1. www: Greeked Templates Jakob Nielsen (useit.com & jnn.org) Thomas S. Tullis (Fidelity Investments)

2. 1 page templates Useful for generating framework to ‘pour’ content Tullis conducted test on proposed template to assess usability All text was ‘greeked’ (mumble text) Users forced to rely on inherent communicative aspects of the layout

3. 2 test methodology Users given printouts of greeked pages in random sequence Asked to draw labeled blocks around those parts corresponding to: Main content selections for this page Page title Person responsible for this page Intranet-wide navigation (e.g., intranet home, search) Last updated date Intranet identifier/logo Site navigation (e.g, major sections of this section of the intranet) Confidentiality/security (e.g, Public, Confidential, etc.) Site news items Perceived missing sections to be labeled ‘not there’

4. 3 page template 1

5. 4 page template 3

6. 5 page template 1 solution

7. 6 page template 3 solution

8. 7 results Subjective test on scale -3 to +3 users prefered template 1 but performed worse users may not know what's good for them Final design represents an amalgam of both templates and the results acquired Correctly Identified Page Elements Subjective Appeal Template 152%+1.3 Template 367%+0.9 Final Design72%+2.1

9. 8 References Nielsen’s Technique: www.useit.com/alertbox/980517.html