STARTING YOUR BUSINESS
Do market research
Use Business Section of Library
Develop a Business Plan  
H/O: “Checklist for Starting a Business” “Business Startup Resources”

17. ANIMATED CLICK TO ADVANCE POINT
Business Plan
Review and use templates
Business Plan
Balance Sheet
Bank Loan Request for Small Business
Breakeven Analysis
Cash Flow Statement
Opening Day Balance Sheet
Personal Financial Statement
Profit & Loss Projection
Start-up Expenses
ANIMATED CLICK TO ADVANCE POINT
BUSINESS PLAN
Business Plan outline:
Executive Summary
Objectives / Goals
Mission Statement
Keys to Success
The Company / Business Description
Environment
Market and industry
Strategies and Key Steps
Financial Projections

18. ANIMATED CLICK TO ADVANCE POINT
Business Plan Format
Business Plan Outline:
Executive Summary
Objectives / Goals
Mission Statement
Keys to Success
Company / Business Description
Environment
Market & Industry
Strategies & Key Steps
Financial Projections
Contingency Planning
ANIMATED CLICK TO ADVANCE POINT
BUSINESS PLAN
Business Plan outline:
Executive Summary
Objectives / Goals
Mission Statement
Keys to Success
The Company / Business Description
Environment
Market and industry
Strategies and Key Steps
Financial Projections

19. Executive Summary Write it last 1 or 2 pages
Fundamentals of proposed business
When applying for a loan
Amount
Use of funds
Repayment

20. Refining the Plan For Raising Capital BANKERS INVESTORS
Assurance of repayment
Amount of loan
Use of funds
Repayment terms
Collateral offered
INVESTORS
Dramatic growth
Share of rewards
Total funds needed
Use of funds
Estimated return on investment
Exit strategy for investors
Percent of ownership
Financial reporting
Involvement

21. Refining the Plan For Type of Business MANUFACTURING SERVICE BUSINESS
Planned production levels
Costs
Production costs
Overhead costs
Gross profit margins
Overall
Each product line
Capacity limits
Purchasing & Inventory management
Anticipated new lines
Competitive factors
SERVICE BUSINESS
Higher labor costs
Few fixed assets
Competitive factors
Pricing Model
Measurements for productivity
Quality control
Strategy for keeping clients
Use of subcontractors

22. Refining the Plan For Type of Business (continued) HIGH TECHNOLOGY
Economic outlook for industry
Rapid change
Price
Cost
Market
Technology
Bring product to market
Intellectual property protection
Key personnel
RETAIL
Company image
Pricing/Markup policies
Inventory
Market turnover rates
Your turnover rates
Location
Customer Service policies
Promotions
Credit

23. Thank You for Attending
We’re Here to Help
Call us for assistance
Check out our web site
akscore or
Thank You for Attending
Remember to make an appointment with one of our Counselors.
Network, Network, Network!!!
All of us at SCORE® & SBDC wish you success in your new venture.
Attend our workshops
Avail yourself of our counseling

24. We teach new dogs old tricksTM
One Cascade Plaza Akron, OH 44308
AKSCORE
We teach new dogs old tricks
SCORE is a resource partner of the U.S. Small Business Administration