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Iva Blazina Vukelja, Director Product Management.

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Presentation on theme: "Iva Blazina Vukelja, Director Product Management."— Presentation transcript:

1 Iva Blazina Vukelja, Director Product Management

2 From concept to cash Technologists Corporate development Two guys in a garage Few companies consider internal innovation as something that can be managed, sustained and organized as a business process. Engineering Research

3 Product lifecycle Profitability Time Manage start up Go for the top line Optimize Reduce costs Acquire core technology Acquire filler technologies Organic is great, but M&A can add real firepower to your growth arsenal.

4 An example: EMC Corporation 1993  August 31, 1993: Epoch Systems Inc. (Data backup software)  August 31, 1993: Magna Computer Corporation 1994  Q1, 1994; Array Technology Corporation (Acquires certain assets of)  February 2, 1994: Copernique S.A. (Acquires major stake) 1995  October 26, 1995: McData Corporation 1999  August 9, 1999: Data General (included the CLARiiON product line)  December 21, 1999: Softworks 2000  November 1, 2000: CrosStor 2001  September 2001: Luminate Software  April 12, 2001: FilePool (became Centera)  February 8, 2001: Spinoff McData Corporation 2002  September 25, 2002: Prisa Networks 2003  April 15, 2003: Astrum  July 14, 2003: Legato Systems  October 14, 2003: Documentum  December 15, 2003: VMware 2004  October 12, 2004: Dantz Development  November 2, 2004: Allocity  December 21, 2004: System Management Arts(SMARTS) 2005  August 16, 2005: The intellectual property of Maranti Networks  August 17, 2005: Rainfinity  October 3, 2005: Acartus Corporation  October 20, 2005: Captiva Software 2006  January 6, 2006: Acxiom Grid Computing Platform  January 9, 2006: Internosis  March 9, 2006: Authentica  May 9, 2006: Kashya  May 11, 2006: Interlink Group  June 7, 2006: nLayers  June 19, 2006: ProActivity  June 29, 2006: RSA Security  September 1, 2006: Neartek  September 18, 2006: Network Intelligence  November 1, 2006: Avamar 2007  February 6, 2007: Valyd  June 4, 2007: Verid  July 10, 2007: Geniant  July 12, 2007: X-Hive Corporation  August 9, 2007: Tablus  August 30, 2007: BusinessEdge Solutions  October 1, 2007: Berkeley Data Systems / Mozy  October 30, 2007: Voyence  December 27, 2007: Document Sciences Corporation 2008  February 21, 2008: Pi Corporation  March 10, 2008: Infra Corporation  April 1, 2008: Conchango  April 8, 2008: Iomega 2009  May 27, 2009: Configuresoft, Inc.  July 20, 2009: Data Domain  August 31, 2009 FastScale  September 1, 2009: Kazeon Systems 2010  January 4, 2010: Acquire Archer Technologies  July 6, 2010: Greenplum

5 New Business Development

6 Approaching a corporation  Know the portfolio  Know how business is done  Identify the main benefiters of the technology you’re offering within the target companies  Come with target specific business case  Suggest go-to-market approaches  Don’t forget adjacencies “Show me the money”

7 Thank You! Q&A


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