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“The Chinese stole my stuff! They just drove down the road, passed our factory, and copied our trademark. It took us two and a half years and $5,000 to.

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Presentation on theme: "“The Chinese stole my stuff! They just drove down the road, passed our factory, and copied our trademark. It took us two and a half years and $5,000 to."— Presentation transcript:

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2 “The Chinese stole my stuff! They just drove down the road, passed our factory, and copied our trademark. It took us two and a half years and $5,000 to get it back,” said one executive. –p.57

3  inventions or other discoveries that have been registered with government authorities for sale or use by their owners  patent  trademark  copyright (look in book)

4  the official legal right to make or sell an invention for a particular number of years  patent registration in the U.S.  NO protection in other countries  register all IP rights in each country you plan to do business  registration is EXPENSIVE

5  a name or a symbol which is put on a product to show that it is made by a particular producer and which cannot be legally used by any other producer  less costly and time consuming than patent registration

6  the legal right to control the production and selling of a book, play, film, photograph or piece of music  look in book for example


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