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Www.geniusresearch.in.  Mr. Prashanth and Ms. Dhanshri Thombare, founders of Genius Research Services,have had over 10 years of management experience.

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Presentation on theme: "Www.geniusresearch.in.  Mr. Prashanth and Ms. Dhanshri Thombare, founders of Genius Research Services,have had over 10 years of management experience."— Presentation transcript:

1 www.geniusresearch.in

2  Mr. Prashanth and Ms. Dhanshri Thombare, founders of Genius Research Services,have had over 10 years of management experience in field of Market research. Genius Research Services is a full-service Market Research/Data Collection Agency and Consultancy, headquartered in Pune, Western India, where other offices/Cities are controlled and monitored  Over the years we have earned a reputation for depth of field & analytical services and our ability to understand the deeper conceptual, psychological, cultural and social issues that shape today’s complex markets. Apart from active participation in each and every task, our expertise and consultation is always available to each member of the organization.  Genius Research provides unbiased, comprehensive, in-depth research and analysis, generating insights into consumer and market behavior. We use a variety of techniques for Quantitative and Qualitative research and innovative technology to understand consumers and gain insights into their behavior.  Genius Research designs and conducts consulting assignments to help our clients clarify situations to help our clients be the leaders.  The core competency of Genius Research is that, it can help its clients in completing their research requirement as well as in implementing the research findings also. We don’t believe in just conventional research approach but we have some innovative ideas which we offer to our clients. For example we can combine two or more than two researches to deliver maximum satisfaction. We don’t believe to make our clients just satisfied but we always try to make our clients “Delight”.  Our panels of experts handling projects of different sectors have good experience in the relevant field. Genius Research has a strong field set up across India which finishes the field work within the given timeline and it is the result of teamwork of quality control department and field that we deliver the analytical findings to our client as per their requirement.  We believe in continuous improvement that’s why we recruit our executives from the reputed institutes which helps us to enhance our performance also. Other than Survey, We are expertise in Promotion, Road Shows and in Event Management for our clients to grow their business.  We have Management and Engineering professionals as key members of the Research and Analysis team. We have well qualified professionals in both qualitative as well as in quantitative projects. We also have recognized statisticians to provide analytical back up to everyone in the company. Our quality control department ensures the validity and quality of the data.

3 Market Potential and Segmentation Studies Demand Supply Analysis New Product Development Research Consumer Behavior Brand Health Monitoring Studies / Brand Equity Research Stakeholder Satisfaction Studies Advertising Research and Evaluation Studies Corporate Image and Brand Positioning Studies Sales Force Effectiveness Service Audit Supply Chain Analysis www.geniusresearch.in

4 Corporate Image Mapping Stakeholder satisfaction studies Demand Forecasting Market Potential & Segmentation studies Shopping Research Services Product Launching and Testing studies Brand Health Monitoring studies Competition Benchmarking www.geniusresearch.in

5 Demand Estimation studies Product Feasibility Financial Modeling Activation / Sales Promotion Business Planning Services Customer satisfaction studies Cross Selling / Up-selling studies Alliance Marketing programs Customer Relationship Management Program Database Directory Management Database Marketing Lead Generation Program Database Marketing www.geniusresearch.in

6 Research Specifications / Objectives Confirmation Requirement Targeting Research participants Target Population confirmation Research Design Pilot Interview Preparation Modifications according to Pilot interview results Detailed Research Implementation Proposal Research Execution Data Collection EvaluationResult Data Analysis Research report and Presentation www.geniusresearch.in

7 NORTHSOUTHEASTWEST DelhiHyderabadKolkataPune LucknowBangaloreBhubaneswarMumbai ChandigarhCochinNashik RajsthanChennaiNagpur VaizagKolhapur VijaywadaIndore Ahmedabad www.geniusresearch.in

8 Domain expertise across the entire value-chain of Marketing services Technological Depth Competitive service levels Relationship commitment Pro-active management of projects Effective use of best practices and lessons learnt www.geniusresearch.in

9 10 Computers / Laptops We use high end servers with dedicated leased line to help ensure high redundancy levels Separate cabins for CATI 5 seats for data punching Dedicated Data Analysis Experts High end power backup systems with backups up to 24 hours are installed and ready to go Firewalls - both hardware & software are used to ensure the highest amount of confidentiality and data security to our clients www.geniusresearch.in

10 Automobiles FMCG Health Care Construction IT & Telecommunication Real Estate Media & Advertising Hospitality Tourism Office Automation Products Textiles Oil & Gas www.geniusresearch.in

11 Project DetailsClient Sample size achieved Locations Price sensitivity analysisBajaj Auto15004 Customer Satisfaction about Dealers Bajaj Auto8004 Customer satisfaction/Employee SatisfactionVarious100010 Apartment CensusCommon FloorUnlimited2 Baseline Survey for Sanitation & Hygiene CHF India & PMC 10001 To study the Market potential and need gap analysis for the security software Ad Agency45015 www.geniusresearch.in

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13 Dhanshri Thombare Address: Genius Research Services, Office Add -: 385/386, Flat No 2, Shree Ram Apartment, Shaniwar Peth, Pune - 411030 Telephone: +(91)-(20)- 24456755 Mobile - 09822860066 / 08446366406 Email: info@geniusresearch.ininfo@geniusresearch.in dhanshri@geniusresearch.in www.geniusresearch.in

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