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Name: Group: Teacher: 1. AO1 AO2 AO3 AO4 AO5 2 Out-of-town shopping You work in a large advertising agency that has just won the contract to advertise.

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Presentation on theme: "Name: Group: Teacher: 1. AO1 AO2 AO3 AO4 AO5 2 Out-of-town shopping You work in a large advertising agency that has just won the contract to advertise."— Presentation transcript:

1 Name: Group: Teacher: 1

2 AO1 AO2 AO3 AO4 AO5 2

3 Out-of-town shopping You work in a large advertising agency that has just won the contract to advertise a new out-of-town Shopping Centre with space for 40 shops. The advertising campaign will be featured in local and regional newspapers and magazines. You need to promote the shopping centre. One way of doing this is by creating a brochure. This must include:  the name and contact details  the name of the shopping centre  the number of shops available giving examples  information about each section of the shopping centre  information about opening times  Maps, and store plans  photographs of the centre  quotes from customers A name for the shopping centre needs to be created and presented on the document, a suitable logo made up of shapes also needs creating. The brochure needs to be A4 size and needs to consist of eight pages, including a front cover. It is to be printed in full process colours.

4 Plan a document 4

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7 PublicationUse of colour Heading and text styles ColumnsPosition of graphics Other notable features 7

8 OrganisationYearTitle of publication Front coverOther pages 8

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10  You must scan in a few images  Or hand draw as an attachment 10

11 ◦ Software to be used: ◦ Reason for choice: 11

12  Attach final design 12

13 Week beginningTask (s) 13

14 Create styles 14

15 Style Name: Font: Font size: Font alignment: Paragraph: Bullets and numbering: Horizontal rules: Tabs: Leading Emphasis 15

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17 17 Style Name: Font: Font size: Font alignment: Paragraph: Bullets and numbering: Horizontal rules: Tabs: Leading Emphasis

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19 19 Style Name: Font: Font size: Font alignment: Paragraph: Bullets and numbering: Horizontal rules: Tabs: Leading Emphasis

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21 Select and use tools 21

22 22  Attach document

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25 Creating and using a master page Creating a two page master page Creating and using more than one master page Setting margins Using layout guides Creating text frames Linking text frames Creating graphics frames Formatting text using styles created for AO2 (essential) Adding additional formatting to particular pieces of text Resizing graphics Cropping graphics Using the snap to objects feature Using the spellcheck feature Using the design checker 25

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42 Use drawing tools 42

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47 Cut and paste shapes Copy and crop shapes Use monochrome and colour fill and shading Use lines of different styles and colour Add borders to object/frames Use a range of text styles and effects e.g outline, emboss, shadow, engrave, superscript, subscript, small caps or large caps Use reverse text Use WordArt 47

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56 Prepare publication for print 56

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