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SESSION 5 (1) Social construction of technology (SCOT) framework.

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Presentation on theme: "SESSION 5 (1) Social construction of technology (SCOT) framework."— Presentation transcript:

1 SESSION 5 (1) Social construction of technology (SCOT) framework

2 Periods of Intensive Debate About Tech 1. During the development / invention phase and for a time after it initially enters the consumer market 2. When there is some sort of spectacular breakdown – i.e. Chernobyl Nuclear Disaster Invention Marketing Adoption, Adaptation Wider Diffusion Ubiquity

3 Technological Determinism(s) Heilbroner – do machines make history? Do artifacts have politics? (Winner) Billiard-Ball Model Impact-Imprint Model Alternatives to Social Constructivism: Bijker on the history of the bicycle Fischer’s ‘User Heuristic’ Symptomatic Approaches

4 Social Construction of Technology (SCOT) Terms: Relevant Social Groups Interpretive Flexibility Closure

5 Social Construction of Technology [Bijker on the bicycle] High wheeled bicycle Concerned community members Athletic young men

6 The Invention of the Bicycle Innovations Pedals Wire spokes Metal vs. wood components Large front wheel Hollow front fork 3 wheels Detachable handlebars Chain drive Antivibration gear Pneumatic tire Issues Weight Ease of mounting Speed Comfort/vibrations Stability Maneuverability Cost Aesthetics Maintenance and repair Decency/propriety

7 Versions of the Bicycle

8 Social Construction of Technology (SCOT) Terms: Relevant Social Groups Interpretive Flexibility Closure

9 SCOT vs. Fischer’s “User Heuristic”

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11 A more SCOT-like representation of a technology’s history of development and diffusion

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15 Critique of SCOT: Closure?

16 Closure?

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19 Critique of SCOT: role of users in shaping technological form

20 Critique of SCOT

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23 Administrative Actor-Network Theory readings for Thursday…be patient with these readings, try to embrace the ambiguity, read for the big picture, why is Latour’s article titled “where are the missing masses?” Assignment 1 to be posted on the site today


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