1. BY Barath Surendran

2. Charismatics Look for the next Big Idea! Innovative Out of the box thinkers Mavericks in their industry Risk seekers Proactive and decisive Responsible Look for immediate results Interactive people (Brainstorm ideas) For ALL CARGO LOGISTICS – By Barath Surendran

3. How to handle charismatic's Start off with the most critical information Use Headlines and bulleted items They love brainstorming No detailing, go straight to the point. Always stay grounded no matter what. Discuss the risk involved – Builds Trust! Follow through! For ALL CARGO LOGISTICS – By Barath Surendran

4. Thinkers Weigh all pros and cons before making decisions They are voracious readers Experts / advisors in their field Intelligent, logical and academic Methodical and process driven They are detailed people They ask others opinion before taking decision Cautious and guarded They like to compete / outsmart / out maneuvering others. For ALL CARGO LOGISTICS – By Barath Surendran

5. How to handle Thinkers Tell your story step by step Systematic presentation Answer all queries involved Provide all relevant information that is needed Be exhaustive but be patient Let others to join the thinking (others openion) For ALL CARGO LOGISTICS – By Barath Surendran

6. Followers Followers make decisions based on other trusted peoples experience and past experience. They thrive in large corporations and government. They stick with what works before Avoid unexplored path They want the safest solution They are afraid of trying new Brand driven Conscientious corporate citizens For ALL CARGO LOGISTICS – By Barath Surendran

7. How to handle Followers Focus on what they have done! Understand them personally Try to solve their problems Supply proof, proof and more proof. Case studies / testimonials etc Make it simple! For ALL CARGO LOGISTICS – By Barath Surendran

8. Skeptic They are suspicious people They rarely trust information from unknown sources They need to hear from credible sources They march their own drummer They are revolutionary / rebels of their industry Confident people Assertive and demanding Visionary people For ALL CARGO LOGISTICS – By Barath Surendran

9. How to handle Skeptic Establish your credibility They trust people similar to them or known contacts. Endorsement / testimonials add value! Don’t become defensive. Don’t try to change their world view of a skepic Hold your ground Find a middle ground Check your EGO and keep your emotions in check Go to the source of credibility – “primary source of data”. For ALL CARGO LOGISTICS – By Barath Surendran

10. Controller They want to be in charge of all aspects of decision making. They are driven by fear They are proactive Self reliant Meticulous Perfectionists They want faster, cheaper and quality! For ALL CARGO LOGISTICS – By Barath Surendran

11. How to handle controllers Don’t force it, let it happen Make them to take their own conclusions Also interact and convince others in their team. Get insights from people like them Stand firm with your ideas and don’t compromise. For ALL CARGO LOGISTICS – By Barath Surendran