1. Ajay K. Merchant

2. Being rich is not about having money but everything other than money. Rich relationships lead to much more than money. They lead to success, fulfillment, and wealth.

3. ASSET 1 – Who do I know?

4. 17.5 Strategies, guidelines & rules of connecting 1. Being friendly – smile often. 2. Project image of self confidence – 1 st impressions last. 3. Make eye contact while speaking with someone. 4. Positive attitude breeds positive responses & positive results. 5. No connection without some form of risk. 6. 90% of success is showing up prepared. 7. Lesser focus on your motive to meet leads to successful connections. 8. Take a genuine interest in other people. 9. Find common interest with your connection. 10. More powerful people are more cautious – offer value. 11. Projected image (perception) leads to reputation. 12. People judge by the promises you keep. 13. Provide value – Value based connections are built to last. 14. Key to have excellent communication skills. 15. Staying in touch is critical. 16. Aware of surroundings.17. Present reputation17.5 Be yourself – talk honest.

5. How to connect? 1)Identify top ten contacts and put one action against each name. 2)More value you provide them the more responsive they are. 3)For referrals try and make a 3 way connection over any meal. 4)Identify 5 friends and meet or call them.

6. Asset 2 – What do I want?

7. Key to get what you want Once you know what you want, become a value provider. “Providing value to someone is a whole new way of thinking. It means give first rather than ask for first. It means helping others so that they look forward to helping you back”.

8. Asset 3 – What do I do?  The only difference between where you are right now, and where you will be next year at the same time, are the people you meet and the books you read. – Charlie “Tremendous” Jones, author of Life is Tremendous  It is therefore vital that one takes time out and makes a list of what books one intends to read and what people one would like to meet over the next year.

9. Reasons why people don’t connect and how to overcome them.

10. Rules for relationships 1. Give value - & not facts about yourself. 2. Always tell the truth3. Beat goals – have achievable plans. 4. Have knowledge about the connection and your company its product & services. 5. Be a resource to your connection. 6. Tell true stories so your connection can relate to them. 7. Tell how you did things for others and how you will do with your connection. 8. Find common links by getting personal information of your connection. 9. Use personal information in a creative way. 10. Perform acts of friendship as well as acts of business. Real Secret: Keep working on yourself and evaluate your own capabilities honestly.

11. Preparedness Don’t slobber Don’t straight get to the point or high praise the other person with insincere compliments. Key – Ask nothing for yourself and be prepared to walk away. Develop a 30 second commercial To engage potential connection. To provide information to connection so he is interested in you. Key Rapport building skills Strategy Action plan No of weekly connections and engagement time one to one. Give gifts – make it personal.

12. Universal truth of connecting

13. Asset 4 – How do I connect? The question you have to ask yourself is: How can I make people better as a result of connecting with me? This is a strategy to connect with anyone, anywhere at any time. The questions you ask, the ideas you bring to the table, and your communication skills, combined with your belief, and attitude are the fundamentals of what it takes to connect.

14. Asset 5 – Who knows you? 1. Getting in print – get mentioned but not featured. 2. Getting your articles published in leading publications. 3. Public speaking or addressing a group.4. Using the internet or e-zine to communicate value. 5. Taking an active role in your trade association or leading the group. 6. Be noticeably different 7. Adding greater outreach – encourage people to go to your website. 8. Adding differentiation to your everyday communication – fax, voicemail, proposal, business card etc. 8.5 Power of other testimonials – helps make your reputation.

15. 3 Secrets of getting known Cold calling leads to rejection 85% to 98% of the time. What works: – 1.Writing – Leads to wealth. Can write about little things from your daily life. 2.E-Zine – Email magazine wherein put things of value which benefits the reader has got astonishing results of getting known. 3.Speaking – Passionate & Confidently speaking before groups.

16. Asset 6 – The secret power of connections.

17. Asset 6.5 – The value of connections The myth of 6 degrees of separation. Your new blood type is N +ve Building your circle of influence. Make a list of 25 people you know and then multiply the list 25 * 25 = 625 connections. Do the questions before you make the connections. Tenets for long term connections – intellectual / emotional, common ground commit to regular interaction & face 2 face.

18. Universal Truth