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Journalism Next: Chapter 3: Crowd-Powered Collaboration Chapter 4: Microblogging Cindy Royal, Ph.D Assistant Professor Texas State University School of.

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Presentation on theme: "Journalism Next: Chapter 3: Crowd-Powered Collaboration Chapter 4: Microblogging Cindy Royal, Ph.D Assistant Professor Texas State University School of."— Presentation transcript:

1 Journalism Next: Chapter 3: Crowd-Powered Collaboration Chapter 4: Microblogging Cindy Royal, Ph.D Assistant Professor Texas State University School of Journalism and Mass Communication croyal@txstate.edu www.cindyroyal.com www.onthatnote.com tech.cindyroyal.net twitter.com/cindyroyal facebook.com/cindyroyal

2 Crowd-Powered Collaboration Best communicators are embracing technology and a more open approach to gathering and presenting information Brings journalism closer to readers and readers closer to journalists Create opportunities for audience to self- publish, then put layer of journalism on top

3 Crowd-Powered Collaboration Crowdsourcing Open-source reporting Pro-Am Journalism Link Journalism “The people formerly known as the audience” - Jay Rosen NYU

4 Microblogging More like an instant message journal Submitted by text, email, Web or app Mobile makes the difference Ease of publishing; ease of consuming Simple interface Short bursts rather than long, drawn out articles Ambient awareness

5 Twitter Launched July 2006 Gained popularity SXSW 2007 Founders Evan Williams (@ev), Biz Stone (@biz) and Jack Dorsey (@jack) Evan Williams is the CEO; keynote at SXSW 2010 Grew out of Odeo – audio/video search project 185 million have signed up Redesign Sept 2010

6 Twitter Breaking news Crowdsourcing Building community Marketing and building a brand 80-20 rule

7 Exercise In groups of two discuss your recent usage of Twitter In what ways is Twitter valuable? What aspects of Twitter do you not yet understand Discuss for 10 minutes. Make notes. We will discuss as a group.


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