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Cultivating the Next Generation of Philanthropists.

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Presentation on theme: "Cultivating the Next Generation of Philanthropists."— Presentation transcript:

1 Cultivating the Next Generation of Philanthropists

2 Assessment Why do you want to engage younger donors? – Aging volunteer and donor base – Donors to represent who your organization serves, or wants to serve – Tired of asking the same donors to carry the fundraising load – Transfer of wealth

3 Define Who do you want to engage? – What skills and talents? – Sectors of the business community? – Where do you need help? – What demographics are you missing in your board, volunteers and donors?

4 Points of engagement Board Events Direct response Social media Family opportunities Community service organizations Volunteer committees

5 Moving through the Pipeline How to get volunteers and donors more involved Chief fundraisers role in board development Expanding the circle of donors and volunteers

6 Measuring success Recruitment of new volunteers and donors New gifts Engagement of next generation families

7 New volunteers: 48 First-time donors from events: 267 New donors from Bookless: 374 Board members recruited from committees: 5 Measuring success

8 Contact Jenni Collins – Executive Director, Madison Public Library Foundation – jcollins@mplfoundation.org


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