1. Developing the Mobile Learning Business London 24/9/2001 1 Information Society Technologies Programme M-Learning in the IST programme Joseph Bremer Multimedia Applications for Education and Training DG INFORMATION SOCIETY

2. Developing the Mobile Learning Business London 24/9/2001 2Agenda lA case for M-Learning lMobile communications: challenges and opportunities lEducation & Training in the IST programme lOpportunities for M-Learning

3. Developing the Mobile Learning Business London 24/9/2001 3 The Bases for M-Learning Political Europe e e & & Learning e eTechnologicalBusiness

4. Developing the Mobile Learning Business London 24/9/2001 4 DG Information Society Objectives lBring every citizen, school, business and administration on-line - quickly lCreate a digitally literate and entrepreneurial Europe lEnsure an inclusive information society

5. Developing the Mobile Learning Business London 24/9/2001 5 DG Information Society Relevant e-learning priority actions lEuropean youth into the digital age lWorking in a knowledge-based economy lFaster Internet for researchers and students

6. Developing the Mobile Learning Business London 24/9/2001 6 lGlobal downward trend in ICT, internet and telecom stocks lHigh 3G license costs & fragmentation of licensing conditions lMarket for new mobile applications & services over 2.5G and 3G wireless networks remains largely untested Current challenges - mobile communications

7. Developing the Mobile Learning Business London 24/9/2001 7 lFacilitating the deployment of 3G networks under current legislation lGetting the future regulatory framework right lAction in support of future digital mobile applications & services Action to be taken

8. Developing the Mobile Learning Business London 24/9/2001 8 1999 / 2000 Action Lines:5 Action Lines:5 Proposals evaluated : 430 Proposals evaluated : 430 Proposed for Funding : 66 Proposed for Funding : 66 Total Proposed Funding : 83 MEuro Total Proposed Funding : 83 MEuro IST Programme: Education and Training IST PROGRAMME Multimedia Applications for Education and Training II FP - DELTA Expl Action20 MEuro III - IV FP TAP-ET60 MEuro IV FP - MME-TF 49 MEuro 2001 Action Lines:3 Action Lines:3 Provisional Budget : 47 MEuro Provisional Budget : 47 MEuro

9. Developing the Mobile Learning Business London 24/9/2001 9 e-learning interoperable Tools and Services and High Quality Content IST Programme: Education and Training The Vision Developing the European Learning Infrastructure The Learning Citizen AdvancedTrainingSystems Flexible University School of Tomorrow eLearning Futures eLearning for European Youth in the Digital Age Self Learning for Work

10. Developing the Mobile Learning Business London 24/9/2001 10 IST Roadmap 2001 Call 7bis Call 7 Trials of new 2.5-3G application and services Mobile applications and services E-Learning for youth in the digital age Deadline: 17 October 2001Deadline: 4 December 2001 Call 8 Deadline: 15 February 2002

11. Developing the Mobile Learning Business London 24/9/2001 11 E-Learning for European Youth Assist the youth to better live in the digital age by bringing together actors of many different fields to realise several large-scale experiments of novel eLearning services for schools and higher education by improving broadband access to ICT based learning with seamless access to education content across a range of access infrastructures, including 3G mobile

12. Developing the Mobile Learning Business London 24/9/2001 12 Call 7bis: Objective of the call lto offer the mobile sector actors an opportunity to:  jointly develop, test and validate, on a pan- European scale, a number of innovative (and open) multimedia mobile services and applications based on 2,5G (GPRS) and 3G (UMTS) technologies  validate key interoperability issues between different networks and services  consider the migration from IPv4 to IPv6 at technological and service levels

