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RBG Update UCBi Oceania 2012. Corporate Video Audience Profiles Shine TV – Nielsen slide 3 Copyright © 2012 The Nielsen Company. Confidential and proprietary.

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Presentation on theme: "RBG Update UCBi Oceania 2012. Corporate Video Audience Profiles Shine TV – Nielsen slide 3 Copyright © 2012 The Nielsen Company. Confidential and proprietary."— Presentation transcript:

1 RBG Update UCBi Oceania 2012

2 Corporate Video

3 Audience Profiles Shine TV – Nielsen slide 3 Copyright © 2012 The Nielsen Company. Confidential and proprietary.

4 Source: Nielsen CMI - quarterly databases; Q to Q22011 Copyright © 2012 The Nielsen Company. Confidential and proprietary.

5 Shine TV – Nielsen slide 4 Copyright © 2012 The Nielsen Company. Confidential and proprietary.

6 Audience Profiles Shine TV – Nielsen slide 7 Copyright © 2012 The Nielsen Company. Confidential and proprietary.

7 Average Issue Readership is readership of any copy of a publication anywhere for two minutes or more, within the publication’s issue period. This is sometimes described as the # of people who read a “typical issue” within the issue period

8 Copyright © 2012 The Nielsen Company. Confidential and proprietary. Average Issue Readership is readership of any copy of a publication anywhere for two minutes or more, within the publication’s issue period. This is sometimes described as the # of people who read a “typical issue” within the issue period

9 Copyright © 2012 The Nielsen Company. Confidential and proprietary.

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13 Mobile Apps – TWFT / WFYT iPhone

14 Mobile Apps – TWFT / WFYT iPad

15 Mobile Apps – TWFT / WFYT Android

16 Mobile Apps – TWFT / WFYT Launched in late May 2012 Downloads to date: – TWFT 8,700 – WFYT 4,400 Launches (daily avg) – TWFT 1,522 – WFYT 647 (Downloads = 0.2% & 0.1% of NZ population or 5.7% & 6.9% of booklet readership)

17 Satellite Uplink Upgrade RBG's radio networks utilise satellite linking technology to distribute the transmission A change to a new satellite platform was necessary as the previous platform was obsolete

18 Satellite Uplink Upgrade This meant a change at our broadcast centre and at all 62 transmission points throughout New Zealand All these points needed to be re-aligned to the new satellite position

19 On-Air Appeals 2011/12 Avg total active Supporters : 30,206 Avg donation per Supporter: $219.30

20 News & Current Affairs

21 Life fm Epic Winter Camp Promotion to engage audience Listen/enter to win a place on the Life fm Epic Winter Camp Winning listeners got to bring a friend and have a bunch of fun in the snow.

22 Life fm Epic Winter Camp

23 Partnership with Suzuki

24 Leadership changes New CEO – Mike Brewer – Commences 1 st December 2012 – Newspaper and Radio General Management experience

25 This is what the L ORD says: “Let not the wise boast of their wisdom or the strong boast of their strength or the rich boast of their riches, but let those who boast, boast about this: that they understand and know me, that I am the L ORD, who exercises kindness, justice and righteousness on earth, for in these I delight,” declares the L ORD. Jeremiah 9:23-24 (TNIV)

26 Thank you


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