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Do-It-Yourself Email Marketing ® Easily create and send email newsletters and announcements that get immediate and measurable results. Before we used Constant.

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Presentation on theme: "Do-It-Yourself Email Marketing ® Easily create and send email newsletters and announcements that get immediate and measurable results. Before we used Constant."— Presentation transcript:

1 Do-It-Yourself Marketing ® Easily create and send newsletters and announcements that get immediate and measurable results. Before we used Constant Contact our newsletter conveyed the information we wanted to get to our customers, but it wasn't a pretty sight. I was always trying to make it look better. Constant Contact’s website is easy to use, easy to change information, and we get tons of response from our customers about how much they love our newsletter. All good things. Changing Hands Bookstore, Tempe, AZ “ ” -- Gayle Shanks

2 Why Constant Contact? 100+ professional HTML templates Simple wizard - no technical skill required Flexible HTML capability for professionals Real-time reporting - including who opened and clicked High delivery rates FREE phone and support

3 Sample I am thrilled with Constant Contact (to my surprise--I was skeptical). It's very easy to use, very intuitive, and the price is right. A nearly free way to remind our customers that we're here? Priceless. Green Apple Books and Music, San Francisco, CA -- Pete Mulvill “ ”

4 Outwrite Books, Atlanta, GA Another sample… -- Philip Rafshoon Outwrite Books has been using Constant Contact for four months & has seen the effectiveness of our newsletters increase dramatically. Our customers love the clarity of the newsletter, our staff loves how easy it is to use, and our web orders increased as soon as we began sending out our e-newsletters through Constant Contact. ” “

5 And another… We've had an e-newsletter for years, but it wasn't until we switched to Constant Contact that we understood how truly effective our online marketing could be. -- Mitchell Kaplan Books & Books, Coral Gables, FL “ ”

6 Some ABA samples…

7 How easy is it to create one?

8

9 How easy is it to manage?

10 Grow your list Add a customizable visitor signup box to your website Collect important information with a customizable visitor signup form that can include up to 15 custom fields Monitor new signups with optional notices Easily import and update your existing lists Easily import (permission-based) lists from MS Excel, MS Outlook, MS Outlook Express, Notebook, Act! and more Use any.csv,.xls or.txt file with Constant Contact Import subscriber information including company name, address, phone number and more Manage subscribers in an unlimited number of lists Powerful list management View and manage bounces Easily update subscriber information View subscriber behavior by campaign Manage list permissions and unsubscribes Quickly search your list

11 How easy is it to track?

12 Campaign Tracking Reports How many s were sent and delivered? What percentage of your subscribers opened each ? Which links generated the most click-throughs? Who opened and clicked through each ? Subscriber Reports How many subscribers opted in or opted out by month? How many of my subscribers forwarded my ? How many gift reminder and send page to a friend options were sent? Additional Reports See how many s were bounced after each campaign See how your most recent three campaigns compare See how your campaign statistics compare with all other Constant Contact users

13 How much will it cost?

14 Starting at $15 a month (no hidden fees!) Send unlimited s to your list Unlimited phone and support Hosting and automatic management of your lists and images Real-time reporting on campaign statistics Your monthly fee is based on how many unique addresses in your list. Try it free for 60 days! All ABA member participants get a rebate equal to one month’s fee annually. All BookSense.com store get a rebate equal to two month’s fee annually. (This program grew out of BookSense.com.) AND!

15 How do I sign up?

16 Step 1:Step 2: Fill out this form… Click on this…

17 Thank you!


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