13. Developing the Mobile Learning Business London 24/9/2001 13 possible services & applications llocation-based, personalised and context-sensitive services  including navigation and guidance (e.g. on-board ambient intelligence systems), traffic and traveller information (personal locator, map download, tourist guides, context-sensitive information services etc.), logistics, and virtual presence lm-commerce/m-business and mobile work applications and services  m-shopping, ticketing, m-payment, m-banking, advertising, automated tolling, fleet and mobile assets management, remote diagnostics and maintenance, mobile office applications, micro-payments; … lmobile enter-/info-tainment, mobile learning, mobile access to cultural heritage and m-advertising  cultural aspects, news, weather forecasts, audio/video streaming, interactive games, betting, e-books, … lemergency assistance services and mobile health applications and services  emergency services, vital constants follow up, prevention, remote assistance and diagnostic and m-prescriptions…

14. Developing the Mobile Learning Business London 24/9/2001 14 main features main features ltrials should involve an appropriate number of main actors from at least two different countries, which may include:  service and application providers (e.g. current developers of internet applications on fixed lines)  content providers and aggregators (e.g. publishers, sport associations, etc. compatibly with IPR issues)  operators and manufacturers (terminal and platform suppliers)  financial institutions, research labs and universities as well as where appropriate public and regulatory authorities  users would also be welcome in any proposal (involved either by the operator or by the service provider) lDisseminate interim results achieved at regular intervals such as three to four months lExploit synergies with existing industry initiatives

15. Developing the Mobile Learning Business London 24/9/2001 15 Trials (take-up measures) lthe development work within a Trial is restricted to the adaptation, fine-tuning, customisation and improvement of already available methods and technologies towards the users’ needs levaluation of the technological and economic benefits of the innovative use of the technology lFunding:  up to 100% for Personnel and Other Costs  up to 50% for Equipment, Consumables, Travel, Computing, Subcontracting  0% for overheads and IPR protection

16. Developing the Mobile Learning Business London 24/9/2001 16 in summary: call 7bis for trials of new 2.5-3G applications and services lto ensure a coherent and harmonized development of successful services and applications in Europe lflexible to match market conditions and timings, with short duration (typically 18 months or less) ltotal budget: around 25 M€ ldeadline for receipt 4 December 2001, 5 PM

17. Developing the Mobile Learning Business London 24/9/2001 17 IST2002 - V.1.1 CPA1 (RTD): Mobile applications and services (Call 8, publication foreseen on 15 November 2001) lObjectives: To develop user friendly, pan-European applications and services, based on leading-edge mobile and wireless technologies, including 3G mobile systems and wireless LANs, in the framework of a transition from IPv4 to IPv6 based service provisioning. lFocus: on integrated solutions combining advanced mobile and wireless technologies with multi-sensorial interfacing techniques to provide innovative value added services and applications. Inter-working and inter- operability of different solutions (e.g. 3G and W-LAN) in order to provide the most convenient and efficient service provision as a function of the user profile, which may include the user location. lPossible applications and services include but are not limited to:  Secure m-commerce/m-business and mobile work  Mobile entertainment, streaming (also in combination with compatible broadcasting techniques), mobile learning  location based, personalised and context-sensitive services  Emergency assistance services and Mobile health applications and services

18. There must be innovation in the learning process ..   not just technological advances Ideas must be based on sound pedagogical principles ..   the pedagogical rationale must be clear

19. ‘Users’ should include all actors ..   such as tutors, learners The users must be involved ..   at least in the definition and validation stages

20. Results must be validated, with the users, in terms of cost/benefits ..   including impact on the learning effectiveness   using empirical data where possible

21. Consortia should be multidisciplinary ..   involving users, providers, technological experts, practitioners, service providers, pedagogical experts, etc... as appropriate to the action

22. There must be European added value ..   reasons for doing the project at a European rather than a national level

23. Plans for exploitation of results should be included considering the exploitation outside of the specific application area of the project ..   producing general tools wherever possible, open architectures, use of standards, services, etc

24. Developing the Mobile Learning Business London 24/9/2001 24 For further information eEUROPE http://europa.eu.int/comm/information_society/eeurope/index_en.htm PROACTe http://www.proacte.com/ PROMETEUS http://www.prometeus.org/ IST on CORDIS http://www.cordis.lu/ist/ DG Information Society: Education&Training Telephone +352 4301 33074