1. EXPATRIATE DEVELOPMENT SERIES Latin America: Expatriate Development II

2. Introduction International Retailing: Latin America Personal Development Business Application Personal Assessment International Leadership Human Resource Development

3. 3 Personal Development Business Application Personal Assessment International Leadership Human Resource Development Language Topics: Embrace and Avoid Words, Symbols and Their Meanings Preparation for Assignment While on Assignment Language Topics: Embrace and Avoid Words, Symbols and Their Meanings Preparation for Assignment While on Assignment International Retailing: Latin America

4. Language  Key Words and Phrases  Greetings and Responses  Assistance  Skill Level  Hospitality  Directions 4 Dictionary for English-Spanish & Portuguese, Spanish-Portuguese Pronunciation

5. Key Words and Phrases 5 Greetings and ResponsesSpanishPronunciation How are you ?¿Cómo estás? / ¿Cómo está?[KOH-moh ish-TAH(sh)?] I’m fineEstoy bien /Muy bien[es-tar'be-en]/ [MOO-ee BYEHN] Hello Hola[OH-lah] Hello (Phone)Aló[á-lou] HiHola[OH-lah] GoodbyeChau (as in Italian Ciao)[chah’-oo] Good MorningBuenos dias[boo-ay’-no dee’-ah] Good AfternoonBuenas tardes[boo-ay’-no tar-dar’] Good Evening/NightBuenas noches[boo-ay’-no no’-chay]  Greetings and Responses: Spanish

6. Key Words and Phrases 6 Greetings and ResponsesPortuguesePronunciation How are you ?Como está(s)? / Como vai?[KOH-moh ish-TAH(sh)?] I’m fineTudo bem!/Tudo bom!/Tudo tranqüilo! [Too-dou-behn] HelloOlá[oh-LAH] Hello (Phone)Aló[á-lou] HiHola[HO-la] GoodbyeTchau (as in the Italian ciao)[Bom[ng] deeya] Good MorningBom dia[bohn DEE-ah] Good AfternoonBoa Tarde[Boa tarede] Good Evening/ NightBnoa noite[Boa noite]  Greetings and Responses: Portuguese

7. Key Words and Phrases 7 AssistanceSpanishPronunciation HelpAyúda[ah-YOO-dah] Help meNecesito ayuda[Neh-seh-SEE-toh ah-YOO- dah] Do you speak English?¿Hablas inglés?[AH-blahss een-GLEHS?] How do I get to..?¿Cómo puedo llegar a _____ ?[KOH-moh PWEH-doh yeh- GAHR ah____?] Where is…?Donde esta ’ [DOHN-deh How much is it?¿Cuánto cuesta?[KWAHN-toh kwehs-TAH?] I am lost!Estoy perdido/a[Ehs-TOY pehr-DEE-doh/dah]  Assistance: Spanish

8. Key Words and Phrases 8 AssistancePortuguesePronunciation HelpSocorro![soo-KOH-roo!] Help meAjude(a)-me![ah-ZHOO-deh(dah)-meh!] Do you speak English?Fala(s) inglês?[FAH-lah(sh) een-GLEHSH?] How do I get to..?Como chegoao(a)?[Koh-moh Where is…?Onde está..?[OHN-deh ish-TAH] How much is it?Quanto custa..?[KWAHN-toh kwehs-TAH] I am lost!Estou perdido(a)[ish-TOH pehr-DEE-doo(ah)]  Assistance: Portuguese

9. Key Words and Phrases 9 Skill levelSpanishPronunciation AbundantAbundante [a β un ̯ 'dan ̯ te] ActiveActivo [ak'ti β o] OldAntiguo [an ̯ 'ti ɤ wo] BarelyApenas [a'penas] AppropriateApropiado [ap ɾ o'pjaðo] SmallChico [' ʈʃ iko] ThinDelgado [del' ɤ aðo] UnknownDesconocido[Desconocido]  Skill level: Spanish

10. Key Words and Phrases 10 Skill levelPortuguesePronunciation AbundantAbundante [A β un ̯ ’dan ̯ te] ActiveActivo [Ak'ti β o] OldVelho ['v ε ʎ u, ʎ a] BarelyAbertamente [abiertamente] AppropriateApropriado [ap ɾ op ɾ i'adu, da] SmallPequeno[pe'kenu] ThinFino [‘finu] UnknownDesconocido [deskono' θ iðo]  Skill level: Portuguese

11. Key Words and Phrases 11 HospitalitySpanishPronunciation PleasePor favor[POHR fah-BOHR] Thank YouGracias[GRAH-syahs] You’re Welcomede Nada[DAY NAH-dah] YesSi[SEE] No [NOH] Maybe/PerhapsTal Vez[TAHL-VEYS] DearQuerido (m) / Querida (f) [cariño]/[Care-EE'-da] Dear Sir(s)/ Dear Madam(s)Señor(s)/Señora(s) [sen ˈ j ɔː (r)]/[sen ˈ j ɔː r ə ] SincerelySinceramente [[sin ̟ ' θ e ɾ omen θ e]  Hospitality: Spanish

12. Key Words and Phrases 12 HospitalityPortuguesePronunciation PleasePor favor[POHR fah-BOHR] Thank YouObrigado (m) / obrigada (f) [ob ɾ i'gadu]/ [obr’igada] You’re Welcomede Nada[DAY NAH-dah] YesSim[seen] NoNão[Now] Maybe/PerhapsTalvez[TAHL-VEYS] Dearc (m) / Cara (f)[Karu]/ [Kara] Dear Sir(s)/ Dear Madam(s)Senhor(es)/ Senhora(s) [se' ɲ oR]/ [se' ɲ oR, ɾ a] SincerelySinceramente [sin ̟ ' θ e ɾ omen θ e]  Hospitality: Portuguese

13. Key Words and Phrases  Directions: Spanish 13 DirectionsSpanishPronunciation NorthNorte[NOHR-the] EastEste[EHS-the] SouthSur[soor] WestOeste[ooh-EHS-the] NortheastNoreste [no' ɾ este] NorthwestNoroeste [no ɾ o'este] SoutheastSudeste[su'ðeste] SouthwestSudoeste[suðo'este]

14. Key Words and Phrases  Directions: Portuguese 14 DirectionsPortuguesePronunciation NorthNorte[NOHR-the] Eastleste[lEHS-the] SouthSul[sooL] WestOeste[ooh-EHS-the] NortheastNoreste [no' ɾ este] NorthwestNoroeste [no ɾ o'este] SoutheastSudeste[su'ðeste] SouthwestSudoeste[suðo'este]

15. Words Symbols and their Meaning  Directional Signage  Body Language 15

16. Words Symbols and their Meaning 16  Directional Signage Brazil: Warning

17. Words Symbols and their Meaning 17  Directional Signage Brazil: Warning

18. Words Symbols and their Meaning 18  Directional Signage Mexico

19. Words Symbols and their Meaning 19  Directional Signage Mexico

20. Words Symbols and their Meaning 20  Directional Signage Mexico

21. Words Symbols and their Meaning 21  Directional Signage Mexico

22. Words Symbols and their Meaning  Body Language  Eye Contact  Handshakes  Personal Space  Touching  Personal Dress and Hygiene 22

23. Words Symbols and their Meaning  Body Language  Gestures: “The Fig” “The OK” “The Point” “Hands on Hips” 23

24. Words Symbols and their Meaning  Body Language  Gestures: “The Tap” “The Come Here” “The I Don’t Know” 24

25. EXPATRIATE DEVELOPMENT SERIES Latin America: Expatriate Development II