1. Presented by: Jennifer Walkowski, Architectural Historian Meagan Baco, Preservation Planner Clinton Brown Company Architecture, pc Kenneth Rogers, Chair Richmond Ashland National Register Historic District Initiative (RANDHI) Community Council All contents © CBCA 2013 Home-Grown Historic Preservation: Creating a Huge National Register Historic District, Out of the Box & In the Neighborhood Landmark Society of Western New York April 19, 2013

2. © CBCA 2013 Where is it? How big is it? How did it get started? Overview of the District

3. © CBCA 2013 Overview of the District 1880 Bird’s-Eye View 1902 Bird’s-Eye View

4. © CBCA 2013 Overview of the District Images from Buffalo History Museum

5. © CBCA 2013 Overview of the District Images from Buffalo History Museum

6. © CBCA 2013 Residential – commercial mix Elmwood Village Association Owner-occupied and renters No community center Very little block club activity Elmwood Village Association Congregations/Churches Community Organization A Neighborhood Comes Together

7. Engaging the neighborhood Enhance their profile Use the church as a community gathering place – “A beacon to the community” Eligible as a historic site on its own Source of early volunteers St. John’s-Grace Episcopal Church © CBCA 2013

8. “It did not hurt our effort that our participation and designation would make us eligible for foundation grants to help us upgrade our own facilities.” Reverend Phil Dougherty Rector, St. John’s-Grace Episcopal Church © CBCA 2013 St. John’s-Grace Episcopal Church

9. © CBCA 2013 Ken Rogers – non-preservationist civilian The Clint Brown – Sam Hoyt double team Individual benefit The right thing to do The right time to do it The right people to do it with If not me, then who would do it? Recruiting a leader to the cause

10. © CBCA 2013 Street representation Political representation Core group of activists Forming a Grassroots Organization Community Council and the politics of community

11. © CBCA 2013 Grants strategies -Funding sources Neighborhood fundraising -Self interest vs. community interest -Telling the story with a “hook” Political support Preservation Buffalo Niagara Resource Development

12. © CBCA 2013 Elmwood Village Association Individual business owners Preservation Buffalo Niagara steps in EVA and Commercial Interests

13. © CBCA 2013 Communication 1,600 Property owners 2,000 stakeholders 25 Meetings Dozens of mailings Website

14. © CBCA 2013 Communication Know Your Audience Getting neighborhood leaders on-board Appropriateness of method Mail? Email? Call? Ping? Poke? Coffee? A local initiative with a local approach; a tactile project with tactile communications Social media is not always the answer

15. © CBCA 2013 Communication Managing Your Message What is your hook? Community good Personal benefit

16. © CBCA 2013 Communication Managing Your Message What is your hook? Community good Personal benefit

17. © CBCA 2013 Communication Managing Your Message What is your hook? Community good Personal benefit Some things we did: Direct calls for action Bring in new owners Quarterly updates

18. © CBCA 2013 Communication Creatively Use Existing Networks Beyond mail merge Neighborhood newsletter Content balanced with Call for Action Attend tangential meetings Local public events

19. © CBCA 2013 Communication Prepare for a Positive Response You’ve invited comments, be ready for them! Fielding phone calls Build mailing database that can grow Allow, respond to, tally and share comments Share your successes Say thank you!

20. © CBCA 2013 Creating the Nomination Previous historic resources survey work Recommendations from the Grant-Ferry-Forest Intensive Level HRS, completed in 2006

21. © CBCA 2013 Creating the Nomination Working with the State Historic Preservation Office

22. © CBCA 2013 Creating the Nomination Field Work, Determining Contributing/Non-Contributing Properties

23. © CBCA 2013 Creating the Nomination Determining Complex Boundaries Initial mapping concept (Aug 2010)Further refining boundaries (March 2011)

24. © CBCA 2013 Creating the Nomination What is in a name? “Map of the New Elmwood District” from Greater Buffalo, November 1902

25. © CBCA 2013 Creating the Nomination Writing…and writing…and writing…

26. © CBCA 2013 Creating the Nomination The Elmwood Historic District (West)

27. © CBCA 2013 Review and approval! State Board for Historic Preservation Review Meeting September 20, 2011 Philipse Manor Hall

28. © CBCA 2013 NYS Historic Homeownership Tax Credit -An effective incentive Using the Residential Tax Credit

29. © CBCA 2013 The project Application process Case Study: The Rogers Family

30. © CBCA 2013 Contractors Time frames Outcomes Case Study: The Rogers Family

31. © CBCA 2013 Ta-da! Case Study: The Rogers Family

32. © CBCA 2013 State Commercial HP Tax Credit Projects:  5 Part 1s filed and approved by NPS  1 Part 2/3 filed - $20,000 investment State Residential HP Tax Credit Projects:  38 applications filed with SHPO  $ 1,255,537.35 worth of investment  That averages more than $33,000 per project!  That’s money reinvested in local labor, businesses and resources in the community! The Results!

33. For more information Clinton Brown Company Architecture The Market Arcade 617 Main Street, Suite M303 Buffalo, New York 14203 PH (716) 852-2020 www.clintonbrowncompany.com info@clintonbrowncompany.com RANDHI Community Council Kenneth Rogers, Chair PH (716) 881-0753 plankar@aol.com Thank you! Questions? © CBCA 2013 Please visit: www.ranhdi.wordpress.com