1. MSc in Business Analytics Programme Dr Seán McGarraghy Director

2. Engineers, Computer Scientists, Mathematicians, Other Sciences (Physics) & Quantitative Degrees, Graduates of Business Studies (MIS)…

3. What is Business Analytics? Many organisations have a lot of data but don't know what to do with it, or how to extract the most value from it. Business Analytics is a set of methods to model, analyse and interpret data. It uses quantitative and computational approaches to solve problems and aid decision-making. Applications in the management of organisations include: exploring new ways to tackle problems faced by managers aiding clarification of objectives and priorities defining alternative strategies investigating costs and benefits

4. Analytics: The Future for Business These quantitative techniques for business decision-making are increasingly important: in rapidly changing markets facing increasing competition challenged by tighter margins however, with large amounts of data available and increased computing power We can achieve better analysis, accurate results, optimal performance, and success The ability to think creatively and communicate well is vital, since Analytics experts should be in close contact with their business clients.

5. Many different organisations use the principles and practices of Analytics. Major users include: banks and finance houses transport systems, e.g. Railways, Airports, Airlines government the major engineering and manufacturing industries management consultancy companies Business Analytics (also called Management Science or Operations / Operational Research) is found almost anywhere major decisions, with large resource implications, are made. Who uses Business Analytics?

6. Our MSc in Business Analytics is a specialist management programme which builds on students’ technical and analytical knowledge and experience, and provides the technical skills needed to o model practical problems, o develop solution approaches o and implement these techniques (e.g., customise or develop software) in a business problem-solving environment. This is not a course in general management! Course Overview

7. Government Funding The Programme is included in the HEA’s Graduate Skills Conversion Programme 2010, which is funded by the National Development Plan (NDP) of the Irish Government. Consequently, for EU citizens, most of the fees on the programme are covered. Fees for 2009-2010: EU citizens €2000, or part-time €2000 p.a. Non-EU citizens €8800, or part-time €5200 p.a.

8. Scholarship / Bursary Opportunities Scholarship Distinct Business Consulting LtdDistinct Business Consulting Ltd support the UCD Michael Smurfit Graduate Business School MSc in Business Analytics by offering the Distinct Scholarship.MSc in Business Analytics Its value is €3000 for the 2009-2010 academic year. Applications will be invited from people who have accepted full time places on the programme and who have achieved the equivalent of a First Class honours (at least 3.68 GPA) or a Second Class Honours, First Division (from 3.08 to 3.67 GPA inclusive) in their undergraduate degree. Applications will be accepted until the 31 st July 2010. Bursary SAS and Damovo/Zerotouch sponsor the annual Dr Patrick Perry Bursaries to recognise the best student and the best dissertation for their performance and achievements during their time on the Programme.

9. Who is this course designed for? Graduates of: –Business Studies (with relevant options) –Engineering –Computer Science –Mathematics –Other courses with a quantitative component Graduates need: –to have an aptitude for mathematics –an inclination towards computer programming –to want to use their technical strengths at the start of their career in management

10. Course Objectives To build on intellectual, academic, project & mathematical skills improve software development skills develop skills, i.e., problem analysis, creating solutions, implementation of solutions by means of customising or developing software deepen understanding of the theory & practice of allied information systems

11. Educational Approach 1 year full time or 2 years part time 8 taught modules in total o Semester 1: 4 core modules (2 for part time) o Semester 2: choose 4 out of 5 options (2 out of 3 for part time schedule) Each module has three hours class contact per week, plus scheduled tutorial sessions Lectures, group and individual project work Dissertation project, presented in September, involves full-time work on a real management problem, generally with an Irish company. It is worth one third of the degree.

12. Core Subjects Semester 1 –Quantitative Methods –Numerical Analytics and Software –Project Management and Decision Analytics –Applied Probability and Statistics Semester 2: Choose 4 modules from 5 options –Analytical Business Modelling –Simulation Modelling and Analysis –Network Software Modelling –Decision Support and Business Intelligence –Data Mining Models and Techniques Dissertation

13. Recent Dissertations Quantum Inspired Genetic Algorithms and Grammatical Evolution A Multi-Criteria Decision-Making Tool for Assessment of Academic Workloads The integration of Decision Science techniques into E-Commerce Optimisation Integrating Agent Based Modelling into a Discrete Event Simulation Swarm Intelligence Optimisation of Time Capacitated Arc Routing Problems Cellular network optimisation An Examination of the Utility of the Bacterial Foraging Algorithm

14. Minimum Entry Requirements Graduates of quantitative degrees –require substantial quantitative component and a computer programming element –The minimum entry requirement is usually a high second class honours Overseas Students may be asked to provide a GMAT or GRE quantitative component score (i.e. mathematics) at the Director’s discretion Two Academic References / One Employer Reference for part-time applicants English Language Test (i.e. TOEFL or IELTS) for graduates whose undergraduate degree was not taught through English

15. Careers Careers in: –business analytics –management consulting –software –financial analysis –supply chain / logistics management –operations research

16. Graduate destinations Consulting companies: Accenture, IBM, Deloitte Consulting, Sapient, BearingPoint, PA Consulting, Distinct Consulting Industry: Intel, Dell, Cartrawler Software: eontec.com, Murex Operations research: Aer Lingus, Revenue Research Inc, E.on Financial services: A.I.B., J.P. Morgan, ABN AMRO, Goldman Sachs, First Derivatives

17. Name Change The MSc in Business Analytics was previously known as the Master of Management Science (MMangtSc or MMS) from 1974 to 2008 Similar structure, also NDP funded Subjects upgraded to reflect recent trends A New Business Model for Education: o More focus on relationships with employers o Part-time emphasis: afternoon / evening lectures o Focus on Services (Financial, Retail, etc.) as well as Manufacturing etc applications.

18. For more information: MSc in Business Analytics Programme Manager: Ms Annmarie Connolly Tel: (01) 716 8075 Email: analytics@ucd.ieanalytics@ucd.ie Website: www.smurfitschool.ie/businessanalyticswww.smurfitschool.ie/businessanalytics Programme Director Dr. Seán McGarraghy Sean.McGarraghy@ucd.ieSean.McGarraghy@ucd.ie Alternative academic contacts Dr. Peter Keenan Peter.Keenan@ucd.ie Prof. Cathal M.Brugha Cathal.Brugha@ucd.iePeter.Keenan@ucd.ieCathal.Brugha@ucd.ie

19. Applications are made online at: http://www.smurfitschool.ie Click the button "Apply Now” http://www.smurfitschool.ie Original transcripts required for all university-level degrees, including grades for all individual subjects Two references required. Part time students may supply an employer reference. (Reference Forms are supplied with the link to online applications on the website). Scores for the GMAT or an equivalent test e.g., GRE, may be required. Application Process

20. No strict deadline but this may change. We suggest applying by early April. Applications are reviewed as they arrive, so delay is costly. Non-EU applicants need time to arrange a visa. Support documentation (References, Transcripts, GMAT/GRE Scores if needed, etc.) should be submitted as soon as possible or by mid-July to the Admissions Office in the Smurfit School When to Apply?

21. Immediate offers for very strong complete applications. Immediate but conditional offers for strong but incomplete applications (e.g., undergraduate degree exams not yet done), with final decisions made upon receipt of all required items. Decisions for most applications in June or July. When to Expect a Decision?

22. Any Questions