My discipline, Arts Management, emphasizes on management careers in the performing and visual arts, as well as leadership in non-profit and for-profit art organizations. Arts Management is oriented towards the broad ecology of art and produces graduates who possess applied managerial skills to effectively coordinate art in a wide range of formal and informal contexts. Arts Management
My area of interest is in the management of curatorial program and activities, and this field will satisfy my interests through an education focused on the theoretical knowledge and practical knowhow for fundraising, finance and marketing. This field is also important to me due to the larger social contribution towards the cultural environment in society, and increasing public access to art knowledge in China today. I’m interested in the phenomenon of the flourishing development of Chinese private art museums in recent decades, as well as the prosperity of Chinese contemporary arts, which is my topic of the literature review.
2 My Field Scholars/Professionals Seminal Works Organizations
Scholars/Professionals Michael M. Kaiser was the president of the John F. Kennedy Center for the Performing Arts in Washington, D.C. Dubbed “the turnaround king”, Kaiser has earned international renown for his expertise in arts management. Joan Jeffri is the Director of Research Center for Arts & Culture. She worked as the Director of Arts Administration program in Columbia University for 20 years. Also, she devotes herself to arts management in China. Barbara E. Taylor is a senior consultant with the Academic Search Consultation Service, She was the Vice President for programs and research at the Association of Governing Boards of Universities and Colleges. William P. Ryan is a consultant to foundations and nonprofit organizations and a research fellow at the Hauser Center for Nonprofit Organizations at Harvard University.
Seminal Works Chait, R. P., Ryan, W. P., & Taylor, B. E. (2011). Governance as leadership: Reframing the work of nonprofit boards. John Wiley & Sons. Lakey, B. M. (2010). Board Fundamentals: Understanding Roles in Nonprofit Governance, Second Edition. Washington DC: BoardSource. Jeffri, J., & Yu, D. (2007). Respect for art: visual arts administration and management in China and the United States. S.l.: Intellectual Property. Einreinhofer, N. (1997). The American Art Museum: Elitism and Democracy. Washington DC: Leicester University Press. Byrnes, W. (2008). Management and the Arts. CRC Press. Sandell, R., & Janes, R. R. (2006). Museum Management and Marketing. Routledge.
Major Professional Organizations The Association of Arts Administration Educators encourages its members who are the new generation of arts management educators, to pursue, publish, present and disseminate research in arts management and administration to strengthen the understanding of arts management issues in the academic and professional fields. The Association of Art Museum Curators is a resource for curators to share experiences, best practices, and knowledge. The Association of Art Museum Curators supports and promotes the work of museum curators by creating opportunities for networking, collaboration, professional development, and advancement. In support of these aims, the AAMC Foundation seeks to heighten public understanding of the curator's role in art museums through professional development programs, awards, and grants.
The impact of cuts on UK museums “The cuts pose serious risk to the care of collections as collections management time is reduced. Expert knowledge is also threatened, with cuts resulting in one person doing more than one job, or increasingly with volunteers 'replacing' paid staff.” “Reduced opening hours have forced the museum to shut during busy half-term periods.” “We are scaling back outreach and development work!” “Paid staff now work well beyond their job descriptions just to keep things going, but there is a strengthened team spirit and a wish not to let cuts affect public service.” “There is a sense of people taking control of the situation rather than losing hope. Many people have taken a very active and ambitious view of the role of museums in the future.” The Museums Association’s 2012 survey into cuts to museum services has laid bare the devastating impact that budget reductions are continuing to have across the UK.
Current Topics Creating Online Exhibitions by Google Open Gallery Very powerful zoom for high resolution images Advanced search tool designed for cultural content Easy to use online exhibit creation tool, for storytelling around your content. You can add text, audio or video captions to each item, as well as Street View imagery Publish everything on your current website or a new one, hosted by Google for free From now on, museums, galleries as well as individual artists or collectors can request an invite for free to use Google Open Gallery. www.google.com/opengallery
My Topic The development of private art museums in China Mission drift Lack of professionals in Arts Management Government constraints Insufficient social support Fundraising deficiency In recent decades, with larger social contribution towards the cultural environment in the society of China, and increasing public access to art knowledge, the physical construction of private art museums is flourishing. However,severe issues are facing the development of China’s private art museums. Long Museum West Bund, Shanghai, China
Conclusion Arts management is necessary to me because the arts manager is the final intermediary between art and the public. It is the challenge today to find ways of building independent links between each artwork and its true audience, while negotiating the increasingly complex legal, political and economic bonds that now constrain the arts management. As the development of Chinese private art museums is flourishing while the professionals are scarce, I hope I could make contributions to the field in China.