1. Lean Startup Rémy Blättler Chief of the System, Supertext AG remy.supertext.ch @swissghostrider Theory & Motivation Examples & Learnings

2. Reto Remy Born in Eschenbach Electronics technician @ Cerberus BSc in CS at HSR in Rapperswil Co-founder Collaboral Startup @ Technopark Zurich West Coast (SF) East Coast (NYC)

3. Remy Blaettler

4. Right?

5. Enter the lean startup

10. IdeaBuildProductMeasureDataLearn

12. Try to sell the product before you build it (It’s not the same as asking customers what they want.)

13. IdeaBuildProductMeasureDataLearn

15. NOBODY is going to steal your idea And if they can execute your idea quicker and better than you, you’re in trouble anyway.

16. IdeaBuildProductMeasureDataLearn

22. IdeaBuildProductMeasureDataLearn

24. Examples

29. Supertext What we sold to our clients

30. Supertext What we actually had

31. Supertext Our plan…

32. Supertext Supertext … and the reality

37. Forget about the million dollar idea Just start something. Anything.