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MobilityCMS combines a cross-platform mobile app with a web-based content management system.

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Presentation on theme: "MobilityCMS combines a cross-platform mobile app with a web-based content management system."— Presentation transcript:

1

2 MobilityCMS combines a cross-platform mobile app with a web-based content management system.

3 Why? Static apps get deleted Audiences want relevant content Pull, not push, marketing builds trust

4 The Mobile Market

5 More than 55 people access the  58 million (and growing) iPhone + iPod Touch owners.  More than half have incomes greater than $75,000  5 in 10 consumers on both iPhone and iPod touch devices use the mobile Web more than they read printed newspapers.  More than 40% of users of both devices reported using the Internet on their mobile device more often than using the Web from their computers or listening to the radio.  6.6 million iPhone apps downloads per day Apps  iPhone and Android users are highly engaged with apps  iPhone and Android users spend 80-90 minutes everyday using apps  iPhone and Android users download 9-10 new apps/month

6 Apple’s iPhone + iPod Touch  58 million (and growing) iPhone + iPod Touch owners.  More than half have incomes greater than $75,000  5 in 10 consumers on both iPhone and iPod touch devices use the mobile Web more than they read printed newspapers.  More than 40% of users of both devices reported using the Internet on their mobile device more often than using the Web from their computers or listening to the radio.  6.6 million iPhone apps downloads per day Apps  iPhone and Android users are highly engaged with apps  iPhone and Android users spend 80-90 minutes everyday using apps  iPhone and Android users download 9-10 new apps/month

7 source: Comscore + Admob Why iPhone + iPod Touch? Handsets with highest traffic RankManufacturerModel 1AppleiPhone 2AppleiPod Touch 3HTCDream 4SamsungR450 5HTCMagic 6RIMBlackBerry 8300 7NokiaN70 8MotorolaRAZR V3 9SonyPSP 10KyoceraS1300 11Nokia3110c 12PalmPre 13NokiaN95 14Nokia6300 15SamsungR430 16NokiaN80 17NokiaN73 18Nokia6120c 19Nokia5130 20MotorolaZ6m

8 Environment Audiences are no longer interested in waiting on the sidelines to receive neatly packaged messages. They need and want to be reached in a way that is real and relevant to them, through content that is aesthetically pleasing and interactive. Static apps get deleted. Providing a constant flow of new content increases your chances of staying connected. Mobile media delivers the closest thing to instant gratification. Apps are the most immersive way of delivering content to the user.

9 PLATFORM OVERVIEW

10 What is it? Cross-platform mobile app + content management system Immediately provides audiences access to all the tools they need to experience all that you have to offer.

11 The App

12 Home Screen Home screen and app icon designed around your unique brand requirements.

13 Feeds Integrate any RSS, Twitter or Blog feed by simply adding the URL. Push your content to the third screen.

14 Video Link YouTube videos that play right in your app, with no redirects.

15 Images Upload photos and images of people, products or anything else you choose.

16 Contact Build your database and increase inquiries with an integrated contact form.

17 Events Add events, shows, product launches or gatherings. Include links to buy tickets or RSVP.

18 Files Upload PDFs of brochures, catalogs, maps, articles or anything else you want to share.

19 Audio Upload albums, tracks, podcasts, interviews and other audio files.

20 News Post press releases and announcements.

21 Social Media Integrate your Facebook, Flickr or LinkedIn profile.

22 Custom Have an idea for something else? Let us know. We can develop custom modules based on your unique requirements. We can also develop your app from scratch. If you can dream it, we can build it.

23 The CMS

24 Browser-Based Content Management System With the help of XML technology, MobilityCMS allows you to update your app in real time–from anywhere you have web access.

25 Manage your app’s look before submission.

26 Manage your Twitter, Blog + news feeds.

27 Upload new photos and images.

28 Add new YouTube videos that play right in your app. No redirects.

29 Add your LinkedIn, Flickr + Facebook profiles.

30 PROCESS

31 Process Step 1: Collect Send us your content. We'll review, format, and verify your images, videos, feeds, and files. We'll also create an App Icon and Home + Loading screen images based on your brand requirements.

32 Process Step 2: Build On your approval, we'll build your application. We'll test and verifying everything so there are no surprises. After we're finished we'll take care of submission to the iTunes App store (Android + Blackberry coming soon) and let you know when your app has been approved. If there are any problems we'll work directly with Apple to resolve them.

33 Process Step 3: Manage Make updates, add content, and start connecting. Using our web-based content management system you can quickly add new content or make updates–upload images, post a new press release or add a new Twitter feed Want to remove something? Just deactivate it and it's gone.

34 SUPPORT + SECURITY

35 Support + Security If at any point you need help or have a question, just call or email your Account Manager. Your App is built, verified and tested by real software engineers and developers not a start up. We've been in the IT business for over 10 years. All of your content is hosted on our incredibly secure and always available network. Our data center is a Tier 1 facility, the best you can get.

36 WHAT'S INCLUDED?

37 Includes Project management Formatting of all content Creation of App icon, Home Screen art and Loading image Development, testing, verification, and design Submission to the App Store (Apple, Android, Bberry soon) Hosting of all content Unlimited content updates using our custom CMS Two releases per year, across all platforms

38 Not Included Hidden fees for downloads. No matter how many people download your App we'll never increase fees. Ever. Ads. We stay behind the scenes. We're not ad supported. Headaches. We'll handle it from here.

39 NEXT

40 Next Adding Android + Blackberry platforms Development of additional content modules Maps + GPS Facebook Connect And more

41 MobilityCMS Go Mobile. ©2009 Multiply.IT All Rights Reserved.

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