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Postmodernism. Metacommunication Communicating about communication.

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Presentation on theme: "Postmodernism. Metacommunication Communicating about communication."— Presentation transcript:

1 Postmodernism

2 Metacommunication

3 Communicating about communication.

4 Metacommunication Communicating about communication. Leveraging the receiver’s body of knowledge to build up more complex communication.

5 Metacommunication

6

7 Gregory Bateson’s Theory of Metacommunication When dogs nip at each other one of them can easily mistake the nip for the bite that it denotes and start fighting.

8 Gregory Bateson’s Theory of Metacommunication When dogs nip at each other one of them can easily mistake the nip for the bite that it denotes and start fighting. It mistakes the label for what it labels.

9 Gregory Bateson’s Theory of Metacommunication “The playful nip denotes the bite,

10 Gregory Bateson’s Theory of Metacommunication “The playful nip denotes the bite, but it does not denote what would be denoted by the bite.”

11 Gregory Bateson’s Theory of Metacommunication

12

13

14 Trolling

15 Woman Kills Virtual Husband

16 Pastiche Reflexive imitation of a previous style in media. Metacommunication (you are aware it is an imitation of another source) Not usually critical Transcodes form rather than content –But unlike usual transcoding it doesn’t attempt to erase or replace the original

17 Pastiche

18 Parody

19

20 4chan.org

21 Postmodernism Essay

22 Assume you are writing to educated colleagues that don’t need summary explanations of past theory.

23 Postmodernism Essay Assume you are writing to educated colleagues that don’t need summary explanations of past theory. Just cite theorists and quickly get to your new ideas.

24 Postmodernism Essay Assume you are writing to educated colleagues that don’t need summary explanations of past theory. Just cite theorists and quickly get to your new ideas. Original Theory –Baudrillard is the model

25 Postmodernism Essay Assume you are writing to educated colleagues that don’t need summary explanations of past theory. Just cite theorists and quickly get to your new ideas. Original Theory –Baudrillard is the model Advance a new systematic way of looking at either all new media, or a subset of new media.

26 Postmodernism Essay Assume you are writing to educated colleagues that don’t need summary explanations of past theory. Just cite theorists and quickly get to your new ideas. Original Theory –Baudrillard is the model Advance a new systematic way of looking at either all new media, or a subset of new media. You can frame your research by past theory –For example, citing that Baudrillard’s simulacra model is an adequate foundation, but needs major modification

27 Your Primary Objective: is not to prove your understanding of postmodern theory.

28 Your Primary Objective: is to propose a new contemporary theory.

29 What is a Theory? A theory is a logically self-consistent framework for describing the behavior of a related set of social (or natural) phenomena. It originates from or is supported by rigorous observations or by experimental evidence.

30 coin cool new Terms ‘Technoculture’ ‘Cognitive Surplus’ ‘Cyberdrama’ ‘Flash Mob’ ‘Griefing’ ‘Frames’ –‘Gestell’ (Heidegger) –‘Frame Analysis’ (Goffman)

31 pastiche cool Old Terms ‘Frottage’ ‘Impressionism’ –What could ‘digital impressionism’ mean? ‘Avant-garde’ ‘Cut-up method’ ‘Military-Industrial Complex’ –Military-Entertainment Complex –Military-Corporate Complex

32 Use Emblems for Analysis Frederic Jameson in Postmodernism: Or the Cultural Logic of Late Capitalism

33 use new Emblems

34

35 use OLD Emblems Claes Oldenburg (1960s work)

36 construct cool new Frameworks ‘Remediation’, ‘Permanent Crisis of Aura’

37 construct cool new Frameworks ‘Remediation’, ‘Permanent Crisis of Aura’ ‘Post-Postmodernism’ ‘Post-Reality’ ‘Participatory Simulacra’ ‘Meta-Aura’ ‘Meta-Art’ ‘Meta-Simulation’ ‘Simulation-Propaganda Model’

38 refer to Art

39 What is ‘Art’? Media that stirs emotions? Non-linguistic communication? A political tool? Nothing –Art can’t exist because it can’t differentiate itself. Everything –Whatever anyone says ‘art’ is. Socially determined –‘Art’, like all words/ideas are defined by groups

40 What is ‘Art’? Media that stirs emotions? (Romantic, Classic) Non-linguistic communication? (Modern) A political tool? (Modern/Avant-garde) Nothing (Modern/Postmodern) –Art can’t exist because it can’t differentiate itself. Everything (Modern/Postmodern) –Whatever anyone says ‘art’ is. Socially determined (Postmodern) –‘Art’, like all words/ideas are defined by groups


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