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Southampton Education School Southampton Education School Dissertation Studies Qualitative Data Analysis.

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1 Southampton Education School Southampton Education School Dissertation Studies Qualitative Data Analysis

2 Southampton Education School Southampton Education School What is Qualitative Analysis? provides analytic tools for handling masses of raw data allows researcher to be systematic and creative simultaneously helps to consider alternative meanings of phenomena helps to identify, develop and relate the concepts that are the building blocks of theory

3 Southampton Education School Southampton Education School Sources of Qualitative Data Interviews transcribed Memos diary entries Observations field notes Documents reports, plans, brochures, publications

4 Southampton Education School Southampton Education School Analysis Approaches Deductive Approaches Structured used with structured questionnaires Semi-Structured using a prior established (theory driven) frame work for analysis Inductive Approaches allow themes to emerge from data Thematic / Pattern Analysis / Grounded Theory Combinations

5 Deductive hypothesis theory test hypothesis accept/reject theory

6 Southampton Education School Southampton Education School Structured Used with questionnaires and very structured face to face interviews In situations where everyone is asked the same questions Examine the data for: Range of responses Similarities Differences

7 Southampton Education School Southampton Education School Structured Step 1 Collate everybody's answers for each question Analyse each of the questions in turn Step 2 Summarize each persons response (3-7 words) Step 3 Group similar responses together then provide an overall summary for that group

8 Southampton Education School Southampton Education School Structured Step 4 compare each group identify similarities identify differences Step 5 look for evidence to explain the similarities / differences from the interviews Step 6 repeat process for the next question

9 Southampton Education School Southampton Education School Example 1

10 Southampton Education School Southampton Education School Semi Structured Stage 1 Identify analysis framework list of qualities that you are looking for derived prior analysis derived from the literature may use an existing research framework from past research to guide analysis

11 Southampton Education School Southampton Education School Semi Structured Stage 2 Identify units of analysis or meaning units in your transcripts usually phrases sentences paragraphs

12 Southampton Education School Southampton Education School Semi Structured Stage 3 Coding Label each unit of analysis with one of the themes from your analysis framework Stage 4 Group each theme together Firstly, within an individual transcript and then with the same theme in all the other transcripts

13 Southampton Education School Southampton Education School Semi Structured Stage 5 Sub themes is there a range of responses within a theme? summarize and describe each sub theme Stage 6 Compare sub themes what are the differences is there evidence to explain the differences

14 Southampton Education School Southampton Education School Example 2 Theory 1 Three types of Organisational Conflict (Robbins, 1974) relationship structural / task communication Theory 2 Conflict Handling styles (Thomas-Kilmann, 1971) avoidance forcing accommodation compromising collaborating

15 Inductive identify patterns observationsobservations generalisationsgeneralisations theorytheory

16 Southampton Education School Southampton Education School Thematic or Pattern Constant Comparison categories emerge from the data researcher is attempting to build a systematic account of what has been observed and recorded Work systematically through all the transcripts developing your themes or select 2 or 3 of the interviews and identify the major issues / ideas/ themes within those interviews (similar to semi structured)

17 Southampton Education School Southampton Education School Thematic or Pattern Stage 1 Identify units of analysis or meaning units in your transcripts usually phrases sentences paragraphs

18 Southampton Education School Southampton Education School Thematic or Pattern Stage 2 Open coding labelling each unit of analysis with a code A code is usually one word that helps the researcher understand the phrase Stage 3 Closed coding A process of coding the Open Codes The aim is to reduce the open codes to a smaller range of ideas.

19 Southampton Education School Southampton Education School Thematic or Pattern Stage 4 Group your Closed codes together to form themes A tree of codes should begin to emerge Stage 5 intra-theme analysis examine for relationships within a theme

20 Southampton Education School Southampton Education School Thematic or Pattern Stage 6 inter-theme analysis examine the relationship between the each of the themes The key idea is that as new ideas emerge there is a need to reassess the old information (constant comparison)

21 Organisation Design Role Structure

22 Organisation Design Role Structure

23 Organisation Design Role Structure

24 Organisation Design Role Structure

25 Southampton Education School Southampton Education School What do I put in my findings section? 1. Describe your respondents Give the reader a feel for the participants. Four of the interviewees were the executive officer of the organisation and the remainder were volunteers who held positions on the board of directors of various organisations. Most were in their mid forties or early fifties.

26 Southampton Education School Southampton Education School What do I put in my findings section? 2. Report the Major/Minor Themes a narrative incorporating… etic: interpretations -researchers summarised themes emic: actual words, examples / illustrations of the these interpretations

27 Use charts figures and diagrams Figure 1: Exploration of the Motivation Theme

28 Mission The first area of potential difference between volunteers and paid staff was the mission of the organisation. The volunteers in this study suggested that the rationale of the existence of the organisation (the mission) was threefold. Firstly, there was a set of ideals that underpinned the creation of the organisation. For example, one interviewee remarked, “We went back to the articles of association and [asked] what was the type of things our founders said we ought to be doing (VOL-1)” and another commented that, “We can run virtually any activity as long as it follows the principles of the [organisation's] mission (VOL-2)”.

29 The third aspect of the volunteers' perspective of the mission was that the organisation did not exist without its members. They were the spirit and drive of the organisation. The following statements from volunteers clearly demonstrate this view. I believe that the members are the organisation. If you said, what is the [name of organisation] or if you take out the members we are nothing. As soon as you take the members out there is nothing left - just 34 buildings (VOL-1). One of the things that I've wrestled with is “ Why is this gym a [name of organisation] programme? What is the difference? (VOL-2).

30 3. Describe the Differences/Relationships In practice, these two mission perspectives can be the source of conflict; for example, one executive officer recounted the following incidents. I was writing this bit on professional development, maintaining the professional development of staff in the office, and she [board of director] has written in it, maintaining professional development of staff and board members. You don't normally get that outside the organisation. You are not here to develop board members as well [laugh] (EO-2).

31 4. Discuss then move on to next theme This was clearly the "existential quandary" outlined by Wood (1989) and as these interviews highlighted, differences in the perception of mission have the potential to lead to conflicts in VSOs. Etherington (see Harris, 2000) argues that the lack of clarity concerning an organisation's mission is one of the greatest issues challenging the management and leadership of nonprofit organisations today. The mission reflects the organisation's philosophy and influences all other aspects of the organisation such as the allocation of resources, structure and recruitment of volunteer and employees. A good mission contains not only the reason for the organisation ’ s existence and the benchmarks to measure performance but also the values and processes the organisations wishes to embody in achieving its performance (Brooks, 2002; Etzioni, 1964; Stone, 1991).

32 Southampton Education School Southampton Education School Helpful Readings Lichtman, M. (2010) Qualitative Research in Education- A User’s Guide. London: Sage Chapter 11 Miles, M. & Huberman, A. (1994). Qualitative Data Analysis. An Expanded Source Book. Newbury Park Ca : Sage Punch, K. (2009). Introduction to Research methods in Education. London; Sage Chapter 9 Strauss, A., & Corbin, J. (1990). Basics of Qualitative Research. London: Sage Publications.

33 Southampton Education School Southampton Education School Using Excel for Qualitative Analysis of Interviews

34 Transcribe your interview into a word processing programme.

35 Break your information up into ideas -units of analysis

36

37 Numbers are added to Column A to create points of reference and so that the original order can be retained

38 Column C can be used to enter the OPEN CODES

39 Column D can be used to enter the CLOSED CODES

40 By sorting Column D the CLOSED CODES can be grouped together

41 This means that all of the associated data of a Closed Code is together

42 If original order of information is required sort by Column A


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